500 USD
29 proposals
Meta Ads Specialist (Local Lead Generation) – Established Painting Company We are Ukie Painting, a fast-growing residential painting company based in Charlotte, North Carolina, serving the greater Charlotte metro area.
Over the past several years we've built a strong reputation for high-quality craftsmanship, professionalism, and exceptional customer experience. We specialize in: Interior Painting Exterior Painting Cabinet Refinishing Wallpaper Installation & Removal Limewash Deck & Fence Staining Light Exterior Carpentry Website:
https://ukiepainting.com
Instagram:
https://www.instagram.com/ukiepaintingAbout the Project We're looking for an experienced Meta Ads Specialist who understands how to generate high-quality local service leads, not simply boost posts.
This is not a beginner position.
We're looking for someone with proven experience managing Meta campaigns for local businesses, preferably within home services such as painting, remodeling, roofing, flooring, landscaping, HVAC, plumbing, or similar industries.What You'll Be Responsible For Audit and evaluate our current Meta Ads account Analyze our local Charlotte market and competitors Research current best-performing Meta advertising strategies Develop a clear advertising strategy focused on lead generation Build and optimize campaigns using the latest Meta best practices Create high-converting audiences and retargeting campaigns Design and test multiple creative concepts You'll have access to a large library of: Professional photos Customer testimonials Project videos Drone footage Educational content Brand assets Your job is to transform these assets into Meta creatives that generate the best possible results for our local market.Tracking & Marketing Systems One of our biggest priorities is proper tracking.
Every lead should have: Proper source attribution Campaign tags UTM tracking CRM integration Automation workflows Clear reporting on where every lead originated We want accurate data that allows us to understand which campaigns are actually producing revenue—not just leads.Collaboration This is very important.
I (the owner) want to be actively involved in the marketing process.
I'm not looking for someone who simply runs ads behind the scenes.
I'm looking for someone willing to explain: why we're doing something what we're testing what the results mean what should be improved next I want to fully understand the strategy while building a long-term marketing system together.Requirements Please apply only if you have: Proven Meta Ads experience Experience generating leads for local businesses Strong portfolio or case studies Ability to show measurable results Experience with creative strategy Experience with A/B testing Understanding of Meta Pixel, Conversion API, and attribution Experience integrating Meta with CRMs and automations Excellent English communication Ability to work proactively and suggest improvementsBonus Experience Experience with any of the following is a major plus: Painting companies Home service businesses GoHighLevel JobNimbus Zapier or Make Landing page optimization Instant Forms vs. Website Conversion strategies AI-assisted creative production Short-form video advertisingTo Apply Please include: A brief introduction about yourself. Similar projects you've managed. Case studies or portfolio. Results you've achieved (CPL, ROAS, lead volume, etc.). Your approach to building a successful local Meta campaign. The tools you typically use. Your project pricing and timelines We're looking for a long-term partner who enjoys testing, improving, and building marketing systems—not just launching ads.