Task:
Website audit:
Conduct a detailed analysis of the current state of the website, considering technical aspects, SEO optimization, user-friendliness (UX/UI), and content quality.
Identify issues that may affect the website's performance, such as loading speed, content structure, lack of mobile adaptation, etc.
Provide a detailed report with recommendations for improvement.
Development of a promotion strategy:
Develop an individual marketing strategy for the website, taking into account the specifics of the audience (military and charitable foundations).
Propose strategies to increase the website's visibility in search engines (SEO).
Formulate a plan for promotion through social networks, engaging charitable organizations, and collaborating with partners.
Provide recommendations for creating or improving content that will be interesting to the target audience.
Result:
A complete report on the website audit with clear steps for addressing issues.
A marketing strategy with a detailed action plan, budget (if necessary), and performance indicators.
Requirements for the freelancer:
Experience with WEBFLOW
Knowledge of SEO, internet marketing, and UX/UI design.
Ability to conduct audits and prepare detailed reports with recommendations.
Creative approach to developing marketing strategies.
Responsibility and adherence to deadlines.
Deadline:
Completion of the audit within 5 working days, project within 14 days after the start of cooperation.
Note: The website should not only attract more users but also help increase trust from military and charitable organizations.