Responsibilities:
Development and implementation of SEO strategies to increase website visibility.
1.1. Initial audit of the website's positions and identification of problem areas.
1.2. Competitor analysis and their key positions.
1.3. Creation of an SEO optimization strategy.
1.4. Control of link purchases with a separate budget and provision of reports.
Analysis and reporting on the results of SEO campaigns (traffic, conversions, and positions for keywords).
Continuous monitoring of website activity and competitive environment.
Optimization of content and technical aspects of the website to meet search engine requirements.
Task management and adherence to deadlines.
Weekly reporting, coordinated with the project manager.
Teamwork with content managers, developers, and marketers to achieve common goals.
The specialist must have their own team:
Copywriter for text optimization.
Developer on Laravel and WordPress.
Important: Copywriters and web managers do not count towards the total workload. The budget for links, copywriter, and programmer is allocated separately by tasks.
