LF Bros: manufacturer of special equipment

LF Bros — a leading manufacturer of autonomous diesel heaters for vehicles and special equipment. The goal of the project was to increase brand awareness and attract new customers through Google Ads.

Task
The main task of this project was to develop and implement a digital promotion strategy focused on:

- Increasing audience reach and brand recognition.
- Attracting customers from social networks and search platforms.
- Increasing sales through the website and other channels.

Results:
During our collaboration (October 1 – December 31) with LF Bros, we achieved significant results for the business, demonstrating the effectiveness of the chosen advertising strategy:
Total budget:
100,530.79 UAH spent on advertising campaigns.

Reach and clicks:
Impressions: 1,527,242
Clicks: 33,108
Average cost per click: 3.04 UAH

Sales volume:
823,984.59 UAH — revenue from sales, excluding inquiries via feedback form and phone calls.
820% — each hryvnia invested in advertising brought in over 8 hryvnias in revenue.
Sales through cart: 157
Inquiries via "Buy in 1 click" form: 274
Phone calls: 319

These results confirm that advertising investments allowed LF Bros to significantly increase both sales and overall business efficiency.