16 advertising creatives in 2 days for In.Ca.De
In a short time, two promotional campaigns (Halloween and Black Friday) were created with 16 advertising creatives: 15 static + 1 dynamic with animation. I independently assembled the logic of the creatives from scratch. From the texts and hooks to the structure and final appearance, without a ready-made technical specification.
In.Ca.De — a brand of exclusive premium cases for iPhone with an audience of 33,000+ subscribers. I joined the project from the targetologist to create advertising creatives for Halloween and Black Friday.
The creatives were designed to work correctly without resizing, and automatic cropping did not break the composition and preserved key accents in all placements.
The focus on minimalism and clear presentation allowed for quickly conveying the essence of the offer and not overwhelming the user with details, which is critical for short promotions with limited time.
The result — a ready pool of creatives for traffic and orders, implemented in a fast format, which the client immediately launched into advertising without further refinements.
In.Ca.De — a brand of exclusive premium cases for iPhone with an audience of 33,000+ subscribers. I joined the project from the targetologist to create advertising creatives for Halloween and Black Friday.
The creatives were designed to work correctly without resizing, and automatic cropping did not break the composition and preserved key accents in all placements.
The focus on minimalism and clear presentation allowed for quickly conveying the essence of the offer and not overwhelming the user with details, which is critical for short promotions with limited time.
The result — a ready pool of creatives for traffic and orders, implemented in a fast format, which the client immediately launched into advertising without further refinements.