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Oleksandr Hristich

Offer Oleksandr work on your next project.

Zheltye Vody, Ukraine

1 hour 52 minutes back

a little busy

1 project underway

91 Safes completed

2 arbitrations

9 days 20 hours back

73 clients

age 28 years

on the service 10 years

Client profile

Google Adwords

Rating

Successful projects

Average rating

Rating

Contextual Advertising

14 place out of 1212

Social Media Marketing (SMM)

18 place out of 2457

Website SEO Audit

24 place out of 461

Search Engine Optimization (SEO)

34 place out of 1056

Contextual Advertising

Social Media Advertising

Social Media Marketing (SMM)

Lead Generation & Sales

Language proficiency level

Skills and abilities

Services

Website Development
from 271 USD for project

Promotion

Contextual Advertising
from 271 USD for project
Marketing Research
Search Engine Optimization (SEO)
from 451 USD for month
Social Media Advertising
from 271 USD for month
Social Media Marketing (SMM)
from 180 USD for project
Teaser Advertisements
from 187 USD for project
Website SEO Audit
from 113 USD for project

Portfolio

Prom.ua: growth of orders by 450% through Google Shopping and ProSale

Contextual Advertising

Client:
A large dealer of automotive goods (car electronics, lighting, tuning accessories) that sells products through the Prom.ua marketplace.

Task:
… To establish a stable flow of orders from Google Shopping and maximize the internal traffic of Prom.ua. The main goal is to increase the number of daily orders by 4.5 times while ensuring a ROAS of 600%.

Challenge:
Extremely high competition in the automotive goods niche, where the buyer focuses on the lowest price and availability. The main task was to win the battle for visibility against major market players (Rozetka, Epicentr) and other marketplace sellers.

Solution:
- Synchronization and automation of the feed: Set up automatic XML feed uploads, allowing prices and stock to be updated in Google Merchant Center every 4 hours.

- SEO optimization of titles for low-frequency queries: Rewrote product titles in the Prom.ua cabinet using the formula: "Type + Brand + Car Model + Feature." This increased the number of impressions in Google Shopping by 65%.

- Synergy of Google Ads and ProSale: Used Google Shopping to attract external traffic, while internal ProSale advertising was used to "push" buyers within the marketplace. Optimized budgets by reallocating funds to the most profitable channels for each category.

- Use of Custom Labels: Implemented special labels in the feed to highlight products with free shipping and Prom payment. This allowed Google's algorithms to display these positions more frequently in top search results.

- Increasing trust (Trust Signals): Helped the client obtain the status of "Certified Prom Seller" and emphasized Prom payment, which significantly increased the CTR of ads and the conversion rate.

Results (over 3 months):
- Sales scaling: The number of transactions increased by 452%.
- High profitability: The average ROAS stabilized at 710%.
- Cost optimization: The cost of acquiring an order (CPA) decreased by 24% due to precise ad relevance.
- Growth of internal metrics: Sales volume through ProSale increased by 30%, and the rating of positive reviews rose by 12%.

Conclusion:
Success on Prom.ua is ensured by deep technical work with the product feed and the ability to combine external Google tools with the internal algorithms of the marketplace. A clear SEO structure of titles became the foundation for exponential sales growth.
Shopify: revenue growth of 380% thanks to a Visual-First strategy

Contextual Advertising

Client:
A designer brand of home goods (premium lighting, textiles, and wall decor) operating on the Shopify platform.

Task:
… Scaling the brand nationally and increasing the average order value (AOV). The main goal is to build an effective sales funnel with a ROAS of no less than 550% and to stimulate repeat purchases.

Challenge:
High competition from global giants (IKEA) and local studios. In the Home Decor niche, decisions are made emotionally, so it was critically important to stand out among "catalog" ads and overcome the issue of abandoned carts at the payment stage.

Solution:
- Conversion optimization on Shopify: Implemented One-Page Checkout and multi-currency (Shopify Markets), which reduced user loss at the final stage of the funnel by 15%.

- Visual-First and Lifestyle content: In Performance Max campaigns, replaced standard photos on a white background with lifestyle assets, showcasing products in real interiors. Connected the lifestyle_image_link attribute through Merchant Center to stand out in Shopping results.

- Technical integration of reviews and metafields: Set up automatic transfer of product ratings (Judge.me/Loox) to Google Shopping. Used Shopify metafields to transmit data about materials and interior styles, increasing ad relevance.

- Segmentation by ABC analysis: Divided the assortment into "Heroes" (bestsellers), "Complements" (textiles), and "High Ticket." Each category received its own bidding strategy and individual audience signals (renovation, design, housewarming).

- Remarketing: Based on Shopify data about purchased products, set up remarketing sequences. Customers were offered complementary products (e.g., a blanket for the purchased lamp), significantly increasing LTV.

Results (over 6 months):
- Revenue increased by 380%.
- Average ROAS was 580%.
- Increase in average order value (AOV): Growth of 28% due to the implementation of bundles and upsells in Shopify.
- Marketing efficiency: Cost per acquisition (CPA) decreased by 19%, and the share of repeat purchases rose to 14%.

Conclusion:
The combination of Shopify's visual aesthetics with deep segmentation in Google Ads allowed for transforming emotional buyer interest into stable sales. The use of lifestyle content became a key factor in winning against competitors with larger budgets.
Horoshop: revenue growth of 340% through Google Shopping

Contextual Advertising

Client:
Ukrainian brand of stylish and functional sportswear (fitness clothing, rash guards, leggings) operating on the Horoshop platform.

Task:
… Aggressive scaling of sales and entry into new audience segments (yoga, crossfit, running). The main focus is to increase revenue by 3+ times while maintaining a stable ROAS of 500%.

Challenge:
High emotionality of purchase and significant competition from large chains (Sportmaster, Decathlon) and Instagram brands. It was necessary to ensure perfect relevance of product listings and automate work with a large assortment, minimizing manual inventory management.

Solution:
- Technical integration with Horoshop: Utilized the platform's built-in capabilities for instant setup of Enhanced Ecommerce and generation of a dynamic feed. This allowed for the transmission of extended characteristics (color, size, material) to Google Ads without involving programmers.

- Deep optimization of the product feed: Refined product names in Merchant Center using the formula "Type + Brand + Color + Feature". Implemented Custom Labels for segmenting the assortment into "Best Sellers," "New Arrivals," and "Sale."

- Segmented structure of Performance Max: Instead of a general campaign, created separate Asset Groups by categories (yoga, strength, accessories). This allowed the system to display specific visuals and headlines for specific user queries.

- Use of SEO filters as landing pages: Directed traffic to narrow category pages on Horoshop (e.g., "push-up bike shorts"). This improved the Quality Score of ads and reduced the bounce rate by 25%.

- Cyclical remarketing and scaling: Implemented dynamic remarketing to recover abandoned carts and for cross-selling. Used the "Maximize Conversion Value" strategy with gradual adjustments to the target ROAS every two weeks.

Results:
- Revenue increased by 342% compared to the same period last year.

- High return on ad spend (ROAS): The average rate was 620% (for every hryvnia spent, the client received 6.2 hryvnias in revenue).

- Engagement efficiency: The number of transactions increased by 285%, while the cost per order (CPA) decreased by 14%.

- Expansion of the customer base: 72% of total traffic consisted of new users, providing the brand with a foundation for further growth.

Conclusion:
Thanks to the synergy of the technical base of Horoshop and the Full-Funnel strategy in Google Performance Max, it was possible to transform a local store into a niche leader with an automated sales system in just 3 months.
Recruitment platform for drivers and couriers in Poland

Social Media Marketing (SMM)

Client:
Qiwi Partner — a Polish platform that connects drivers to taxi services and couriers to delivery services. It operates in Warsaw and other cities in Poland — Katowice, Poznań, and others.

Tasks:
… Objective:
Attract new employees for the platform and achieve the client's KPI — +500 new active drivers and couriers by the end of the year. The main focus was not on the number of leads, but on people who actually make it to their first working shift.

Challenge:
The project operated in the recruitment niche, where the path from advertising to starting work is longer than standard lead generation. Additional complexities included:
- three language audiences (Ukrainian, Russian, English);
- seasonality of job demand;
- varying effectiveness of channels and quality of leads;
- technical issues with analytics due to loss of UTM tags.

Solution:
1. Multichannel strategy. Built a recruitment system through three channels — Meta Ads, Google Ads, and TikTok, where each played its role in the funnel.
2. Campaign segmentation. Launched separate ads for drivers and couriers, testing different creative formats and audiences in three languages.
3. Search demand through Google. Launched Performance Max and search campaigns to intercept users who are already actively looking for work as couriers or drivers.
4. TikTok testing. Used the platform as a channel for cheap reach to a younger audience — it provided the lowest CPL, although with a smaller volume of leads.
5. Optimization and scaling. Regularly redistributed budgets among channels based on CPL and activation rates, allowing for scaling of advertising during the season without a sharp drop in effectiveness.

Results:
Meta Ads
- 4,639 leads in 8 months
- Best CPL for couriers — 12.92 zł
- 1,020 leads just for November

Google Ads
- 1,646 conversions in 6 months
- Highest activation rate among all channels
- Record month — 586 conversions at CPL 52 zł

TikTok
- Lowest lead cost — 3.41 EUR
- Up to 238 leads per month with minimal spending

Overall result:
over 6,500 leads from three advertising channels during the operational period.
PROMIN — a club-type cottage settlement in the suburbs of Kyiv

Contextual Advertising

Client:
PROMIN — a cottage community of a club type in the near suburbs of Kyiv.
At the start, the advertising was launched as a set of tests — without a projected CPL, understanding of the funnel, and scaling model.

… Task: quickly attract potential buyers at the pre-sale stage and convert them into real deals.

Accordingly, within the project it was necessary to:
- identify marketing channels that attract not just traffic, but relevant potential buyers;
- build an effective engagement funnel that lowers the barrier before submitting an application;
- separate the stages of warming up the audience and direct lead engagement;
- test and choose a customer acquisition model that can be stably scaled.

Challenge:
The project started without marketing infrastructure: there was no pixel, analytics, or accumulated data about the audience. An additional complexity was the high cost of mistakes in the real estate niche — each non-target lead means lost time for the manager. External factors also affected the results of the campaigns, particularly massive shelling, which temporarily reduced demand for real estate.

Solution:
1. Infrastructure preparation. Set up the pixel and analytics through GTM, connected automatic lead collection to Google Sheets, and prepared the structure of the first advertising campaigns.
2. Audience testing. Launched parallel campaigns for several segments (business, IT, interests in real estate) with different creative formats. Tested LinkedIn as an alternative channel, but after spending $147 without leads, it was turned off.
3. Funnel optimization. Replaced the standard lead form with a quiz landing page, which allowed filtering out non-target applications and improving lead quality.
4. Scaling. After identifying a working model, simplified the campaign structure and divided creatives into warming up and lead generation, ensuring a stable flow of leads.

Results:
Over 7 months of advertising on Meta Ads, 484 leads were obtained with a total budget of $9,215, with an average CPL of ~$19.
- In the best month (January 2026), CPL was $12.33 — 96 leads for $1,183.
- The peak CPL value was $22, during a week of massive shelling of Kyiv, which affected the entire real estate category.
- Up to 70% of applications were marked by the client's team as "green" — relevant and ready for communication.
Body Effect — a network of hardware anti-cellulite massage offices

Social Media Advertising

Beauty marketing without borders: 130+ leads for massage studios in Warsaw and Brest

Client:
Body Effect — a network of hardware anti-cellulite massage offices, represented in Brest and Warsaw.
…
Task:
Restart advertising campaigns on Instagram to increase the profitability of the offices in both locations. It was necessary to find effective connections between "creative-target," considering significant differences in user behavior in Poland and Belarus.

Challenge:
The main difficulty was the EU legislative restrictions that prohibit automatic tracking of messages in Direct for optimization. The project also had technical nuances with manual payments for offices in Poland and completely different service consumption patterns in the two local markets.

Solution:
1. Localization of strategies: We divided approaches for each location. For Brest, we focused on Direct (as the main trust channel), while for Warsaw, we implemented a hybrid model of "Lead-form + Direct" to bypass tracking restrictions.
2. Testing creative formats: We found that static graphics yield stable results in Brest, while the Polish audience responds much better to dynamic video reviews of procedures.
3. Promotional funnels: We developed and launched a separate campaign for Valentine's Day in Warsaw, which allowed us to achieve a surge in inquiries in a short time.
4. Manual analytics control: Due to the impossibility of automatic tracking in the EU, we established a manual lead accounting system for the client, which allowed us to promptly adjust bids and creatives.
5. Technical recovery: We completely reconfigured Business Manager, audience connections, and conversion events, ensuring the correct operation of offices in different jurisdictions.

Results:
- Brest: 98 leads at $4.11. We managed to establish a stable flow of inquiries through Direct, ensuring high occupancy of specialists.
- Warsaw: 33 inquiries from the holiday promotion. A quick result was achieved at a cost of 33 zlotys per lead in the highly competitive beauty segment of the capital.
- Revenue scaling: Thanks to the correct selection of targets for each country, the client noted a significant increase in the number of new bookings in Direct.
- Management flexibility: We ensured uninterrupted advertising operations despite difficulties with bank payments and technical limits of the platform in Poland.
TEAK Boutique — manufacturer of outdoor furniture in Bali

Social Media Advertising

Designer furniture in Bali: demand testing and leads at $11.8 through a quiz funnel

Client:
TEAK Boutique — a manufacturer of modern outdoor furniture with custom design in Bali (Indonesia).
…
Task:
Conduct market research for a new product. It was important for the client to test the demand for the first prototypes of furniture, determine the cost of acquiring potential buyers, and understand the viability of the business model in the local market.

Challenge:
The Bali market has its specifics: a high concentration of expats, villas, and designer hotels. It was necessary to identify a solvent audience willing to invest in custom design and obtain from them not just "likes," but specific parameters of demand.

Solution:
1. Implementation of quiz marketing: Instead of a complicated website, an interactive quiz was used. This allowed users to "assemble" their ideal furniture set, while the business received qualified data about customer needs.
2. Segmentation of the premium audience: Targeting was set up for villa owners, architects, and interior designers living or doing business in Bali.
3. Visual strategy: Creatives were prepared that emphasized the authenticity of materials (teak) and the modern minimalism of the design, which perfectly fits into the island's landscapes.
4. Technical analytics: Meta Pixel was set up to track every stage of the quiz completion. This allowed for optimizing advertising for those who complete the survey, rather than just clicking the link.
5. Lead quality assessment: A filtering system for applications was implemented, helping the client focus only on those customers who are ready to collaborate on custom projects.

Results after 1 month:
- 80 qualified applications: A stream of potential customers was attracted at the product prototyping stage.
- Cost per lead $11.8: An acceptable application cost was obtained for the designer furniture niche with a high average check.
- 37% quality leads: More than a third of all received applications moved into the active work and project calculation stage, confirming the high relevance of the traffic.
- Validation of the business idea: With a budget of $947, the client received clear confirmation of demand and a ready customer base for launching serial production.
MagicLook — beauty salon in the USA

Social Media Advertising

Beauty marketing in the USA: how to acquire clients for $33 in the permanent makeup niche

Client: MagicLook — a beauty salon in the USA specializing in premium permanent makeup and eyelash extension services.

… Task:
Launch a stable flow of clients through Facebook and Instagram Ads. The main KPI — the cost of one final booking should not exceed $35. The priority at the start — permanent makeup (high ticket), later — eyelashes (high LTV).

Challenge:
The US market is characterized by a high cost per click and demanding clients regarding service. At the initial stage, we faced a technical problem: the client's website had a complicated registration form that "leaked" conversions. Additionally, the ads initially attracted many competitors and other specialists, which diluted the budget.

Solution:
1. Change of conversion vector: We abandoned the ineffective form on the website in favor of direct dialogues in Instagram Direct and Facebook Messenger. This allowed us to consult clients in real-time.
2. Audience optimization: We implemented an exclusion system, removing other salon owners and specialists from the displays. We focused solely on potential service consumers.
3. "Before/After" creatives: We bet on visual confirmation of expertise through photo collages of work. We tested various text formats — from concise bullet points to detailed descriptions of benefits.
4. Templates and offers: We developed scripts for automatic responses and added a special discount on comprehensive procedures, which stimulated quick bookings.
5. Working with LTV: We built a strategy so that initial engagement with expensive permanent makeup would eventually convert into regular visits for eyelash extensions.

Results:
- Cost per acquired client $33: We kept the KPI within the target ($35), which is a high result for the beauty market in the USA.
- 103 targeted inquiries: Received during the campaign period with a budget of $520.
- Cost per inquiry (lead) $5: We ensured a flow of requests at a very competitive price for the American region.
- Effective funnel in Direct: Thanks to the change in strategy and updating offers, we achieved stable conversion from inquiry to actual booking.
Sakura Institute — beauty salon in Krakow

Social Media Advertising

Beauty marketing in Krakow: 1.5 times increase in visits and bookings at $1.32

Client:
Instytut Sakura — a beauty salon in Krakow (Poland) that offers a full range of beauty services: from manicure and pedicure to professional cosmetology and massage.
…
Task:
Scale the flow of clients and increase the overall income of the salon due to staff expansion and the introduction of new procedures. The main goal is to ensure a tight schedule for the specialists at the minimum cost of acquisition.

Challenge:
The high concentration of beauty studios in Krakow creates fierce competition for clients. It was necessary to find a mechanism that would allow for quickly converting interest into actual bookings, avoiding complex sales funnels.

Solution:
1. Flexible testing of formats: Started with Facebook lead forms but quickly abandoned them due to low effectiveness in this niche, redirecting the budget to a more productive funnel.
2. Integration with Booksy: Set up advertising traffic directly to the salon's page in the Booksy service. This allowed clients to see available "slots" and book in one click without unnecessary correspondence.
3. Multi-product approach: Launched separate campaigns for each key service (manicure, massage, etc.), which allowed for audience segmentation and showing the most relevant offers.
4. Aggressive testing of creatives: Tested 5 different visuals for each service every month, keeping only those that brought the cheapest traffic.
5. Local targeting: Focused displays on residents of Krakow considering geographical proximity to the salon, which increased the likelihood of visits.

Results:
- 1.5 times increase in visits: The number of monthly visits to the salon rose from 331 to 492.
- 113 new bookings in a month: The advertising campaign provided a strong influx of new clients to the database.
- Cost per booking $1.32: Thanks to optimization, a record low price for a real client was achieved in a competitive city.
- Effective use of budget: With an investment of only $150, the result exceeded the client's expectations in terms of inquiries by 2 times.
Transport company transportation in EU countries

Social Media Advertising

Transport logistics in the EU: reducing costs by 6 times for transportation in Finland and Germany

Client:
A transport company providing regular and tourist passenger transportation in EU countries (Finland and Germany).
…
Task:
Increase the recognition of the company's tourist routes and attract new passengers through social media. The main focus is on scaling reach and radically reducing costs per targeted interaction with advertisements.

Challenge:
The transportation market in Finland and Germany has high competition and different language/behavioral patterns. It was necessary to find visual content that would equally effectively "catch" the audience in both regions and optimize the budget to transition from expensive testing to consistently low-cost results.

Solution:
1. Video-centric strategy: Developed a series of dynamic videos showcasing the comfort of travel and the attractiveness of tourist locations. The videos proved to be significantly more effective than static posts.
2. Geographic split testing: Divided campaigns by countries and platforms (FB vs Instagram). This revealed that in Finland, Facebook delivered significantly cheaper results than Instagram.
3. Deep interest segmentation: In Germany, implemented Custom Interests (special audiences based on interests), which helped to more accurately target active travelers.
4. Staged optimization: In the first month (April), we collected data and tested hypotheses, and by May-June, we reallocated budgets to the most effective connections, leading to a multiple decrease in cost per result.
5. Platform adaptation: Timely identified anomalously expensive results in certain placements (e.g., Instagram in Finland at the start) and quickly turned them off in favor of effective channels.

Results (April – June 2024):
- Radical reduction in cost per result: In Finland, the cost per interaction decreased from $6.16 to $1.08 (almost 6 times).
- Large-scale reach: A total of over 450,000 users reached in Finland and Germany.
- High engagement level: In peak months (May-June), received 822 targeted interactions through Facebook and Instagram.
- Effectiveness in Germany: Managed to stabilize the cost per interaction at $1.60 – $2.58, which is an excellent indicator for the expensive European transportation market.
Paritet UK — a legal company in the United Kingdom

Social Media Advertising

Legal services in the UK: 34 leads from Facebook Ads at a cost starting from £13.83

Client:
Paritet UK — a law firm specializing in providing legal services in the United Kingdom.
…
Task:
Establish a systematic channel for attracting new clients through online advertising. The main goals are to increase the number of incoming applications (leads) and optimize the cost of their acquisition (CPL) to achieve maximum profitability of the marketing budget.

Challenge:
The legal niche in the UK is extremely competitive with a high cost per click. It was necessary to find a balance between reaching a broad audience and precisely targeting people who need professional legal assistance right now.

Solution:
1. Two-pronged campaign strategy: Divided traffic into two parallel funnels: Conversions (direct applications on the website) and Lead Forms (collecting contacts within Facebook). This allowed reaching users with different levels of readiness to engage.
2. Segmented targeting: Used detailed settings based on demographics and interests directly related to the legal field to exclude non-targeted impressions and save the budget.
3. Optimization of Lead Forms: Configured forms to gather the most complete information about the client's request even before the lawyer's first call.
4. Dynamic budget allocation: Monitored the performance of both channels daily, reallocating funds in favor of the most effective ads to reduce the cost per lead.
5. Content focus on trust: Developed advertising messages that emphasize the reliability and expertise of Paritet UK, which is a critical factor in the legal field.

Results:
- 34 qualified leads: Obtained within the campaign, providing the legal department with a stable workload.
- High efficiency of Lead Forms: The cost per lead through internal Facebook forms was only £13.83, which is a very low figure for the British legal market.
- Quality website conversion: The cost per lead through the website was maintained at £23.90, ensuring the arrival of a more "warmed-up" audience.
- Extensive reach: The advertisement reached 14,112 people, generating over 24,500 impressions, significantly increasing brand recognition of Paritet UK among potential clients.
Toy.Dent - B2B in dentistry

Social Media Advertising

B2B in Dentistry: Attracting a Target Audience with CPL $2.17

Client:
Toy.Dent — a Ukrainian supplier of high-quality dental equipment and specialized accessories for professionals.
…
Task:
Increase brand awareness in the professional environment and establish a stable flow of orders. The main focus is on attracting the target audience (dentists) for direct interaction through the website and messengers.

Challenge:
Dental equipment is a narrow B2B niche with a high ticket price and a specific audience. It was necessary to find an approach that would allow for obtaining cheap but targeted inquiries from specialists while avoiding irrelevant requests.

Solution:
1. Deep behavior analysis: Studied the dentist's journey when choosing tools, which allowed identifying the most effective triggers for advertising messages.
2. Hybrid budget strategy: Used a combination of CBO (campaign-level optimization) for large-scale reach and ABO (ad set-level optimization) for precise testing of individual product categories.
3. Direct Engagement funnel: Set up advertising campaigns with the goal of "Messages," allowing clients to receive quick consultations and close deals directly in messengers.
4. Multi-level remarketing: Brought back specialists who had already interacted with Toy.Dent content, nudging them to complete orders through personalized offers.
5. Iterative testing: Conducted a series of split tests on creatives to find visuals that resonate best with the professional community and provide the lowest cost per lead.

Results:
- Stable flow of inquiries: Received 28 targeted dialogues in messengers during the initial testing period.
- Effective cost per lead: The average cost of one inquiry was $2.17, which is an excellent indicator for an expensive medical niche.
- High return on investment at the start: With minimal advertising investment ($60.78), the client received orders totaling 3,810 UAH within the first weekend of operation.
- Professional reach: Significantly increased brand awareness among dentists, creating a foundation for future repeat sales.
Brandberry — online store of niche perfumes in the Baltics

Social Media Advertising

E-commerce in the Baltics: 264 perfume purchases with ROAS up to 6.47

Client:
Brandberry — an online store of niche, luxury, and Arabic perfumes operating in the markets of Latvia and Lithuania.
…
Task:
Increase online sales through Facebook Ads and improve the ROAS in the highly competitive Beauty segment of the Baltics. A key priority was the implementation of Catalog Sales and dynamic remarketing to automate sales.

Challenge:
The beauty market in the Baltic countries is saturated with offers. Buyers are accustomed to price comparisons, and standard creatives quickly lose effectiveness. It was necessary not just to attract traffic but to build a system that shows each user exactly the fragrance they expressed interest in.

Solution:
1. Implementation of Advantage+ Shopping: Used Meta's intelligent algorithms for automatic product selection. The system independently found users with high conversion behavior, allowing for scaling without a sharp increase in budget.
2. Deep optimization of the product feed: Improved the catalog structure, product attributes, and image quality. This enabled Facebook to more clearly identify "strong" products and prioritize them in the output.
3. Dynamic remarketing: Set up return scenarios for those who viewed products or left items in their cart. This converted "warm" visitors into actual buyers, significantly increasing the share of completed transactions.
4. Intent-based segmentation: Focused the budget on groups with the highest commercial potential (High Intent), cutting off non-targeted impressions and random clicks.
5. Data-driven optimization: Every decision regarding budget redistribution was made based on daily analysis of cost per purchase and ROAS, which allowed for a steady reduction in CPL.

Results:
- 264 successful purchases recorded during the campaign optimization period.
- ROAS up to 6.47: The best return on investment was achieved in remarketing campaigns (Reshop) in the Latvian market.
- Revenue of €10,441: The total value of conversions confirmed the profitability of the chosen strategy in both countries simultaneously.
- Stable cost per conversion: Thanks to the algorithmic approach, it was possible to maintain the cost per purchase within target indicators, ensuring business scalability.
Photofamilia — Israeli service of personalized gifts

Social Media Advertising

B2B group in Israel: stable lead generation for a gift shop with CPL
International educational platform in the field of music and vocals

Social Media Advertising

Musical EdTech: how to sell 178 tickets to a conference with a ROAS of 713%

Client:
International educational platform in the field of music and vocals.
…
Task:
Ensure the sale of at least 100 tickets to an online conference featuring instructors from Berklee College of Music. The main goal is to enter the international market and achieve a high return on advertising investment in a short time.

Challenge:
Systematic blocking of Meta advertising accounts due to the client's regional restrictions. This created the risk of a complete halt in marketing right before the event. Additionally, the complexity lay in the need to reach a multilingual audience with varying demands: from beginners to professional artists.

Solution:
1. Technical resilience: Implemented a "backup capacity" system. Used warmed-up European accounts with shared access to Pixel and Instagram, allowing for uninterrupted advertising despite the blocking of individual accounts.
2. Deep segmentation and offers: Divided the audience into narrow niches (instructors, beginner artists, producers). Developed personalized pain points for each segment: from "How to find a sponsor" to "Berklee methodologies."
3. Authority effect in creatives: Focused on the faces of global vocal stars and professors from leading colleges. This instantly removed the barrier of distrust towards the online event.
4. "Deadline-Profit" strategy: A week before the start, launched retargeting focused on increasing prices. This step stimulated those who were hesitant and accounted for 30% of all transactions.
5. Dynamic optimization: Updated creatives and segments weekly to avoid audience "burnout" and maintain a low cost of acquisition.

Results:
- ROAS 713%: Every dollar invested brought in over seven dollars of net revenue, significantly exceeding the client's expectations.
- 178 tickets sold: Sales plan nearly doubled (178 instead of 100).
- Cost per sale $15: With an average ticket price for the conference, this conversion cost ensured high project profitability.
- Scalability: In 2 months, 237 quality applications were attracted with a total budget of $2,687, confirming the potential for scaling for future events.
NewTimeDevelopment - EdTech in construction

Social Media Advertising

EdTech in Construction: How to Attract 399 Participants to a Workshop with a 212% ROI

Client:
NewTimeDevelopment — an educational project by Roman Khimichenko aimed at training future developers and investors in the construction sector.
…
Task:
Launch a series of master classes with minimal marketing expenses. The main goal is to ensure cost recovery and attract the target audience interested in starting their own construction business.

Challenge:
Narrow niche and limited budget. The first launch showed low attendance, requiring a complete overhaul of the warming strategy. Additionally, during the preparation for the second phase, the advertising account was blocked, putting the launch timeline at risk.

Solution:
1. Multichannel funnel (SendPulse): Set up an automated warming system through email, SMS, and Telegram. This allowed us to maintain participants' attention from the moment of registration to the actual start of the event.
2. Video marketing: Used personal video messages from the founder as the main advertising creatives. This increased trust in the expert and highlighted the offer against the backdrop of competitors' static ads.
3. Crisis management: After the account ban, we quickly prepared new resources for the launch while simultaneously achieving the unblocking of the main account through Facebook support. This allowed us to scale the reach from two accounts simultaneously.
4. Landing page optimization: Developed landing pages focusing on specific workshop results and clear calls to action (CTA), significantly reducing the registration cost.
5. Content restructuring: Changed the structure of the webinar itself, making it more dynamic and sales-oriented, which directly impacted the financial outcome.

Results:
- ROI 212%: Every dollar invested brought in over two dollars in profit, fully satisfying the client's request for cost recovery.
- 399 participants attracted: A significant base of potential clients was formed for the company's future educational products.
- Cost per application $0.70: Achieved an abnormally low lead cost for the complex niche of investment and development.
- Effective scaling: After an unsuccessful first test, the project was brought to profitability, confirming the viability of the chosen funnel.
Residential Complex Resident Hall - a modern residential complex in Lviv

Social Media Advertising

Real Estate "from scratch": selling 70% of apartments in the Resident Hall residential complex through a Digital mix

Client:
Resident Hall — a modern comfort-class residential complex in Lviv developed by Resident Development.
…
Task:
Launch comprehensive marketing for the project "from scratch": from creating a website to establishing a stable flow of applications. The main goal is to ensure the sale of apartments in two sections at an early stage of construction when information about the project was virtually absent in the market.

Challenge:
Complete lack of brand recognition and high competition among developers in Lviv. It was necessary to quickly develop a digital infrastructure and launch a multi-platform advertising strategy (Google + Meta) to outpace competitors for the buyer's attention.

Solution:
1. Development of a conversion website: Created a functional landing page with detailed layouts and an application form, which became the foundation for traffic collection.
2. Omnichannel strategy: Launched simultaneous advertising on Google Search (for hot queries), GDN, YouTube, and Facebook Ads. This allowed reaching users at all stages of the decision-making process.
3. Effective retargeting: Set up "catch-up" advertising for website visitors and Lookalike audiences, ensuring the highest quality of applications.
4. Analytical control: Implemented Google Analytics for detailed tracking of every call and form, allowing real-time budget optimization.
5. Content focus: Developed creatives that highlighted rational advantages (price, location, comfort class), mitigating the risks of purchasing at the start of construction.

Results:
- 70% of apartments in two sections of the Resident Hall residential complex were sold even at the stage of building construction.
162 leads per month: Ensured a stable flow of applications and calls, fully loading the sales department.
- Cost per application $4.2: Achieved an extremely low lead price for the real estate niche through deep campaign optimization.
- Comprehensive success: With a budget of only $700 per month, a full-fledged digital funnel was built, generating millions in turnover for the developer.
DIVANTA — Instagram store for custom-made furniture

Social Media Advertising

Custom Furniture: 17 sales and leads at $6.75 through a quiz funnel

Client:
DIVANTA — An Instagram store for custom-made furniture focusing on premium-margin sofas.
…
Task:
Optimize the advertising strategy and reduce the cost per lead to the target mark of $8. The main focus is on improving the quality of applications, as the client's previous experience with lead forms brought a lot of non-targeted traffic.

Challenge: In the niche of custom furniture production, lead forms often work "in vain": users leave their contacts automatically, without realizing the cost or specifics of the order. It was necessary to implement a filter that would weed out random people and leave only those who are ready to discuss details and make a purchase.

Solution:
1. Change of mechanics (Quiz marketing): Completely abandoned standard lead forms in favor of interactive quizzes. This forced the user to answer several clarifying questions about the sofa parameters, which automatically increased the awareness of the application.
2. Product focus: Concentrated the budget exclusively on the most profitable product — sofas. This allowed for maximum return on every invested hryvnia.
3. "In interior" creatives: Used live photos of furniture in real homes instead of studio renders. This emphasized the brand's expertise and helped the client "try on" the furniture in their space.
4. Technical optimization: Set up Facebook Pixel to track quiz completion. This allowed the Meta algorithm to optimize not just for clicks, but for completed conversions.
5. Testing geo and interests: Conducted split tests of narrow (interior design, renovation) and broad audiences across Ukraine, quickly disabling expensive segments.

Results:
- Cost per lead $6.75: This figure turned out to be 15% lower than the client's expected KPI ($8).
17 real sales in a month: Thanks to the higher quality of leads, the sales department was able to close a record number of deals for the custom furniture store.
- 61 qualified applications: The total budget amounted to $412, allowing the client to receive a stream of hot customers at an affordable price.
- Transparency: Thanks to weekly reporting and Pixel analytics, the client received a clear model of advertising return on investment.
Wooden Store — a European brand of wooden decor

Social Media Advertising

Market entry into Germany: ROAS 5.57 for the wooden decor brand

Client:
Wooden Store — a European brand of handmade wooden decor (3D world maps, gifts), focused on the markets of Germany, Austria, and Switzerland.
…
Task:
Increase online sales through Meta Ads, attract new customers in the DACH market, and ensure a high return on advertising spend (ROAS) in the premium decor niche.
Challenge: The German-speaking market (DACH) has high demands for aesthetics and eco-friendliness. Users take a long time to make decisions, comparing details of handmade products. It was necessary not just to showcase the product but to convey the "story" and value of the brand to justify the premium price.

Solution:
1. Lookalike modeling: Created LAL audiences of 1% and 3% based on the previous customer database. Testing showed that the LAL 1% segment was the most relevant for attracting "warm" customers.
2. Thematic segmentation: Divided campaigns by categories: Gift, Home Decor, and Wooden Maps. This allowed Meta's algorithms to find buyers more accurately for specific requests.
3. Emotional marketing: In the creatives, we emphasized the manufacturing process (laser cutting, hand polishing) and the coziness that the map creates in the interior.
4. Deep funnel optimization: Tested different conversion events (Add to Cart vs Purchase). The best results were shown by direct optimization for Purchase combined with LAL audiences.
5. Analytical support: Through daily monitoring of sessions (over 32,000 in 2 weeks), we promptly redistributed the budget to ads with the highest engagement rates.

Results:
- ROAS 5.57: Every euro invested brought the brand over €5.5 in profit already in the first testing phase.
- Total revenue of €2,092 in 14 days: With minimal spending (€375), a stable sales flow was achieved.
- High conversion rate of LAL: Working with the Lookalike 1% audience showed a record ROAS of 10.63.
- Effective reach: Attracted 32,592 targeted sessions to the website, significantly increasing brand awareness in the DACH region.
Smartmag — online store of original household appliances

Social Media Advertising

Scaling eCommerce: $376,157 in revenue with a ROAS of 11,865% in 3 months

Client:
Smartmag — a large online store for original household appliances and electronics.
…
Task: Scale existing sales through Facebook and Instagram channels. The main KPI is to achieve maximum return on ad spend (ROAS) and stable growth in the number of transactions while maintaining a high average order value.

Challenge:
The client already had advertising channels set up but hit a scaling "ceiling." It was necessary not just to attract traffic but to set up a complex technical ecosystem to work with a large assortment and high order value.

Solution:
1. Technical foundation: Conducted an audit of the Meta Pixel and conversion events. Set up data transmission for cart additions and purchases, allowing the system to learn from real money.
2. Dynamic remarketing (DPA): Created and structured a product catalog. This allowed for automatically "catching up" with users using the exact gadgets they viewed on the site, resulting in an immediate sales boost.
3. Implementation of Advantage+: Used the latest Meta algorithms for automatic audience and creative selection, enabling the system to independently find the most affluent buyers.
4. Focus on high-ticket items: Prioritized high-value positions and promotional offers in advertising. Added the trigger "Installment from Monobank" in the creatives, which removed the barrier of high prices.
5. Working with a new audience: Launched campaigns targeting cold traffic, which, thanks to clear positioning of original technology, showed phenomenal returns of over 7,000%.

Results:
- Revenue of $376,157 in 3 months: Achieved 613 direct sales through Meta advertising accounts.
- Record ROAS of 11,865%: The overall return on advertising spend significantly exceeded the client's expectations.
- Effectiveness of new campaigns: The latest launched campaign targeting a new audience achieved a ROAS of 29,393%.
- Quick start: In the first weekend of operation, 7 sales were made with a return of 5,536%, confirming the correctness of the chosen strategy.
SOVA School — online school for preparing students for the NMT

Social Media Advertising

Client:
SOVA School — an online school specializing in professional training for students preparing for the NMT (External Independent Assessment).

Task:
… Reduce the cost per lead (KPI — up to $9) and improve the quality of applications for trial lessons. It was necessary to find an effective mechanism for attracting customers ready to purchase long-term subscriptions.

Challenge:
Targeting directly at teenagers is limited by Meta's rules (age).
Lennona Residents — business class residential complex

Social Media Advertising

Client:
Lennona Residents — a business-class residential complex in the Shevchenkivskyi district of Lviv by Resident Development.

Task:
… Inform the market about the start of sales and ensure a flow of quality applications for the purchase of apartments, using favorable entry conditions (price from $980/m² and installment payment for 2 years).

Challenge:
High competition in the prestigious real estate segment of Lviv. It was necessary not just to obtain cheap applications, but to find a solvent audience (particularly the IT sector) that is ready to invest in the early stages of construction.

Solution:
1. Deep segmentation: Divided campaigns into three vectors: IT community, entrepreneurs, and a broad audience. This allowed identifying the most conversion-friendly segment — IT specialists.
2. Quality optimization through feedback: After the first tests, low lead quality was found in the "entrepreneurs" segment (despite their low cost), and the budget was promptly redistributed to more targeted groups.
3. Emotional and rational creatives: Used 3D visualizations of architecture to create an emotional connection and clear financial theses (price/installment period) for rational choice.
4. Simplified conversion funnel: Using Meta lead forms allowed users to leave contacts with one click, which is critically important for mobile traffic.
5. Sales automation: Set up integration with the CRM system, ensuring instant data transfer to managers for quick processing of "hot" interest.

Results:
- 128 targeted leads attracted within the initial campaign.
- Cost per lead 161.98 UAH: Achieved a figure significantly lower than the market average in the business-class housing niche.
- High efficiency in the IT segment: Obtained 61 leads from the most solvent audience, providing a high ROI for the developer.
- Reach of 45,800+ users: The campaign not only brought in applications but also formed awareness of the new brand in the Lviv market.
Five Address Residential Complex — a modern business-class residential complex

Social Media Advertising

Client:
Residential Complex Five Address — a modern business-class residential complex in the Sykhiv district of Lviv.

Task:
… Attract quality applications for apartment purchases with a target lead cost of up to 300 UAH.

Main focus — converting interest in favorable conditions (price from $1050/m² and installment plans) into real inquiries for the sales department.

Challenge:
The real estate market in Lviv is saturated with offers. It was necessary to find a balance: attract a sufficient number of applications while filtering out non-solvent audiences and those who do not meet the conditions for the down payment (from 30%).

Solution:
1. Multi-audience testing: We tested 6 different segments: from narrow (medical professionals, farmers, entrepreneurs) to Lookalike and broad audiences. This allowed us to quickly eliminate ineffective groups and focus the budget on conversion leaders.
2. Dual-channel strategy: We combined direct lead generation through Facebook forms with brand awareness campaigns (traffic to the website). This allowed us to "warm up" the audience and increase trust in the developer.
3. Creative optimization: We emphasized financial benefits (27 months of installment plans) and visualized future living through 3D renders and video reviews of the location.
4. Processing automation: We set up instant lead integration into the developer's CRM system, ensuring the speed of the first contact — a critical factor in real estate sales.
5. Dynamic management: Based on feedback from the sales department, we promptly adjusted targeting, disabling audiences with low-quality applications.

Results:
- 247 leads during the campaign period: A strong base of potential buyers was formed for the sales department.
- Cost per lead 282 UAH: We managed to keep the conversion cost below the planned threshold (300 UAH) even in the competitive business-class segment.
- High engagement: Thanks to video creatives and reviews of the residential complex, a high level of trust in the project was achieved even before the call.
- Investment efficiency: With a budget of 69,702 UAH, the client received a projected flow of applications, allowing the sales department to be loaded to 100%.
B&M Design: cloud platform for document management

Social Media Advertising

Client:
B&M Design — an innovative cloud platform for managing project documentation in construction.

Task:
… Test Meta as a channel for attracting qualified B2B leads and ensure a steady flow of requests for demonstrations of the SaaS product.

Challenge:
The construction niche has a long decision-making cycle. The main difficulty was the technical limitations of the new advertising account (limit of 300 UAH/day) and the need to filter out small players who do not fit the large-scale cloud solution.

Solution:
1. Audience segmentation: Identified three key vectors: developers, design organizations, and contractors. This allowed for personalizing pain points in the ads.
2. Scaling through bypassing limits: To overcome financial constraints, we quickly switched to a dollar account, which allowed us to increase traffic volumes.
3. Funnel optimization: Used Meta lead forms integrated with Google Sheets for instant processing of requests by the sales department.
4. Quality filtering: Implemented a feedback system from the manager. Based on comments about "project mismatch," we promptly adjusted targeting and messaging.
5. Creative strategy: Developed static and video banners that focused on chaos in documentation and offered systematic solutions as the main answer.

Results:
- 141 targeted leads attracted in 2 months of work, confirming the viability of the Meta channel for construction SaaS.
- Cost per conversion $6.58: Achieved a stable lead price in a competitive B2B niche with a total budget of $927.
- High relevance: The best results were shown by audiences of developers and designers, which became the basis for further sales.
- Systematic management: Created a transparent model for tracking lead quality, allowing the client to see marketing ROI in real-time.
SEO as a managed growth channel for B2B business

Search Engine Optimization (SEO)

Client: Racio — an expert company in the field of occupational safety and fire protection.

Task:
to transform SEO from a source of chaotic traffic into a predictable channel for attracting B2B clients.
…
Challenge:
In the occupational safety niche, decisions are made based on trust and expertise. Before starting the work, the website had unstable positions: traffic was "bouncing," and most visits were informational and did not convert into service inquiries. There was a lack of understanding of which specific pages were generating profit.

Solution:
1. Prioritization of semantics: we divided queries into informational and commercial, focusing on promoting specific services (audit, training, documentation).
2. Technical recovery: we eliminated "gaps" in indexing — removed broken links, optimized crawl budget, and set up correct redirects.
3. Implementation of E-E-A-T: we added expert blocks, reviews, and FAQs to confirm the company's expertise even before the first contact.
4. Snippet optimization: we redesigned meta-data (Title/Description) to increase CTR in search results, emphasizing benefits for businesses.
5. Content strategy: we developed a publication plan that addresses real business pain points (fines, inspections by the State Emergency Service), gently leading to service orders.

Results:
1. +18% increase in the number of sessions and improvement in the quality of organic traffic (users more frequently visit service pages).
2. Strengthening positions: the average position of the website in Google improved from 9.8 to 7.8, ensuring stability in the top search results.
3. Increased reach: the number of impressions in search exceeded 230,000 per month due to the expansion of the semantic structure.
4. Systematic approach: SEO became a cumulative asset that provides a stable flow of inquiries even during seasonal downturns.
From chaotic visibility to systematic growth

Search Engine Optimization (SEO)

Client: Recruitment platform Qiwipartner (employment of drivers and couriers in Poland).

Task:
Build SEO as a managed channel for attracting candidates that scales independently of the advertising budget.
…
Challenge:
High competition in the "jobs here and now" niche, low trust from job seekers, and the risk of traffic cannibalization due to multilingualism (PL/UA/RU/EN). At the start, SEO was chaotic: pages ranked unevenly, and analytics did not provide insight into where leads were coming from.

Solution:
1. Clustering based on real demand: developed a page structure along three vectors: type of work, specific cities in Poland, and language variations of queries.
2. Elimination of SEO cannibalization: configured hreflang logic and URL structure so that language versions reinforced each other rather than competing in search.
3. Technical recovery: cleaned the site of duplicates, broken links, and organized the crawling budget for quick indexing of new job postings.
4. Content based on intent: replaced generic texts with specific information about working conditions, requirements, and FAQs that address migrants' concerns.
5. Data-driven approach: implemented analytics focused on the quality of organic sessions and growth in visibility for non-branded commercial queries.

Results:
1. Stable growth in visibility: improvement in average position in key clusters "jobs/vacancies" and expansion of the semantic core.
2. Quality organic traffic: increased duration of interaction with job pages, indicating engagement from the target audience.
3. Created a foundation for scaling: the site architecture allows for adding new cities and directions without losing relevance.
4. Reduced cost of acquisition: formation of a stable flow of applications that does not disappear after turning off advertising.
How SEO Unleashes the Potential of E-commerce

Search Engine Optimization (SEO)

Client:
e-commerce project in the home and kitchen goods niche (tableware, organizers, accessories).

Task:
… transform SEO into a systematic sales source and reduce the business's dependence on the cost of advertising clicks.

Challenge:
At the start, organic traffic was unstable and barely converted into sales. Advertising costs (CPA) were constantly rising, and the potential of a wide range in search was only partially utilized.

Solution:
1. Demand-oriented semantics: instead of regular keywords, developed a structure based on selection scenarios (type of product + material + purpose).
2. Filter optimization: transformed filters into full-fledged landing pages covering narrow queries (40-60% of SEO sales in the niche).
3. Technical scaling: optimized the crawling budget and pagination, ensuring stable indexing of thousands of commercial pages.
4. Conversion content: instead of "sheets" of text, implemented FAQs based on real customer questions and blocks addressing objections.
5. Cross-cutting analytics: shifted the focus of control from "positions" to revenue, CR, and the share of SEO in total turnover.

Results:
+48% growth in organic traffic over 6 months due to the correct category structure.
+64% increase in revenue from the SEO channel due to a focus on commercial queries.
31% — share of SEO in total turnover, providing a stable sales foundation without additional advertising costs.
AmbiLegal - international law firm

Contextual Advertising

Client: legal company ambiLegal, operating in the international market.

Task: reduce lead costs and improve their quality to expand the client base in Germany, Czech Republic, and Poland.

… Challenge:
The legal company ambiLegal faced a problem — high costs and low quality of leads. Advertising did not yield expected results due to a lack of local adaptation.

Solution:
1. Conducted audience analysis in the Czech Republic, Poland, and Germany.
2. Developed unique creatives considering cultural specifics.
3. Used lead forms, quizzes, UTM tags, Google Analytics, and Facebook Pixel.
4. Launched separate campaigns for each geo.

Results:
- Reduced lead cost by 25% due to optimization of creatives and precise targeting setup.
- Increased number of clients from Germany, Czech Republic, and Poland due to more accurate targeting.
- Improved lead quality: localized creatives and lead forms helped filter out irrelevant inquiries.
Cherkasov: training Ukrainians in freelancing

Social Media Marketing (SMM)

The project is aimed at teaching Ukrainians how to earn money through freelancing via targeted advertising. The main goal is to help people acquire valuable skills and find freelance work, ensuring financial independence.

Task: The goal of the campaign was to attract leads for a free masterclass on targeted advertising with an average cost of up to 70 UAH per lead. This allowed for increased audience reach and promoted the training program.

… Launch Strategy
1. Conducted audience analysis: Ukrainians, mothers, beginner freelancers.
2. Tested geo: Ukraine + Europe (Ukrainians abroad).
3. Launched various offers — the best performing was "Free Training."
4. Used videos and banners with patriotic accents.

Client Service
- Regular analytics + recommendations.
- Prompt response to changes in CPL.
- Leads were immediately integrated into CRM for quality control.

Challenges and Solutions
- Increase in CPL — launched advertising from multiple accounts.
- Not all offers worked — focus on the most effective.
- Adaptation for different geos (behavioral differences).

What Worked
- Offer "Free Freelance Training"
- Advertising across multiple geos — wider reach
- Account optimization — stable lead cost

Results:
- 994 potential clients were attracted during the campaign period.
- Total campaign costs amounted to $1,201.72.
- The average cost per lead was $1.21.
- The advertising campaign reached 250,947 users.
- Ads were shown an average of 1.99 times per user.
Studishark — educational online platform

Social Media Advertising

Studishark— an online platform that helps university and college students in Europe prepare for exams, write papers, and take tests.
The main audience is students from Poland, the Czech Republic, Slovakia, Germany, and Austria, for whom it is important to receive quality help quickly and anonymously.

Tasks:
… — reduce the cost per lead to the break-even level ($10–12);
— improve lead quality and eliminate spam;
— build a transparent reporting system so that the client can see where every dollar goes and what results it brings.

Strategy and work stages
1. Audit and hypotheses
Analyzed campaigns, offers, and channels, identified weaknesses: lack of segmentation, spam in lead forms, ineffective channels.
Key hypotheses:
- Quizzes will yield fewer but higher quality leads.
- Instagram is the main source, Facebook can be turned off.
- The offer "exams" is more effective than "writing papers."

2. Testing
Tested: website, quiz, lead form, correspondence.
Results:
- Website and correspondence — 0 leads.
- Lead form — many, but 60% spam.
- Quizzes — fewer, but quality.
- The offer "exams" increased applications by 3.5 times, CPL — $11.36.

3. Optimization
After confirming the hypotheses, changed the advertising logic:
Separated the directions "exams" and "papers."
Kept only Instagram (98% of leads).
Added dynamic creatives from Meta.
Result: CPL ↓ by 72%, CTR ↑, applications became stable.

4. Automation
Implemented:
Lead integration into Google Sheets.
Visualization in GA4 and Looker Studio.
Control and notification system.
Now the client sees all key metrics in real-time, and the budget is planned based on data.

5. Risks and improvements
Any project is not just numbers, but also force majeure. The main thing is to react quickly.
Challenges:
- The link to the quiz broke.
- The agency was accidentally removed from Business Manager.
Solutions:
- Quickly restored access and campaigns.
- Created an action regulation and access checklist.

Results
- CPL decreased from $29.79 to $11.36 — a reduction of 62%.
- The number of leads increased by 3.6 times — from 40 to 145 per month.
- CTR increased by 41%, which reduced the cost per click.
- Conversion to application — 8.32%, compared to 4% before optimization.
- 0% spam— the quiz filtered out non-target users.
- ROI stabilized at 360% already in the second month.
Eyewear Closet — online store of premium glasses

Contextual Advertising

Eyewear Closet — an online store of premium eyewear that combines style, quality, and modern trends. The catalog features models from Gucci, Tom Ford, Versace, Prada, Ray-Ban, and other well-known brands. The store specializes in providing high-quality products for customers who seek style and functionality. The main audience of the company is buyers who value fashionable accessories from famous brands.

Task: create an effective Google Ads structure that simultaneously scales sales and ensures ROI control at the level of business profitability.

… Main challenges:
* unstable results from previous campaigns;
* lack of a clear optimization system for conversion value;
* high cost per click in the premium segment.

Strategy and work stages
1. Account analysis and audit
Conducted an audit of campaigns and identified weaknesses: irrelevant keywords, ineffective budget, lack of segmentation. Built a new structure focused on sales.
2. Performance Max campaigns by brands
Launched separate campaigns for each brand (Gucci, Tom Ford, etc.). This improved targeting and increased efficiency.
3. Search + remarketing
Combined hot search with remarketing for users who did not complete their purchase. This resulted in a sales increase without increasing costs.
4. Bid automation
Switched to “Maximize conversions” with ROI control. The average cost per conversion decreased to $109.65, ROAS remained >2.4x.
5. Improvement of feed and analytics
Added attributes in Merchant Center, integrated GA4. This improved traffic quality and search positions.

Results
From January 1 to February 25, 2024, thanks to the implementation of Performance Max, Search, and Remarketing campaigns, we achieved the following results:
+691% sales growth, total volume — $19,881.32.
+436% growth in the number of orders (75 vs. 14 in the previous period).
Average cost per conversion decreased to $109.65.
Conversion Value reached $11,918.68, corresponding to ROI 2.4x.
The highest results were shown by the Gucci / USA and All / FL campaigns, which provided the bulk of the revenue.
Hünnap — Turkish brand of natural products and vitamins

Contextual Advertising

Hünnap — a Turkish brand of natural products, including extracts from carob trees, black mulberries, vitamins, and dietary supplements. The brand's products are positioned as an alternative to refined sugar and artificial sweeteners, as well as a means for detoxification and strengthening the immune system.

Task: increase online sales through the brand's website in Ukraine, reducing the cost of conversion and stabilizing the flow of customers. Before the campaign started, the results were not stable, and the cost per application fluctuated almost twice as high as expected.

… Strategy and work stages:
1. Market and target audience analysis
Identified 3 main segments: parents, eco-consumers, and those avoiding sugar — this helped set precise targeting.
2. Campaign segmentation
Divided Google Ads by products (extracts, vitamins, supplements) to avoid competition within the account and effectively allocate the budget.
3. Conversion optimization
Chose the “Maximize conversions” strategy so that the Google algorithm could learn faster and reduce the need for manual intervention.
4. Creative testing
Tested different messages. The best-performing highlights were “sugar-free” and “naturally from Turkey.”
5. Real-time analytics
Connected Google Data Studio for daily monitoring. This allowed for quick responses and maintained a stable CPA.

Results
- Conversions: increased from 71 to 232 — a +227% growth over 5 months.
- Cost per conversion: decreased from ₴199 to ₴76, which is 2.6 times cheaper.
- Total volume: over 981 conversions throughout the campaign period.
- Average CPC: only ₴3.31 with stable reach.
- ROI effect: after the third month, the campaign began generating 54% more sales at the same budget.
Amazon goods store

Contextual Advertising

Our client is an entrepreneur who sells his own products through the Amazon platform. He already had basic advertising campaigns in Meta Ads, but the results were unsatisfactory: high cost per click, few quality visits, and lack of a systematic approach to optimization.

Task: increase the number of clicks and conversations, reduce the cost of user acquisition, stabilize the campaigns to scale sales on Amazon.
What we did
… 1. Account analysis
Identified low CTR ($0.40). Found the reasons: weak creatives, lack of segmentation, ad duplication.
2. Creatives and testing
Created videos and photos focusing on the benefits of the product, added clear CTAs. Conducted A/B tests.
3. Optimization
Launched ABO and CBO, eliminated irrelevant interests, raised bids for top ads. CTR increased to 6–9%.
4. Remarketing
Launched campaigns targeting those who did not complete the action, emphasized benefits and advantages.

Results
- Reach: 14,443 users (+306%)
- Clicks: 1,212 visits (+1,682%)
- Engagement: 1,048 initiated conversations with the business in Messenger/WhatsApp, of which 994 became new contacts
- CTR: in the best campaigns reached 9.95%
- CPC: average $0.30, minimum $0.16 (on CBO campaigns)
- CPA (conversation): from $0.32 to $0.50
Total budget: $435.34
Total collected: 1,471 clicks and 994 contacts
Canadian Windows Experts — a company for the sale and installation of windows

Contextual Advertising

Canadian Windows Experts — a company that sells and installs windows across Canada. Their sales department was ready to work at full capacity, but they were missing one important element — a sufficient flow of leads. So they turned to us for help.

Tasks:
1. Establish a stable flow of leads.
… 2. Achieve a cost of $45 per lead.
3. Test new Google Ads tools.

How we worked:
1. Conducted market and competitor analysis (SEMrush, Google Trends).
2. Launched search campaigns + PMAX for scaling.
3. Added a strong offer — a $3750 grant for window replacement.
4. Tested DemandGen, which provided leads at 20–25% lower cost.

Results over three months:
- 626 leads (approximately 7 leads per day);
- $35 per lead, which is 22% lower than our target of $45;
- 33% conversion to qualified clients, which is 8% more than planned.
Looms – a store of advertising structures and decor

Social Media Advertising

Looms is an online store that specializes in the production and sale of advertising lightboxes, neon signs, volumetric letters, metal stands, menus for establishments, paintings, and much more.

Task: to develop and implement an effective advertising strategy in Google Ads, focused on:
- Increasing the number of sales through the Looms online store.
… - Optimizing the advertising budget to reduce the cost per conversion and improve campaign efficiency.
- Expanding reach and attracting new customers interested in the production of advertising lightboxes, neon signs, volumetric letters, metal stands, menus for establishments, paintings, etc.

How it all went:
1. Conducted an audit of existing campaigns and the target audience.
2. Launched Performance Max to scale reach.
3. Added search campaigns for hot queries and retargeting.
4. Optimized the budget using Maximize Conversions and Target ROAS strategies.
5. Regularly disabled ineffective groups and redistributed the budget.

Results:
- Budget: 70,000 UAH/month
- Cost per lead: from 231 UAH to 66 UAH at the final stage
- Average number of leads: up to 7 per day
- Optimization: constant changes in campaigns that reduced CPA to 203 UAH
- Increase in conversions: According to data for April 2024, the total number of conversions amounted to 432.51, which is a significant improvement compared to December 2023.
Radko Tour – international bus transportation company

Contextual Advertising

Radko Tour — a Ukrainian company with over 10 years of experience in international bus transportation. Main destinations — Germany and Finland, and from April 2025, a new route Kyiv–Bonn has been launched.

Target audience: Ukrainians who have left abroad due to the war — families, students, travelers. For them, key selection factors are affordable price, comfort, and no transfers.

… Tasks:
- Reduce lead cost. The goal is to achieve working CPL metrics within $2–3.
- Stabilize the flow of applications. Ensure predictable bus load for all routes.
- Launch the new route Kyiv–Bonn in the market. Check demand and achieve KPI without "draining" the budget.
- Maintain competitiveness in an overheated market. Dozens of carriers offer similar routes, so systematic marketing is necessary to retain market share.

How it all was:
1. Conducted an audit of channels and identified Meta Ads as the main driver of applications.
2. Focused on video ads (+15–20% to CTR, -50% to CPL).
3. Launched Lookalike audiences and remarketing.
4. Established stop rules: CPL > $3 for three consecutive days → campaign stops.
5. Tied the advertising budget to the schedule of flights.

Results:
- CPL reduction in Germany by 3 times — from $5–7 previously to $1.55–2.3 in peak months (-65%).
- Stable flow of leads: an average of 800+ applications per month just for Germany.
- Finland: CPL decreased almost by half — from $6–9 to $2–3 (-50–55%).
- CTR increased by 15–20% due to the transition to video creatives.
- The average campaign budget was maintained within $1900–2300 per month, while the cost of applications was systematically reduced. Business effect: the company gained the ability to plan bus loads, minimized the risk of half-empty flights, and achieved predictable economics for each route.

Test of the new route: Kyiv–Bonn
- April 2025 (first test): CPL $3.02.
- June 2025: CPL decreased to $2.1–3.0 (-30% from the start).
- July 2025: maintained at around ~$3, but in narrow segments rose to $5.6 due to competition. Conclusion: the route reached working metrics but required strict control over segmentation and regular updates of creatives.
Edit Crew — a professional video editing company

Contextual Advertising

Edit Crew — a company that creates video content for brands, authors, and bloggers.

Task: find a solution that will attract new clients while optimizing the marketing budget by reducing the cost per click and increasing conversion rates. The problem was the high cost per click and low conversion rates of previous campaigns. Main difficulties:
- Incorrect audience segmentation.
… - Lack of effective remarketing.
- Insufficient modern tools for analysis and optimization.

Results:
- 78 conversions during the campaign period.
- Average cost per conversion — $168.
- In April 2024, the best result was achieved: 24 conversions at a cost of $109.54 each.
- Advertising costs decreased by 86.88% compared to the previous period.

Additional results:
- 42% increase in repeat interactions on the site due to remarketing.
- 30% growth in clients due to the use of YouTube Ads.
Service for the repair of roller shutters and automatic gates

Contextual Advertising

Roller repair — services for the production, repair, and maintenance of roller shutters and automatic gates.

Task: launch an online advertising campaign in such a way that within the first month we reach the break-even point and do not go into significant losses.

… Results:
- Monthly turnover: The first month of operation brought a turnover of $4000.
- Conversion: The landing page for roller repair achieved a conversion of 7.37%, while the landing page for roller production achieved 5.68%.
- ROI: The return on investment (ROI) was 440%. These results showed that even in conditions of high competition, significant success can be achieved through effective strategy and constant optimization.

Updated results: 45 applications in the last 30 days, 54% closed sales, and 34% landing conversion. The first launch was just the beginning. But in the last 30 days, the campaign underwent a transformation: from the "first wave of applications" to a refined sales generation system.

We:
- Obtained 45 leads at a CPA of ₴228, optimizing advertising expenses
- Achieved a 34% conversion from the landing page we created and tested ourselves
- Closed 54% of applications into real sales — with confirmation from CRM and chat
- Transitioned to manual bid management to stop the increase in CPL
- Conducted A/B testing of ads by language — and kept the more effective ones
- Optimized the ad schedule — the ads run only when there is real demand
The main thing is that we created a working model that delivers results every day.
Cactus — training center for high school students

Contextual Advertising

Cactus is an educational center that has been specializing in preparing high school students for the ZNO and NMT for over 9 years. The company's mission is to ensure high quality of knowledge and training.

Task:
Create and implement an effective marketing strategy for the Cactus educational center that would allow:
… - Optimize advertising campaigns in Google Ads, ensuring a steady flow of quality leads.
- Reduce customer acquisition costs without losing effectiveness.
- Increase the conversion of leads into actual clients by reducing the share of "cold" applications.
- Improve analytics and conversion tracking to make informed marketing decisions.
- Expand audience reach and find new potential segments for attracting students.

Results:
- A 15% reduction in CPA due to PMax and better targeting.
- A 30% increase in lead quality, resulting in higher conversion rates.
- A 25% higher ROAS (return on ad spend).
- Improved real-time analytics that allows for campaign adjustments based on data.
Cebia — a service for checking car history

Contextual Advertising

Cebia — a leader in the field of vehicle history checks, especially popular among importers from Europe. The main focus of the company is to provide customers with confidence when purchasing used cars. The problem that Cebia faced in Ukraine was high customer acquisition costs with relatively low conversion rates.

Task: optimize Cebia's advertising campaigns, reduce the cost per lead, and ensure stable growth in the number of conversions.

… Results:
- Number of conversions: 1,485 leads during the campaign period.
- Average cost per conversion: 169.07 UAH.
- Performance Max: brought 397 conversions at an average cost of 165.31 UAH.
- Total value of conversions: over 504 thousand UAH.
These results not only exceeded the client's expectations but also confirmed the effectiveness of the chosen strategy.

Long-term changes:
1. Stable reduction in customer acquisition costs.
2. Increase in brand awareness.
3. Increase in the share of repeat customers.

How we achieved this:
1. Conducted a detailed audit of advertising campaigns.
2. Used modern automation tools (Performance Max).
3. Focused on data and flexibly redistributed the budget.
Polaclub – camera store, accessories and film

Contextual Advertising

Polaclub – a store for cameras, accessories, and photo film.
Client's problem – low profitability and unstable traffic.

Task: Launch a campaign that helps Polaclub maximize existing traffic and also grow the audience.
… How it all went:
1. Initial audit and analytics.
2. Website speed optimization.
3. Launch and monitoring of PMAX.
4. Added banner advertising.

Results:
Real achievements: Thanks to our work, Polaclub managed to achieve a ROAS of 1720% at the peak of sales. This allowed the client to earn more without increasing advertising costs.
Sales growth: Another impressive result – a 68% increase in sales due to the optimization of key products, cameras, and cassettes. This allowed the company to experiment with additional advertising formats.
Impact on business: Thanks to a stable flow of new customers and a high level of profitability, the client reached a new level of financial stability. This allowed Polaclub not only to maintain its market position but also to build long-term development plans.
Laser Brno — laser hair removal studio

Contextual Advertising

Laser Brno - laser hair removal studio.
At the start, the Laser Brno studio already provided a quality service, but the advertising did not match this level. It operated unsystematically, the cost of acquiring a client was astronomical, and analytics were almost non-existent. The studio owner could not predict workload or plan income — applications came in irregularly, and the launch in a new city (Bratislava) was under threat.

Task: completely restructure the process — from tracking to the account structure in Google Ads. Without transparency and hypotheses, this would have been just another "budget drain." We approached the project as a system, not just a campaign launch.
…
Results:
- Cost per click (CPC): the average cost per click over the entire period was 10.51 UAH, while in individual campaigns it dropped to 2.27 UAH (EN PMax), and in search campaigns it reached 24.44 UAH. This allowed balancing between traffic volume and its quality.
- Conversions: the number of conversions increased from 1 at the start (January 20, 2025) to 24 at the peak (March 10, 2025), with a total of 89 confirmed conversions over the period.
- CPA (cost per conversion): at the start — 3,503 UAH, and at the peak — only 226 UAH. The average CPA over the entire period was 641 UAH, which is below the average market rate for beauty and aesthetic services in Europe (950–1200 UAH).
- Spending dynamics: a total of 57,000 UAH was spent, with the share of effective weeks (with CPA < 300 UAH) exceeding 50% of all periods.
- Conversion rate for appointments (CR): a steady growth was recorded — from 1.11% to 8.61%. This indicator directly reflects the improvement in traffic quality after optimizing campaigns, adapting languages, and creatives.
VIVA — a Ukrainian manufacturer of special equipment.

Contextual Advertising

VIVA — a Ukrainian manufacturer of special equipment. For over 25 years, they have been producing garbage trucks, grain carriers, dump trucks, and supplying equipment for the agricultural, road, and communal sectors. The geographical coverage is all of Ukraine, but the ambitions are much broader. The target audience includes communal enterprises, road and construction companies.

Tasks:
1. Segment the target audience and develop relevant creatives for each segment of special equipment.
… 2. Launch and optimize advertising campaigns considering different audiences and formats, including retargeting.
3. Ensure quality interaction with the sales department to assess and improve lead quality, as well as adjust the marketing strategy.

Results:

Meta Ads:
- CPL — $8.06
- Conversions to sales — already in the first weeks
- Static creatives performed best
- Constant visual updates: we regularly update creatives to prevent "burnout"
- Average cost of a qualified lead (who completed a call and is interested) — $11.30
- Qualification rate of lead forms in the first weeks — 60% (meaning every second lead is genuinely interested in the equipment)

Google Ads:
- Budget: 10,600 UAH
- Leads: 9 (only considering forms — not all calls were recorded)
- CTR — 5.57% (Wordstream average for B2B — 2.41%)
- Separate campaign with individual ads for each type of equipment
- Campaigns are regularly restarted because demand, cost per click, and audience behavior differ by category
- Daily cleaning of search queries, filtering out irrelevant ones — hence the traffic is very high quality
- Negative keywords, goals, scripts — updated and optimized
- Average cost of a qualified lead — 1178 UAH, but these are already confirmed inquiries with interest in a specific product
Expanda — a platform for promoting Ukrainian e-commerce in Poland

Contextual Advertising

Expanda — a company that helps Ukrainian e-commerce businesses scale to the Polish market. The service is a turnkey export: from preparation to operational support.

Task:
Launch lead generation from scratch: without a separately prepared landing page for advertising, without a configured pixel, without ready analytics.
…
Project implementation stages:
1. Product and audience pain analysis
2. Strategy and hypotheses;
3. Creation of creatives;
4. Technical preparation;
5. Launch of the test and tracking;
6. Optimization;
7. Summarizing and scaling;

Results:
- Number of leads: 87 applications received from the website in 6 weeks. These are the first systematic applications for the service, without which the product could not scale.

- Average cost per lead (CPL): $15.37. For the B2B niche with a high ticket — this is 2-3 times lower than the average market indicator.

- Best CTR: 3.1%— on the creative focused on fears and risks of export. This is above the average rate for Meta Ads (1.5-2%).

- Audience effectiveness: the best results were shown by the e-commerce segments aged 25-45 and the Shopify audience. In these groups, we received 70% of all applications.

- Funnel and scaling: based on the data, a funnel has been built, ready for scaling — with configured analytics, segmentation, and ready creatives.
Wlaunch — SaaS platform for small businesses in the service sector

Contextual Advertising

Wlaunch is a SaaS platform that helps automate online booking, sales, and management for small service businesses: from yoga studios to educational courses.

Tasks
1. Transition marketing from a chaotic mode to a managed system with analytics.
… 2. Test 4 niches and identify the most profitable segments.
3. Set up end-to-end tracking and integration with CRM.

Results:
- CPL on Google: from 388–600 UAH → to 150–180 UAH
- CPL on Meta: $1.5–3
- Increase in inquiries: 4.5 times (from 6–8 to 25–30 per week)
- Conversion to payment: up to 12% in the sports and beauty segments
- First client from advertising — already in the first month
- Stable flow of applications without peaks and troughs
- Automated real-time analytics
- Cost per conversion halved within a few months of work (November-January)
- Number of registrations tripled during the project period
SeoRost TR — marketing agency

Contextual Advertising

Customer: SeoRost TR — marketing agency.
The marketing services market is one of the most saturated.
According to GoodFirms, only in 2023, the number of new agencies increased by 23%.
Entrepreneurs are literally drowning in streams of offers: SEO, advertising, marketing strategies.
…
Task: create a company’s face on social networks, build a base for the first advertising activity, and test lead generation on a new audience in Turkey.
Work from scratch, complex audience, high competition level. And all this — under conditions of a limited test budget.

Results after the first month:
- Invested: 20,928.10 UAH (budget savings of 34% from the plan).
- Received: 22 applications.
- Average cost per lead: 951.28 UAH (20–30% lower than the industry average).
- Best creative: lead at 588.57 UAH thanks to precise targeting of the client’s pain points and a clear offer.
- CTR of the best creatives: over 1% (30% higher than the market average).
Official Renault and Suzuki car dealership

Contextual Advertising

The client is an official Renault and Suzuki dealership in the Volyn region. The scope includes new car sales, service maintenance, and test drives.

Objective: to launch a new lead generation system with guaranteed results, full reporting, and a focus on high-quality inquiries specifically from Volyn.

… Results:
1. The number of clicks increased, even though the budget remained within the previous limits. This indicates that the cost per click was reduced, allowing more traffic to be attracted for the same amount of money.
2. Conversions grew by 2.3 times — we achieved a significant increase in the number of applications (calls, forms, chat inquiries) compared to the previous period.
3. CTR in search campaigns rose to 8.4%, significantly exceeding industry averages (5.1%).
4. CPA decreased by 28%, confirming the effectiveness of targeting and campaign optimization.

By brands:
Suzuki:
- Recorded 22,000 clicks and 491 conversions with 1.68 million impressions — demonstrating noticeable improvement compared to the pre-launch period.
- In the first weeks of operation, there was a clear positive trend — peak in April 2025.

Renault:
- Achieved 14,300 clicks and 2,350 conversions with nearly the same number of impressions as Suzuki — 1.56 million.
- Cost per conversion was the lowest among the three brands — due to high interest and optimized creative.
- Conversions increased dramatically — this was the best result in applications among all three.

Mazda:
- Received 9,780 clicks and 2,120 conversions with 1.51 million impressions.
- A stable positive trend was observed after launch, with the highest activity in April 2025.
- Thanks to local campaigns and a focus on test drives, a steady flow of leads was maintained throughout the period.

Local focus:
- 73% of all inquiries came from the Volyn region, compared to less than 40% before the new strategy was launched. This means the advertising truly started to attract target customers from the right region, instead of spreading the budget thinly.
SPELL Chocolatte — premium brand of gift boxes with chocolate

Contextual Advertising

SPELL Chocolatte — Ukrainian premium gift box brand with chocolate. The company creates aesthetic, ready-to-gift handmade presents.

Task: build a clear, scalable lead generation system that accounts for seasonal demand, specific triggers, and the needs of different audiences. It was not just about reducing CPL, but about changing the entire marketing approach as a business process.

… Results after 2 months
Quantitative changes:
+35% more orders — compared to the previous similar period;
−28% CPL — due to BOF and retargeting groups;
ROAS > 300% on the best campaigns (especially among repeat buyers);
CTR up to 3.2% — on certain creatives, which is 40% higher than the industry average;
+40% reach in August — with the same budget.

Qualitative changes:
- marketing has become transparent: the client sees what works and how;
- the team works with "hot" leads — with purchase intent;
- a retargeting database and templates for each season have been formed;
- advertising has become a systematic part of growth, not an experiment.
Mommy Bag Ukraine — online store for moms and babies

Contextual Advertising

Mommy Bag Ukraine — Ukrainian e-commerce brand with ready-made sets for the maternity hospital and a range of products for moms and babies.

Task: achieve a ROAS of 6.5 or higher (including VAT), while maintaining a steady flow of orders through high-margin products.

… Results after the first 3 weeks:
1. The number of orders increased by more than 5 times – from 17 to 161 orders per week
2. Average click price: reduced to 3.44 UAH
3. ROAS consistently stays at 7-9, with a target value of 6.5
4. Shopping campaigns operated with a stable ROAS of 636% right from the start
5. Full control over campaigns: we know exactly which products generate profit
Dimansh — a company that helps with international employment

Contextual Advertising

Dimansh — a company that helps citizens of Central Asian countries legally find employment in Europe and the United Kingdom.

The client came with a request to launch advertising on Google — with the main goal:
to ensure a stable flow of leads for employment without stops and blocks, even if the cost per application is slightly higher than average.
…
Our task is to build a system that works even under risks and unstable budgets. Specifically:
1. Set up stable Google Ads campaigns turnkey
2. Ensure the cost per lead within $1–1.3
3. Minimize downtime through backup solutions
4. Gradually scale to effective countries
5. Build a controlled system without "failures" after stops

Results:
1. Number of applications (June 23–29): 80
2. Cost per lead: $1.73
3. Website conversion: 10.78%
4. Average reduction in CPL after optimization: 2 times
5. Budget after scaling: $50/day (from an initial $30)
Development of a website for a charitable foundation

Website Development

Customer: "Fund Ukraine" — a charitable organization that helps those affected by the war.

Goal: Create a transparent website for the charitable foundation.

… Tasks:
1. Presentation of key activity indicators of the foundation (amount of aid provided, number of families, number of inquiries received).
2. Visual demonstration of destruction and consequences of the war.
3. Presentation of the foundation's mission and its key aspects.
4. Ensure flawless display and functionality of the site on all devices (responsive layout).
5. Create a clear menu and easily accessible contact information.

Implementation features:
1. Use of a clean, emotional design with an emphasis on visual storytelling and a call for compassion.
2. Focus on transparency and demonstration of real aid results.
3. Use of a blue-yellow palette associated with the national colors of Ukraine, emphasizing the focus on helping the country.
4. Clear structure guiding the user to understand the foundation's activities and make a donation.

Result:
Created a professional, transparent, and user-friendly online resource that promotes increased trust and interest in the foundation's charitable activities, helping people affected by the war.
Development of a website for Residential Complex Park Town

Website Development

Customer: "ZhK Park Town" — residential complex.

Goal: Create a website for the residential complex that presents the property, highlights its advantages, and attracts potential apartment buyers.

… Tasks:
1. Develop the main page with a presentation of the "Park Town" residential complex.
2. Present the key advantages of the residential complex that encourage real estate investment.
3. Integrate a "Leave a request" button for quick communication with the sales department.
4. Ensure flawless display and functionality of the website on all devices (responsive layout).
5. Create a clear menu and easily accessible contact information.

Implementation features:
1. Use a modern, clean design with an emphasis on visual presentation of the residential complex.
2. Focus on large images and clear typography for easy information perception.
3. Logical page structure that allows users to quickly find the necessary information about the residential complex.
4. Use a restrained color palette with accents that emphasize modernity and comfort.

Result:
A website for "ZhK Park Town" that helps attract potential clients and showcase their residential complex.
Development of a website for a roller shutter repair service

Website Development

Customer: "Vorota.ax-Service" — a service for roller shutter repairs in Kyiv and the region.

Goal: Create a landing page that presents the roller shutter repair services.
Tasks:
… 1. Present the key advantages of the service.
2. Integrate a form for quick cost estimation of repairs.
3. Create a section highlighting the company's expertise.
4. Ensure flawless display and functionality of the page on all devices (responsive layout).
5. Clearly display contact information and callback options.

Implementation features:
1. Use a clean, functional design with an emphasis on easy information perception and convenient service ordering.
2. Focus on quick information retrieval and user convenience.
3. Use white and green colors, associated with freshness, reliability, and transparency.
4. Clear landing page structure guiding the user to the target action – cost calculation.

Result:
A high-conversion Landing Page that serves as a tool for "Vorota.ax-Service" to attract new clients and generate repair requests for roller shutters.
Development of a website for a window and door repair company

Website Development

Customer: "Vikna-Servis" — a company specializing in window and door repairs in Kyiv.

Goal: Create a landing page that presents services for window and door repairs.

… Tasks:
1. Develop a main screen with a clear message about the main service and benefits.
2. Present key advantages of the service.
3. Integrate a form for quick cost estimation of repairs.
4. Create an understandable navigation menu.
5. Ensure flawless display and functionality of the page on all devices (responsive layout).

Implementation features:
1. Use a clean, functional design with an emphasis on easy information perception and convenient service ordering.
2. Focus on quick information retrieval and user convenience.
3. Use a blue-and-white palette associated with reliability and cleanliness.
4. Clear landing page structure guiding the user to the target action – cost calculation.

Result:
A high-conversion Landing Page that serves as an effective tool for "Vikna-Servis" in attracting new clients and generating repair requests for windows and doors.
Development of a website for a travel organization service to Cuba

Website Development

Client: "The Cuban Marlin Club" — a service for organizing legal trips to Cuba

Goal: Create an attractive website that showcases unique tours to Cuba and motivates bookings.

… Tasks:
Show a variety of tours and destinations.
Demonstrate popular routes.
Integrate customer reviews to enhance trust.
Ensure the website is responsive on all devices.
Create a logical menu and easy access to contacts.

Implementation features:
Bright design that conveys the atmosphere of Cuba and relaxation.
Large images highlight the beauty of locations and activities.
Intuitive navigation helps quickly find the desired tour.
Use of warm and marine tones creates a pleasant mood.

Result:
The website helps the service attract new clients and effectively presents unique trips.
Development of a website for the service of manufacturing protective shutters

Website Development

Client: "Rolleta.ax-Service" — a service for the production and installation of protective roller shutters

Goal: Create a landing page that quickly and clearly presents the services and motivates users to place orders.

… Tasks:
Add a form for calculating the cost of roller shutters with a discount option.
Demonstrate the advantages of the service for clients.
Ensure the page is responsive on all devices.

Implementation features:
Bright, modern design with a focus on calls to action.
A convenient quick cost calculation form saves user time.
The use of green and white colors emphasizes reliability and transparency.
The structure of the landing page logically leads to the main target action.

Result:
The landing page effectively attracts new clients and helps generate requests for the production and installation of roller shutters.
Development of a website for a door salon from the manufacturer

Website Development

Customer: "Rembrant Door Company" — a showroom of entrance and interior doors from the manufacturer.

Goal: Create a modern and functional website for a door sales company that effectively presents the range, emphasizes product quality from the manufacturer, and attracts potential clients for consultation and purchase.

… Tasks:
1. Visual presentation of the door assortment.
2. Creation of a clear menu for navigating through sections.
3. Clear display of contact information.
4. Ensure flawless display and functionality of the site on all devices (responsive layout).

Implementation features:
1. Use of elegant and minimalist design in dark tones, highlighting the premium quality of the products.
2. Focus on large, high-quality images of doors for attractive display of the range.
3. Convenient and intuitive navigation that allows users to easily find the desired type of door.
4. Use of corporate style and logo to create a unified brand image.

Result:
A website that serves as an effective tool for "Rembrant Door Company" to attract new clients and showcase their wide range of doors.
Development of a website for a personal growth expert

Website Development

Client: Yuriy Kruchin — expert in personal growth and esotericism.

Goal: Create an image website that presents Yuriy Kruchin's personality, his journey, expertise, and invites interaction.

… Tasks:
1. Develop the main page focusing on personality.
2. Present the personal journey and experience of the expert.
3. Ensure flawless display and functionality of the site on all devices (responsive layout).
4. Create a clear menu and easily accessible contact information for potential clients.

Implementation features:
1. Utilise a minimalist yet deep design with dark tones and bright green accents, creating an atmosphere of mystery and individuality.
2. Focus on large images and clean typography to draw attention to key messages.
3. Logical page structure allowing users to immerse themselves in the content and learn more about the expert.
4. Create a sense of personal story and unique approach.

Result:
A website that serves as an effective tool for Yuriy Kruchin in attracting new clients and showcasing his expertise in personal growth and esotericism.
Development of a website for "K-APART"

Website Development

Customer: "K-APART" — a company specializing in investments in smart apartments.

Goal: Create a website for an investment company in the real estate sector that effectively presents investment opportunities in smart apartments, emphasizes profitability, and provides planning details.

… Tasks:
1. Presentation of investment objects.
2. Creation of a "Planning and Content" section for detailed acquaintance with apartment layouts.
3. Ensure flawless display and functionality of the site on all devices (responsive design).
4. Create a clear menu and easily accessible contact information for potential investors.

Implementation features:
1. Use a clean, professional design with an emphasis on trust and financial attractiveness.
2. Focus on key profitability indicators and visualization of objects.
3. Integration of detailed floor plans, which are critically important for investors.
4. Use a restrained color palette associated with reliability and business.

Result:
A website that serves as an effective tool for "K-APART" in attracting potential investors and presenting their proposals in the real estate sector.
Development of a website for a depilation studio

Website Development

Customer: "Sugar&Wax Studio" — a waxing and sugaring depilation studio.

Goal: Create a website for the depilation studio that effectively presents services, highlights advantages (smooth skin, certified professionals), and attracts new clients.

… Tasks:
1. Develop the homepage focusing on the key advantage.
2. Present the benefits and experience of the professionals.
3. Integrate a "Procedure Cost" button for quick access to the price list.
4. Create sections for promotions and discounts, trial sessions, and contacts.
5. Clearly display contact information.
6. Ensure flawless display and functionality of the website on all devices (responsive design).

Implementation features:
1. Use a clean, elegant design emphasizing aesthetics and a sense of lightness.
2. Focus on visual content to create the desired effect.
3. Use pink and gold accents associated with femininity, beauty, and delicacy.
4. Convenient navigation and clear calls to action.

Result:
A website that serves as an effective tool for "Sugar&Wax Studio" to attract new clients and showcase their depilation services.
Development of a website for a network of family hair salons

Website Development

Customer: a chain of family hair salons.

Goal: To create a website for the hair salon chain that effectively showcases the scale of the business, attracts clients and potential partners.

… Tasks:
1. Develop a homepage with a clear presentation of the brand and its key indicators.
2. Create a responsive design that ensures the website's perfect display and functionality on mobile devices.
3. Integrate elements that emphasize the family nature and accessibility of services.
4. Provide clear navigation for easy access to information about salons, services, and contacts.
5. Visually present the brand through the logo and overall style.

Implementation features:
1. Use a clean, modern design with an emphasis on mobile experience, which is important for the service industry.
2. Focus on key statistical data for quick understanding of the network's scale.
3. Minimalist interface that allows focusing on the main message.
4. Use of contrasting colors to create a dynamic and attractive appearance.

Result:
A website that serves as an effective tool for attracting new clients and showcasing their extensive network.
Development of a website for a soil analysis laboratory

Website Development

Customer: "AgroChemAnalysis" — a certified soil analysis laboratory.
Goal: Create a website for an agrochemical laboratory that effectively presents soil analysis services.

Tasks:
… 1. Develop a homepage focusing on the "Soil Analysis" service and key benefits.
2. Integrate a "Order Analysis" button for quick interaction with clients.
3. Present soil analysis results and their advantages.
4. Create sections for selecting analysis types, information about the laboratory, and contacts.
5. Clearly display contact details and the possibility of callback.
6. Ensure flawless display and functionality of the site on all devices (responsive design).

Implementation features:
1. Use a clean, professional design emphasizing trust and a scientific approach to agronomy.
2. Focus on key messages and calls to action encouraging analysis orders.
3. Use green and brown shades in the palette, associated with soil, plants, and ecology.

Result:
A website that serves as an effective tool for "AgroChemAnalysis" to attract potential clients from the agricultural sector and showcase their soil analysis services.
Development of a website for a water analysis laboratory

Website Development

Customer: "HimAnaliz" — certified water analysis laboratory in Kyiv.
Goal: Create a website for the laboratory that effectively presents water analysis services, emphasizes expertise, and attracts new clients by providing clear recommendations.

Tasks:
… 1. Develop the main page focusing on the "Water Analysis Kyiv" service and key advantages (trusted recommendations, quick turnaround, certified laboratory).
2. Integrate a "Order Analysis" button for quick interaction with clients.
3. Visually showcase the laboratory and the analysis process.
4. Create sections for selecting analysis types, information about the laboratory, and contacts.
5. Clearly display contact details and callback options.
6. Ensure flawless display and functionality of the site on all devices (responsive layout).

Implementation features:
1. Use a clean, professional design emphasizing trust and scientific credibility.
2. Focus on key messages and calls to action.
3. Use a blue-green palette associated with purity, water, and reliability.

Result:
A website that serves as an effective tool for "HimAnaliz" to attract potential clients and showcase their water analysis services. A professional, trustworthy, and user-friendly online resource that enhances brand recognition and simplifies the analysis ordering process.
Development of a website for the construction company "Globus"

Website Development

Client: construction company "Globus"
Goal: Create a modern and informative website for the construction company that effectively presents its residential complexes, highlights advantages ("Modern Scandinavian architecture", "uncompromising quality") and attracts potential apartment buyers.

Tasks:
… 1. Develop the main page focusing on apartment offers in Lviv and key advantages of the developer.
2. Present current and future projects of the company.
3. Integrate a "Request a Call" button for quick communication with the sales department.
4. Create a clear menu for navigating through sections.
5. Ensure flawless display and functionality of the site on all devices (responsive layout).

Implementation features:
1. Use a clean, minimalist design with an emphasis on visual presentation of residential complexes.
2. Focus on large images and clear typography for easy information perception.
3. Logical page structure that allows users to easily compare projects and find the necessary information.
4. Use corporate colors associated with reliability and construction.

Result:
A website that serves as an effective tool for "GLOBUS CONSTRUCTION COMPANY" in attracting potential clients and showcasing their residential complexes. A professional and attractive online resource is created, promoting increased trust and interest in the company's offerings in the real estate market.
Development of a website for a marketing agency

Website Development

Client: Flekks 360 Agency — a marketing agency.
Goal: Create a website for the marketing agency that effectively presents its services.

Tasks:
… 1. Develop the homepage with an emphasis on the brand.
2. Create sections to showcase services and news.
3. Integrate information about the team and their experience.
4. Ensure flawless display and functionality of the site on all devices (responsive layout).
5. Create a clear menu and easily accessible contact details.
6. Visually present key areas of work (Production, Targeting).

Implementation features:
1. Used minimalist dark-themed design with bright accents (orange color), creating a modern and professional look.
2. Focus on clean typography and large headings to attract attention.
3. Clear and logical navigation structure, allowing users to easily find the needed information.
4. Visualize key messages through concise blocks and images.

Result:
A website that serves as an effective tool for "FLEKKS 360° AGENCY" in attracting new clients and showcasing their innovative approach to marketing. A professional, stylish, and informative online resource created to enhance brand recognition and highlight their expertise.
Development of a website for the chain of hair salons "Express Haircut"

Website Development

Client: network of quick haircut salons "Express Haircut".

Goal: to create a modern website that presents the network, its services and scale, as well as attracts new clients and potential employees.

… Tasks:
Main page with an emphasis on the brand and the number of salons.
Responsive layout for all devices.
Simple navigation and contacts in a prominent place.
Ability to leave reviews.

Implementation features:
Light design associated with cleanliness and beauty.
Visual emphasis on photo and video content.
Unified style through brand colors and fonts.

Result:
The website has become the brand's business card: it helps attract new clients and also informs about job vacancies and franchises.
Development of a website for Climat Service

Website Development

Customer: Climat Service — a company that provides air conditioner maintenance services.
Goal: Create a website for the company focusing on quick ordering, transparent pricing, and increasing customer trust.

Tasks:
… 1. Develop the main page with a clear presentation of core services: cleaning, refilling, repair of air conditioners, emphasizing benefits (1-year warranty, fast service).
2. Integrate sections with promotional offers and calls to action.
3. Detail the service price list with breakdowns by type of work and cost.
4. Ensure flawless display and functionality of the site on all devices (responsive design).

Implementation features:
1. Use a clean and functional design emphasizing easy comprehension of information and convenience in ordering services.
2. Incorporate visual elements and icons for better understanding of services and issues.
3. Use a blue-white color palette associated with freshness, cleanliness, and reliability (aligned with climate service themes).

Result:
A website that serves as an effective tool for "Climat-Service" to attract new clients and provide comprehensive information about services. A professional and user-friendly online resource that enhances trust and simplifies the process of ordering repairs and maintenance of air conditioners.
Development of a website for Betatransfer

Website Development

Client: Betatransfer — an online service for accepting payments.
Goal: To create a functional and trustworthy website for the payment service that clearly presents its advantages, demonstrates capabilities, and attracts new clients.

Tasks:
… Development of the main page focusing on simplicity and reliability of payment acceptance.
Visualization of the key benefits of the service.
Demonstration of transfer functionality with various payment systems.
Integration of a button for submitting applications and viewing reviews.
Ensuring flawless display and functionality of the site on all devices (responsive design).

Implementation features:
Use of a clean, modern design emphasizing functionality and trust.
Integration of dynamic elements to demonstrate transaction examples and payment systems.
Content organized to quickly convey the key advantages of the service and encourage registration or application submission.
Use of blue color to associate with reliability and technological advancement.

Result:
A website that serves as an effective tool for "BetaTransfer" in attracting potential clients and showcasing their payment service.
Created a professional and functional online image that enhances trust and interest in the company's services.
Development of a website for the Aura Apart residential complex

Website Development

Customer: Aura Apart — residential complex
Goal: Create a premium website that effectively presents an elite real estate property, showcases its advantages, and attracts the target audience for individual consultations.

Tasks:
… 1. Develop the homepage emphasizing the premium status of the residential complex, including visual elements and key benefits ("Sea View Terrace", "First Line", "Beach").
2. Integrate live streaming and the ability to book an individual consultation.
3. Create a "Select Apartments" section for convenient housing choices.
4. Ensure flawless display and functionality of the site on all devices (responsive layout).
5. Create a clear menu and easily accessible contact information.

Implementation features:
1. Use elegant and modern design that highlights the premium nature of the property.
2. Incorporate dynamic elements and visual blocks for attractive demonstration of advantages.
3. Organize content for easy perception of key information and encourage action (booking a consultation).

Result:
A website that serves as an effective tool for the "Aura Apart" residential complex to attract potential premium segment clients and showcase their properties. A professional and attractive online presence is created, promoting increased trust and interest in elite real estate offerings.
Development of a website for the residential complex "AQUAREL"

Website Development

Customer: "AQUAREL" — residential complex.
Goal: create a website that effectively presents the property, providing access to information about current and future projects.

Tasks:
… 1. Develop the main page with an emphasis on the key advantages of the residential complex, including visual sliders to showcase architecture and infrastructure.
2. Create a "Our Projects" section to demonstrate current and completed objects, allowing users to familiarize themselves with the developer's portfolio.
3. Include a space for information about prices, which is critically important for potential buyers.
4. Ensure flawless display and functionality of the site on all devices.
5. Create a clear menu and easily accessible contact details to simplify user interaction with the developer.

Implementation features:
1. Use a minimalist design with plenty of "white space," creating a sense of lightness and allowing focus on visual content.
2. Integrate dynamic elements such as sliders and galleries for attractive presentation of real estate objects.
3. Organize content so that users can quickly find basic information about the residential complex, projects, and conditions.

Result:
A website that serves as an effective tool for the "AQUAREL" residential complex in attracting potential clients and showcasing their properties.
A professional and attractive online image that helps increase trust and interest in the developer's offerings.
The site provides all necessary information for making a decision about purchasing real estate.
Website for a marketing agency

Website Development

Customer: Atlant.Digital
Goal: Create a website for a marketing agency that effectively presents services, showcases partnerships and successful cases, attracting new clients.

Tasks:
… 1. Develop a minimalist yet informative design that emphasizes the agency's key advantages and achievements.
2. Use infographics and visual elements to visually demonstrate results and benefits of collaboration.
3. Build an intuitive navigation that allows visitors to easily find information about services, cases, and contacts.

Results:
1. The website actively works for the agency as a channel for attracting new inquiries — thanks to a convenient structure, quality content, and clear positioning.
2. Professional design and clear presentation of cases create a positive first impression and confirm the expertise of the Atlant Digital team.
3. Through cases, reviews, and examples of collaboration, the site clearly shows the value the agency brings to businesses, helping to convert visitors into clients.
Business card website for a lawyer

Website Development

Customer: Yan Akramovich – lawyer for business and private individuals.
Goal: Create a modern, trustworthy, and professional website to attract new clients and enhance the brand's expertise.

Tasks:
… 1. Develop the website structure with an emphasis on quick communication with the client.
2. Design the homepage with divided blocks: expert presentation, practice areas, consultation form.
3. Responsive layout for mobile and desktop devices.
4. Integrate a contact button via phone.
5. Visual integration of certificate logos to increase trust.

Implementation features:
- Combining dark blue and orange colors to create visual contrast and association with reliability.
- Use clean typography and block hierarchy.
- Modern minimalist design with a focus on the lawyer's personality.

Result:
- Fully ready website that the customer uses for communication with potential clients.
- Increase in inquiries through the online form.
- Positive feedback from the client for speed of implementation and quality of design.
Hot-Rod — store of goods for making alcohol, oil, etc.

Website SEO Audit

Hot-Rod is an online store that specializes in products for homemade alcohol, oils, cosmetics, perfumes, etc. The catalog includes yeast, airlocks, turbo-boosters, oils, flavorings.

Tasks
1. Bring the main priority queries into the TOP-10
… 2. Increase organic traffic by at least 50%
3. Improve brand recognition through the blog
4. Optimize category structure and internal linking

Results
For the period November 2023 – July 2024:
- Number of queries in TOP-30: 5,239
- In TOP-10 — 1,196 (growth +932)
- In TOP-3 — 578 (growth +440)

Organic Search (2024 vs 2023):
- Sessions: +97.17% (from 55,756 to 109,935)
- Sessions with interaction: +84.91% (from 37,183 to 68,755)
- Number of users: +133.19%
- Number of purchases ("purchase"): +91.53% (from 885 to 1,695)
Brenner Clinic — a modern clinic in Kyiv

Website SEO Audit

Brenner Clinic — a clinic in Kyiv that provides modern medicine services: dermatology, cosmetology, laser hair removal, therapy, gynecology, ultrasound, and more.

Tasks:
1. Increase organic traffic to the website
… 2. Focus on high LTV services (epilation, dermatology, gynecology)
3. Bring service categories to the TOP
4. Improve conversion to appointments

Results:
- 90.4% of all traffic comes from SEO
- Direct measures (direct) and paid advertising account for only 10%
- Most users are new: 326,385 new sessions.
MKL.ua — online store of contact lenses

Website SEO Audit

MKL.ua — online store of contact lenses, optics, and related products. At the time of contact, the website was on the verge of decline: technical problems, competitive pressure from giants like Luxoptica, and a steady decrease in traffic. The goal of the project was to stop the traffic decline and restore a stable flow of orders.

The main tasks of this project were:
- Stop the traffic decline
… - Restore the site's visibility for commercial queries
- Rebuild trust with search engines
- Ensure a stable volume of organic orders.

Work carried out:
1. Complete technical audit of the site (404 errors, redirects, microdata, sitemap, speed)
2. Development of a new category structure: now each brand and product type has its own page
3. SEO optimization of pages for commercial queries (type + brand + adjustments + delivery)
4. Adding descriptions, characteristics, parameter tables — improving UX
5. Building an internal linking strategy
6. Implementing an SEO blog for informational traffic
7. Connecting analytics and continuous search position auditing

Results:
Organic traffic: from 1,300 to 120,471 users/month
Year-over-year traffic growth: +145.76%
Number of orders: 100+ orders daily
Keywords: 3,300+ in visibility
Domain authority (DR): increased to 27
Auto in Spain: which provides car customs clearance services

Contextual Advertising

Auto in Spain — a company that provides car customs clearance services, car selection and delivery from Europe to Spain, and car sales at the Alicante auto center for people from the CIS.
Services: car customs clearance for people from the CIS, car selection and delivery from Europe to Spain, car sales at the Alicante auto center.

Task
… 1. Restart advertising with optimization tailored to the client's needs.
2. Ensure a stable flow of leads during the first 2 weeks of testing.
3. Reduce the cost per lead to $5 or less.
4. Test new creatives to maintain campaign effectiveness on a limited audience.

Results
Facebook/Instagram Ads
Quiz form brought stable traffic and inquiries with a lead cost from €4.25 to €9.03.
Memes videos significantly improved metrics, reducing the lead cost by 15-20%.
WhatsApp traffic proved effective, although due to the lack of lead tracking in WhatsApp, optimizing the ads was difficult.

Google Ads
PMax campaigns showed an average conversion cost of €5.22 per lead.
Launching a search campaign provided an initial flow of leads with a cost per click up to €1.
LF Bros: manufacturer of special equipment

Contextual Advertising

LF Bros — a leading manufacturer of autonomous diesel heaters for vehicles and special equipment. The goal of the project was to increase brand awareness and attract new customers through Google Ads.

Task
The main task of this project was to develop and implement a digital promotion strategy focused on:
…
- Increasing audience reach and brand recognition.
- Attracting customers from social networks and search platforms.
- Increasing sales through the website and other channels.

Results:
During our collaboration (October 1 – December 31) with LF Bros, we achieved significant results for the business, demonstrating the effectiveness of the chosen advertising strategy:
Total budget:
100,530.79 UAH spent on advertising campaigns.

Reach and clicks:
Impressions: 1,527,242
Clicks: 33,108
Average cost per click: 3.04 UAH

Sales volume:
823,984.59 UAH — revenue from sales, excluding inquiries via feedback form and phone calls.
820% — each hryvnia invested in advertising brought in over 8 hryvnias in revenue.
Sales through cart: 157
Inquiries via "Buy in 1 click" form: 274
Phone calls: 319

These results confirm that advertising investments allowed LF Bros to significantly increase both sales and overall business efficiency.
iHunt: Romanian leader in the production of rugged smartphones

Contextual Advertising

iHunt — Romanian leader in the production of rugged smartphones, tablets, and smart home devices. The main goal of the project was to increase brand awareness in the Ukrainian market, attract new customers through Google Ads, and optimize the cost per conversion.

Task
The main task of this project was to develop and implement an effective digital strategy focused on:
… - Increasing iHunt brand awareness in the Ukrainian market.
- Attracting customers via Google Ads with a focus on products: rugged smartphones, smart home devices, and charging stations.
- Optimizing advertising costs and reducing the cost per conversion.

Results
During our collaboration with iHunt, we achieved significant results that confirm the effectiveness of the chosen advertising strategy:

Total budget: ₴66,067.78
Impressions: 708,971
Number of clicks: 12,833
Average cost per click (CPC): ₴5.15
Conversions (calls, chats, inquiries): 103
Number of sales: 23
Sales volume: ₴362,285.00
ROAS: 5.48 (each hryvnia invested brought in 5.48 hryvnias of revenue)
Website conversion rate: 0.18%

Throughout the work, we gradually optimized campaigns, reducing the cost per click and increasing the number of conversions. The best months showed ROAS over 20, indicating high efficiency of the configured advertising.

These results confirm that the chosen promotion strategy not only increased sales but also significantly improved the profitability of advertising investments, strengthening iHunt's position in the Ukrainian market.
Local business Riznoriz

Contextual Advertising

Riznoriz - a local business specializing in milling and laser cutting of materials, as well as creating unique custom-made products. The company approached us with the goal of increasing the number of orders after purchasing new machines, as clients from acquaintances and "word of mouth" became insufficient.

Tasks
- Attract new clients for the company in milling and laser cutting of materials, since existing orders through acquaintances and "word of mouth" became insufficient.
… - Load new machines with regular orders, using Google Ads as the main channel for attracting clients, as potential customers are already searching for such services.
- Optimize the website to increase conversion, creating new pages for different services, adding new blocks and relevant texts.
- Set up and maintain effective advertising campaigns on Google (search and display network), testing strategies, adjusting targeting, and reallocating the budget for maximum results.

Results
The project was worked on for half a year. During this time, we completely redesigned the website, which increased the conversion rate from 5% to 15%. This was a huge plus for contextual advertising, because without interfering with the ads, we managed to reduce the cost per lead by 3 times.
VIP Lake Travis: water business

Contextual Advertising

VIP Lake Travis — a water-based business where tens of thousands of tourists gather on the lake each season. Everyone wants to relax by renting a boat, but demand peaks only for a few months. For the company, this means: in the shortest possible time, "squeeze" the maximum from advertising while staying within the budget. The task is to generate leads without going into the red.

VIP Lake Travis approached us with a typical seasonal business request: in summer, applications increase, along with competition and lead costs. The client was looking for a strategy that would not only reduce expenses but also consistently maintain a flow of customers. Based on a combination of Google Ads and Performance Max, we achieved a reduction in lead cost to $10.46, and the number of applications increased by 31%. This case is a clear guide for any seasonal business on how to keep results within the budget.

… Results
- Lead cost for VIP Lake Travis decreased by 65% (from $26.95 to $10.50)
- Overall CPA dropped from $18.31 to $10.50
- Number of leads increased by 135%
Swimcoach: comprehensive swimming training program

Contextual Advertising

Swimcoach is a comprehensive swimming training program for children and adults. The company offers both individual and group training sessions, helping clients master swimming skills regardless of their level of preparation. In addition, the brand sells swimming goods, providing its clients with quality equipment.

Tasks
Attract new clients for trial lessons, increase brand awareness, and optimize advertising costs to achieve maximum results at the minimum lead cost.
…
Optimization of advertising ads, high-quality video content, and precise targeting allowed Swimcoach to attract a large flow of new clients at the lowest possible cost. The campaign proved that proper use of video formats and flexible budget management are key factors for success in digital marketing.

This case became an excellent example of how the right approach to video content and ad optimization can elevate a business to a new level.
West Second: second-hand clothing online store

Contextual Advertising

West Second is an online second-hand clothing and accessories store that offers a wide range of quality used clothing at affordable prices. The company operates in the Ukrainian market and aims to make stylish clothing from Europe accessible to everyone.

Tasks
West Second approached us with specific business objectives that needed to be addressed through an effective advertising strategy.
… 1. Increase applications - attract more customers to the website.
2. Reduce cost per acquisition (CPA) – optimize advertising campaigns so that each acquired customer costs less.
3. Improve return on ad spend (ROAS) – ensure that every hryvnia invested in advertising yields maximum profit.
4. Use the advertising budget efficiently – avoid "wasting" funds on low-quality traffic and increase the share of interested users.
5. Compete in a highly competitive niche – stand out among other second-hand online stores and maintain leadership positions.

To achieve these goals, we developed a comprehensive advertising strategy that included campaign optimization, bid automation, audience segmentation, and continuous monitoring of results.

Results
A combination of the right advertising strategy, in-depth analytics, and testing allowed us to achieve significant results in promoting West Second. We created a profitable customer acquisition system that can be scaled and expanded in the future.
Maria Veils: online store selling veils

Contextual Advertising

Maria Veils — an online store specializing in the sale of veils for weddings and other ceremonial events in the US market. The main assortment consists of unique models of veils of various styles and lengths, focused on wedding ceremonies.

Task
The main task was to improve advertising profitability, increase sales volume, and enter new markets without increasing the advertising budget.
…
Result
Thanks to in-depth analysis, strategic campaign reboot, and continuous optimization, we managed not only to increase ROAS and the number of purchases but also to optimize advertising costs, making it as profitable as possible.
Ellie Dresses: online dress store in the USA

Ellie Dresses is an online store in the USA specializing in selling dresses for younger bridesmaids participating in wedding ceremonies. The brand's assortment includes elegant and stylish models for girls that complement the wedding look and create a harmonious ensemble for the festive event.

Task
Setup and optimize advertising campaigns on Facebook Ads and Google Ads to increase sales, reduce customer acquisition cost (CPA), and improve advertising return on ad spend (ROAS).
…
Results
Thanks to in-depth analytics, campaign optimization, and continuous strategy adjustments, we were able to increase ROAS, reduce costs, and improve overall advertising efficiency. The campaigns became more profitable, and the results more predictable, allowing further scaling of sales.
UAPostcards: volunteer postcard company

Contextual Advertising

UAPostcards — a unique service that allows sending real postcards with Ukrainian motifs to any part of the world through a convenient online platform. And from February 2025, the service will allow sending a postcard to the White House!

Tasks
The main goal of the project was to increase sales, expand the customer base, and raise brand awareness both in the Ukrainian and international markets through effective advertising campaigns on Meta Ads. Also, to help support important initiatives for Ukraine through an effective advertising strategy.
…
Results
The advertising campaign showed steady sales growth and cost efficiency.
Thanks to bid optimization, remarketing, and improved ad creatives, it was possible to:
- Reduce customer acquisition cost (low CPC and optimal CPM).
- Increase ROAS (highest result – 1918.76%).
- Improve website conversion rate (best indicator 7.59%).
Watercolor: construction company in Odesa

Contextual Advertising

Aquarelle Construction Company — residential complexes of economy and comfort class in Odesa
"Aquarelle" is a construction company that builds residential complexes of economy and comfort class in Odesa, as well as shopping and entertainment centers and business centers.
We were engaged in setting up Google Ads, developing and maintaining the website to ensure effective sales.

… Task
The task was to reduce the cost of customer acquisition and increase the number of leads for three residential complexes "Aquarelle" to ensure a stable flow of clients and apartment sales.

Results
Reduction of application cost: we reduced the conversion cost from 1081 UAH to 109 UAH, which allowed the client to significantly save on advertising expenses while receiving more quality applications.

Increase in the number of applications: the number of applications increased from 5 to 1705 per quarter due to comprehensive optimization of advertising campaigns and remarketing setup.

Sale of 90% of apartments: during 1.5 years of our cooperation, the company successfully sold 90% of apartments in three residential complexes "Aquarelle".
Escape Villas: construction company in Bali

Escape Villas — a construction company in Bali that specializes in building exclusive villas. The main goal of the test launch of the advertising campaign was to check the effectiveness of advertising on Facebook for the local audience, understand the qualification of leads, and make decisions regarding scaling the advertising.

Task
Launch a three-day test advertising campaign on Facebook with a budget of $100 to gather the first leads. It was important not only to obtain leads but also to assess their quality and cost. Subsequently, based on the test, it was planned to expand geo-targeting to other regions such as Australia, Singapore, China, and Jakarta.
…
Results
During the three-day test, we received 16 leads with a cost per lead of $11.55.

During the test period, the total expenditure amounted to $184.79, which allowed us to evaluate the effectiveness of the campaign and prepare for scaling.

After optimization, the launch in Jakarta and Bali brought the highest quality leads, while attempts to launch in China and Australia were less successful due to a cold audience.
Globus: construction company of a residential complex in Lviv

Contextual Advertising

Globus — a construction company that builds residential complexes of comfort and business class in Lviv. The client approached us 2 years ago with the aim of increasing sales of elite and comfortable real estate. Considering the high prices of properties compared to competitors, it was necessary to create an effective advertising strategy to attract the target audience.

Task
The main goal was to increase the number of leads and reduce their cost. The company wanted to achieve a stable flow of inquiries from advertising on Google, Facebook, and Instagram to successfully sell elite real estate.
…
Results
Increased the number of leads from 5-10 to 418 per month.
Reduced the cost per lead by 11 times to 193 UAH.
Increased the website conversion by 8 times after its update.

During the work, helped the company completely sell apartments in three residential complexes, as well as 80-90% of four residential complexes.

This approach allowed Globus to consistently sell elite real estate while maintaining a high level of advertising campaign effectiveness.
KHAMM: a company that manufactures and sells pneumatic hammers

Social Media Advertising

KHAMM — a company specializing in the manufacture and sale of pneumatic hammers for removing injectors from diesel engines.

Task
The client reached out with the aim of testing the effectiveness of Facebook Ads for attracting both B2B and B2C clients in Poland. The main goal was to assess the potential for attracting interested clients and determining the economic feasibility of using this advertising channel.
…
Results
Reach: 48,830 people
Leads: 42 leads
Average cost per lead: 295.46 UAH (approximately $8)
Total budget: 12,409.37 UAH (approximately $300)
Starberry: online clothing store with prints

Contextual Advertising

Starberry — a Ukrainian online clothing store with prints and its own production. Our task is to optimize existing advertising campaigns and launch new Performance Max campaigns to scale sales and increase return on investment in advertising (ROI).

Task
The goal is to increase ROI through campaign optimization and launching new advertising campaigns in Google Ads to scale sales.
…
Results
Total turnover: 674,192 UAH for December 2022
Conversions: 568 conversions per month
Cost per conversion: 140.39 UAH
Reach: 1.14 million impressions
CTR: 3.43%

Thanks to the launch of new Performance Max campaigns and regular optimization, the return on advertising campaigns exceeded 200%, resulting in significant sales growth.
BAG: online store for men's footwear

Contextual Advertising

TORBA (Torbа Footwear) is an online store for men's footwear produced in Ukraine. Official representatives of the Ukrainian Lviv factory "Dago Style."
The client approached us with the goal of increasing sales through the launch of effective Google advertising that would help achieve a cost per lead of $3.

Task
… The main objective was to develop and launch advertising campaigns in Google Ads, aiming to achieve a cost per lead of $3. The main KPIs included increasing return on ad spend and reducing cost per conversion.

Results
Impressions: Over 16 million impressions during the campaign period.
Clicks: More than 119 thousand clicks.
Conversions: 779 conversions were obtained with an overall conversion rate of 0.08%.
Total expenses: 141,395.10 UAH.
Cost per conversion: Achieved an average cost per conversion of 181.51 UAH.

The TORBA Footwear project became a great example of how an effective strategy and the right approach to optimization can significantly impact the results of advertising campaigns.
Rolleta: a company that manufactures roller blinds and automatic gates

Contextual Advertising

Rolleta — a company that manufactures and repairs roller shutters and automatic gates. The main goal of the project was to enter the market online, achieving breakeven within the first month of operation, without significant losses.

Tasks The aim was to fully launch the project online and reach breakeven within the first month, avoiding large expenses.

… Results In the first few months of operation, we achieved a monthly turnover of $14,000/month. ROI is 440%. Website conversion for repairs: 7.37% Website conversion for manufacturing: 5.68% Monthly turnover: $14,000 ROI: 440%
Gelios: courses for children

Social Media Advertising

Gelios — a company that offers speed reading courses for children and adults, aimed at Ukrainians living abroad.

Task
The main goal of the client is to reduce the cost of a lead for a trial lesson to $4 for cold leads and to $8-10 for qualified leads. A lead was considered qualified if contact was made by phone and they confirmed that they had submitted an application.
…
Results
Ukraine: Reach — 527,063 people, number of leads — 1,495, average cost per lead — $1.45.

Europe: Reach — 298,709 people, cost per lead — $5.94–$8.88, which corresponds to the set goals.

Canada: Reach — 44,872 people, average cost per lead — $10.06, which also met the target indicators.

2nd account: 319 leads, with an average cost of $2.56 per lead, which is significantly lower than the planned expenses.
Oll.math: an online platform for learning mathematics

Social Media Advertising

Oll.math is a platform created to help students learn mathematics online. To attract new users and increase conversions, the company approached us to optimize advertising campaigns on Facebook and Messenger. They aimed to increase the number of registrations, messages in Messenger, and subscriptions while simultaneously reducing costs per interaction.

Task
Attract new users to the Oll.math platform through Facebook Messenger, increase conversion actions (registrations, messages in Messenger, subscriptions), and optimize the advertising budget by lowering the cost of results and increasing the reach of the target audience.
…
Results
Total expenses: During the campaign period, 30,844.23 UAH was spent.

Number of interactions: The Messenger campaigns achieved 677 interactions and over 1,128,767 impressions.

Cost per result: The average cost per result was 37.37 UAH, optimized to 25.01 UAH in some campaigns.

Reach: The total reach of the campaigns exceeded 128,767 people.
SkillUp: educational courses

Contextual Advertising

SkillUp — an online platform specializing in training software testers (QA). The client approached us with the task of attracting clients to software testing courses through a webinar funnel. The main goal was to obtain the maximum number of targeted webinar visitors with a lead cost not exceeding $1.5.

Task
The main task was to set up advertising campaigns to attract leads to webinars, analyze the effectiveness of the campaigns, and scale them provided that the target CPA metrics were achieved.
…
Results

During the project, impressive results were achieved:
In one month, 1953 applications were attracted with a cost per application of $1.36.
Search advertising showed a return on investment of 1677%, while GDN and YouTube showed 796% and 666% respectively.
Thanks to constant optimization and analysis, we managed to improve the effectiveness of advertising campaigns by 27% compared to the previous period.
Mykola Sapsan: personal development coach

Social Media Advertising

Mykola Sapsan is a motivational speaker and personal development coach who actively conducts training webinars for his audience. The project involved promoting one of the free webinars aimed at attracting potential clients to the main training course.

Task
The task was to promote the free webinar during which the main training course was presented and sold. The campaign aimed to ensure the maximum number of engaged participants in the webinar at the lowest cost per lead. The main objective was to achieve the established KPIs:
… Cost per lead — $0.7
Daily application volume — 115 leads The goal was to attract the maximum number of participants to the webinar and stimulate sales of the main course through advertising on social media and Google Ads.

Results
Cost per lead: Reduced the cost per lead from $0.7 to $0.61, which allowed saving the advertising budget and attracting more participants.
Number of leads: Increased the number of applications from 115 to 130 per day, exceeding the initial plan.
WOWbody: online weight loss courses

Social Media Advertising

WOWbody – a company that provides online courses for supporting a healthy lifestyle and weight loss.
The client had some experience in promoting their services, but the marketing efforts did not yield the desired results in terms of sales and profitability.

Task
… Main task: Attract new clients to WOWbody courses.
Ultimate goal: Increase the number of purchases through social media.
KPI: Reduce cost per acquisition (CPA) and increase return on ad spend (ROAS).
Expectations: Achieve maximum effectiveness of advertising campaigns with an optimal budget.

Results
During the collaboration, we achieved significant results:

5,636 buyers were attracted at an average cost per result of $6.65.
The total expenditure amounted to $35,122.64, which brought the company $131,189.26.
The campaigns showed an average ROAS of 3.74, indicating high profitability of advertising expenses.
kotonchyk: Ukrainian textile brand

Contextual Advertising

Kotonchyk is a Ukrainian brand that specializes in the production and sale of high-quality home textiles. The range includes bed linen, towels, tablecloths, sheets, and other textile products. The main goal of the project was to increase online sales through the website by using effective advertising campaigns in Google Ads. The client aimed to expand their market presence and attract new customers.

Task
Increase sales volume through online channels, improve conversion rate, and reduce customer acquisition cost.
…
Results
Conversions: During the campaign period, 1,490 conversions were achieved, indicating successful engagement of potential customers to the website and their conversion into buyers.

Cost per conversion: The cost per conversion ranged from 82.88 UAH to 440 UAH, demonstrating effective optimization of advertising expenses.

Revenue: The total value of conversions amounted to over 1.9 million UAH, confirming the successful performance of the advertising campaigns.

CTR: The average CTR was 4.92%, which is an excellent result for advertising campaigns aimed at attracting the target audience's attention.
Kazka: online bookstore

Social Media Advertising

Kazka is an online bookstore in Ukrainian that delivers its books worldwide. The online store faced the problem of ineffective advertising that did not yield sufficient results, and the budget was wasted.

Task
The main goal was to optimize advertising campaigns, increase sales, and improve the return on advertising investment.
…
Tools used: what we used and why it's cool
1. Shopify Multifeed: We filled the products with all the necessary information and added custom tags. This improved analytics and segmentation.
Why it's needed: Complete product information helps it rank higher in Google Shopping, which means attracting more quality traffic.

2. Dynamic remarketing on Google and Meta: We brought back those who had already shown interest but did not purchase. Just like those ads that follow you for a month afterward.
Application example: This helped us focus on those who added products to their cart but did not buy, offering them bonuses and discounts.

3. PMax and Google Shopping campaigns: They were created to reach the hottest audience and increase product visibility in search results.
Result: 64% increase in sales through Google Ads and 60% improvement in advertising return.

4. Advantage+ advertising campaigns on Facebook & Instagram: We used them for dynamic remarketing and attracting a new audience.
Context and examples of global practice: These campaigns have the potential to increase ROI by up to 400%, according to McKinsey research.

5. Advertising for branded search queries: Helped us capture an audience already familiar with the brand and increase conversion.

6. Local banners in Hamburg and Germany with unique offers: Attracted the attention of the local audience and increased the conversion rate.

Results
Google Ads: Sales increased by 64%, and advertising return improved by 60%.

Facebook Ads: Sales grew by 173%, and return improved by 46%.
Jetpad: online store of gadgets and accessories

Contextual Advertising

Jetpad — a Ukrainian online store for gadgets and accessories, specializing in selling a wide range of technology.
The project's task was to increase sales through advertising on Google Ads, focusing on improving conversions and return on ad spend (ROAS).

Task
… Attract new customers to the website and increase the number of purchases through advertising campaigns on Google. The main KPI was to increase the number of transactions and improve the return on advertising investment.

Results
Over three months of active advertising campaigns, the number of sales increased from 50 to 240.

Sales volume increased from 49,589 UAH to 1,382,065 UAH.

Thanks to the optimization of advertising campaigns, ROAS rose from 4.85 to 16.69, indicating a significant improvement in the return on advertising investment.

Point A — February-April 2023

Number of sales from advertising — 50
Sales volume — 49,589 UAH.
ROAS — 4.85

Point B — after 3 months

Number of sales from advertising — 240
Sales volume — 1,382,065 UAH.
ROAS — 16.69
Sense: online store and bookstore-coffee shop

Social Media Advertising

The owners of the online store and the bookstore-café approached with the aim of launching sales through the Facebook & Instagram channel. They had previously run ads, but the results were disappointing, so it was worth reviving the advertising and achieving better results.

Task
The client's ultimate goal was to restore advertising campaigns and achieve higher results. The main KPIs included increasing return on ad spend (ROAS) and reducing the average cost per order. In November 2023, the client set a new goal — to reduce the cost of conversion to 120 UAH, paying less attention to ROAS.
…
Achieving the new goal — reducing the cost of a lead to 120 UAH.
In November 2023, we received a new goal from the client — to reduce the cost of conversion to 120 UAH. The client stated that ROAS, i.e., profitability, is not as important as the cost of one order, so we had a new task ahead of us. To achieve this, we decided to employ several methods:
1. Turn off everything that critically affects the cost per purchase.
2. Launch new groups that would provide a lower cost per purchase.
3. Launch new book selections.
As a result of these actions, within a couple of weeks, we managed to achieve a cost per purchase of 123 UAH, reducing it by 28%.

Results
Over 8 months of advertising on Facebook & Instagram, there were 2153 sales totaling $33,284, with an average return on ad spend (ROAS) of 427%.

As a result of actions taken to reduce the cost of an order, we managed to lower it to 123 UAH, which represents a decrease of 28%.
Ev-exportcars: agency for the import of electric cars

Contextual Advertising

Ev-exportcars — an agency that specializes in the import of electric cars from well-known global brands from China. The company offers modern, environmentally friendly vehicles that meet high standards of quality and reliability.
The client reached out with the aim of organizing a quality lead generation process and directing high-quality traffic to the website.

Since specific goals regarding lead cost or the number of leads were not established, the focus was on gradual scaling and improving the quality of inquiries.
…
Task
Ensure a quality lead generation process and direct high-quality traffic to the client's website. Improve the quality of inquiries and gradually scale advertising campaigns.

Results
Reach: During the campaign period, 410 thousand impressions and 20.2 thousand clicks were achieved.

Conversions: The total number of conversions amounted to 116.98 with an average conversion cost of 440 UAH.

CTR and conversion rate: The average CTR was 4.92%, and the conversion rate was 0.56%.

Campaign effectiveness: Different types of campaigns allowed understanding the audience's needs and adapting advertising actions for maximum results.

Launching campaigns for ev-exportcars allowed for effective audience segmentation, increased reach, and ensured a steady flow of quality leads. The use of Performance Max and remarketing helped enhance brand visibility and maintain sustained interest from potential clients.
WAH: a company providing car delivery services from abroad

Social Media Advertising

The WAH company specializes in providing customs clearance, delivery, certification, and registration services for cars from Europe. The client reached out with the goal of increasing the number of leads for the "Turnkey Car from Europe" service.

Task
The client wanted to attract more quality leads with a target lead cost of $5 to $7. It was necessary to balance the quantity and quality of leads while simultaneously controlling costs.
…
Results
The total advertising budget on Facebook was 20,000 UAH, which achieved 2,813,171 impressions and attracted 804 leads.

The average cost per lead ranged from $1.68 to $3.33, which corresponds to the client's target metrics.

The successful advertising strategy allowed for the achievement of the set goals regarding the quantity and quality of leads. Such optimization of advertising campaigns confirmed the effectiveness of the approach and met the client's expectations.
AX Services - window maintenance company

Contextual Advertising

AX Services - a window maintenance company that provides services for the repair of plastic and aluminum windows in Kyiv. The main goal of the campaign was to increase the number of requests for the replacement of double-glazed windows, fittings, as well as window adjustments.

Oleksandr and Maksym are two window repair specialists from Kyiv who decided to start their small business. A year ago, everything was going well for them: advertising with Google Adwords somehow worked, and the one-page website also showed decent results. There were 2-3 orders a day, which was enough work for the two of them. Exactly 3 months ago, everything started to deteriorate rapidly: requests stopped coming in, advertising became more expensive, and now a click cost not 8 UAH, but 20 UAH. The landing page stopped working.

… Task
At a minimum, achieve the same number of requests with the same budget. At a maximum, bring the company to a turnover of $2000/month.

Results
After 3 months of working with the client, we reached a monthly turnover of $7000/month. ROI is 330%. Now the team has 5 specialists, there are 2 managers, and a CRM system.

We also managed to achieve good results:
Window repair/maintenance website: conversion - 10.1%
Seal replacement website: conversion - 8.16%
Fitting/double-glazed window replacement website: conversion - 7.14%
WakePark: sports and entertainment complex

Contextual Advertising

WakePark is a modern sports and entertainment complex located in a picturesque spot on the banks of the Dnipro River.
The main goal is to attract more clients through an effective advertising strategy.

Task
…
Google Ads:
- Increase the number of conversions.
- Reduce the cost per conversion (CPA).
- Optimize the budget to ensure maximum profitability.

Instagram:
- Increase audience reach.
- Increase engagement with content.
- Attract new followers and increase clicks on links.
- Obtain more new contacts through advertising campaigns.

Results
Over 3 months, the Google Ads campaign achieved significant growth: 619 conversions were obtained, which allowed for a substantial reduction in the cost per conversion from 279 UAH to 55 UAH. This significantly increased the profitability of the advertising.

Optimization of advertising campaigns and adjustment of keywords in Google Ads contributed to an increase in the number of applications from 20 to 166 during the period from June to August. A smart bidding strategy allowed for a reduction in the average cost per click to 4.19 UAH while maintaining a steady flow of conversions.

In Instagram, the results are also impressive: reach increased by 353.7%, reaching 69,051 users, while the number of clicks on links increased by 1,051%. Advertising campaigns significantly increased engagement: the number of interactions with content rose by 802%, and the number of new contacts through ads amounted to 1,040.

Direct Messenger campaigns showed high effectiveness: only $1.75 was paid for each initiated conversation, ensuring active interaction with the audience at a relatively low cost.
Agency of targeted advertising

Contextual Advertising

Niche: Education
Client: WOWtarget - training on earning money as a freelancer (training on targeted advertising).

Goal:
… Get leads costing up to 70 UAH (traffic to a free master class).

What has been done:
1. Analysis of the target audience and competitors
2. Development of banners and writing ad texts
3. Audience testing

Results for January 2024:

Account 1
Budget: 99,294.13 UAH
Leads: 1,494
Cost: 66.42 UAH

Account 2
Budget: 71,276.25 UAH
Leads: 1,209
Cost: 58.95 UAH

Account 3
Budget: 89,494.48 UAH
Leads: 1,405
Cost: 63.70 UAH

Account 4
Budget: 1201.72$
Leads: 994
Cost: 1.21$

Account 5
Budget: 61,807.32 UAH
Leads: 960
Cost: 64.38 UAH

Results were achieved by launching in different geos - Ukraine and Europe, targeting audiences by interests (remote work, freelancing, moms audience, and a wide audience), as well as testing different creatives and offers.

Also found a correlation that gave cheaper leads, namely the offer "Free freelancing training for Ukrainians". For example, an offer about earning 800 dollars per month gave more expensive results.
Online school for preparing for the External Independent Testing (EIT)

Social Media Advertising

Subject: Education
Client: Sova school - online school for preparing for the External Independent Testing (EIT) and tutoring.

Goal:
… Reduce the cost per lead to $9, increase lead quality.

Actions taken:
1. Analysis of the target audience and competitors
2. Strategy preparation
3. Banner and advertising text preparation
4. Quiz and lead form setup, Meta Pixel installation on the website and event settings
5. Testing of parent and student audiences
6. Advertising goal testing (quiz, website, lead form)

Results for December 2023-January 2024:
- Budget: $617.78
- Leads: 104
- Cost: $5.94

Promotion strategy:
It was decided to launch advertising to 2 audiences - students themselves and parents, as they are the ones making decisions about payment for preparation. Among the goals, we decided to try lead generation, quiz, and website.

The results were achieved through the identified connection - the parent audience (financially capable interests and entrepreneurs provided better audience quality) and lead generation goals (leads were cheaper compared to the website).

Recorded videos from experts were also used.
Both videos and static content performed well.
Cloud platform for developers

Social Media Advertising

Industry: SaaS
Client: V&M Design - cloud solution for developers and all participants in the construction process.

Need to promote SaaS product - cloud project documentation management for all construction participants - design organizations, construction companies, contractors, and clients.
…
Goal:
Test the Meta traffic channel and understand if qualified leads can be obtained from there.

What has been done:
1. Analysis of the target audience (3 groups were identified - developers, design organizations, and contractors)
2. Competitor analysis (no direct competitors, there were adjacent ones with similar solutions)
3. Strategy development
4. Lead form development
5. Development of advertising banners and writing ad copy
6. Setting up lead integration in Google Sheets (so that the manager could immediately leave comments on lead quality)
7. Ad launch

Results for October-November 2023:
- Budget: $928
- Leads: 141
- Cost per lead: $6.58

It was decided to launch lead generation so that potential clients would leave their contacts for further consultation and product demonstration. Additionally, questions were created in the lead form to filter potential clients.
Launched ads targeting 3 groups - look-a-like (lal) from the provided list, based on interests in developers and design organizations.

During the launch, we encountered a problem that the account only allowed spending up to 300 UAH/day. Time was needed to ramp up the advertising account, so a new dollar account was created, allowing for a larger budget.

The most valuable results came from the LAL audience, so we worked with 2 audiences - developers and design organizations.
Residential complex in Lviv

Social Media Advertising

Project: Real Estate
Client: Lennona residential complex in Lviv.

Objective:
… Launch advertising campaign for the start of sales of a new residential complex from the developer Resident Development.

Actions taken:
1. Analysis of target audience and competitors
2. Development of banners and writing ad copy
3. Creation of a lead form
4. Audience testing
5. Integration of leads into Google Sheets and CRM

Results for February 2024:
- Budget: $525
- Leads: 128
- Cost per lead: $4.10

Tested 3 audiences - IT interests, broad (only age and location), and entrepreneur audience. Although the entrepreneur audience was the cheapest, it generated lower quality leads, so we kept the broad audience and IT audience.
Residential complex in Lviv

Social Media Advertising

Industry: Real Estate
Client: Residential complex FIVE ADDRESS in Lviv.

Objective:
… To generate high-quality leads worth up to 300 UAH.

Actions taken:
1. Development of banners and writing ad texts
2. Creation of lead forms
3. Audience testing
4. Integration of leads into Google Sheets and CRM

Results for January-February 2024:
- Budget: $1755
- Leads: 247
- Cost per lead: $7.10

Since this is not the first real estate project, lead generation was used as it is the most effective strategy in this niche. Additionally, to increase brand recognition for the developer, extra advertising on the website was launched.

The results were achieved by targeting various audiences (lookalike, real estate, entrepreneurs, farmers, medical professionals, broad). Besides lead cost, quality was constantly monitored as cheap leads are not always of high quality.
Internet store of household technology and electronics

Social Media Advertising

Nisha: Internet Trading
Customer: Owners of the online store of original household equipment and electronics Smartmag

The Target:
… Start sales through Facebook and Instagram channels. They had already set up other advertising channels, but the aim was to scale.

What was done:
1 . They analyzed the store range and identified the most profitable and popular goods.
The 2nd They made an analysis of competitors and discovered which goods are now leading the most, using which formats
3 . Analysis of current cabinet, pixel, auditorium and conversion tracking events
and 4. Pixel, Auditorium and Conversion
and 5. Starting Dynamic Remarketing
6 . Advertising to a new audience
7 . Creation of Creativity
8th Advertising optimization
The 9. Optimization of content on the website

The Results:
- After the first weekend advertising work we have already received 7 purchases with ROAS 5536%
- Bring in 3 months purchases at $376,157
- The average (ROAS) of advertising reached 11865%
Direction for the tree

Contextual Advertising

Nish: The Product
Customer: A small company with its shade raw materials and equipment for the production of the direction.

The goal is to increase the number of appeals to the company, to give the potential buyer an alternative before other means.
…
Plan of work:
Analysis of the product, auditories, competitors.
The 2nd Creating a new website under a product.
3 . Set up advertising campaigns.
and 4. Website optimization and advertising campaigns

The Results:
Number of purchases per month before the start: 3
Number of purchases per month after launch: 40
The average purchase cost after launch: $1.6
Roas: 909 %
Online Children’s Education Courses

Social Media Advertising

Nisha: Teaching
Customer: Online Children’s Education Courses

Areas of Responsibility:
… Traffic from YouTube

Number of applications: 3198
The price of the application: $1,59
Online Courses of PZ Testers

Contextual Advertising

Nisha: Teaching
Customer: Online Courses of PZ Testers

Areas of Responsibility:
… Traffic from YouTube
Traffic from Google, Search

Number of applications per month: 2883
The price of the application: 1.61$
Residential complex in Levi

Social Media Advertising

Nishah: Property
Customer: "Galicia Building Guild", a building company that has been working on the real estate market since 2011

Areas of Responsibility:
… Advertising on Facebook/Instagram
- Remarketing advertising by the audience of the portal "Encyclopedia of New Buildings"
- Google Ads Settings: Search, CMS, Discovery, YouTube
Facebook Advertising
Google Analytics and the connection with the calltracking
Creating banners for KMS advertising
Create a new website for GK

Total spending for 2 weeks of promotion: $118
Number of Applications: 146
The price of a single application: $0.81
Sale of street furniture in Bali

Social Media Advertising

Nish: The Product
Customer: TEAK - Sale of modern street furniture with individual design in Bali

Which task the customer has taken:
… Collect applications for the first prototypes of street furniture to understand how interesting it is for customers and how much it will cost to attract one customer.

What was done:
- They conducted an analysis of the audience and determined what offer they should make - They set a quiz for the collection of applications
Create the Creatives
Set up the pixel
- Set traffic on the quests to the most targeted auditories

Results in 1 month:
Budget: $ 947
Number of Applications: 80
The price of the ice: $11.8
Coefficient of quality ice with which work continued: 37%
Sale of Furniture

Social Media Advertising

Nish: The Product
Customer: Selling individual furniture on order

Which task the customer has taken:
… To optimize advertising and reduce the cost of ice to $8 and improve the quality of ice. For this time, the client used only ice form.

What has been done:
- They prepared a quiz to collect applications only on the sofa, as they were best sold, and there was a good margin behind them.
Create the Creatives
Set up the pixel
- Set traffic on the quests to the most targeted auditories

Results in 1 month:
Budget: 412,06$
Number of Applications: 61
The price of the ice: $6.75
Number of sales: 17
International Online Vocal Conference

Social Media Advertising

Nisha: Teaching
Customer: Globalvocal - International online vocal conference

Which task the customer has taken:
… On 10 October the launch of the online conference was planned, until this time it was necessary to sell at least 100 tickets using Yandex and Facebook ads.

What we did:
- They made a detailed analysis of the audience with the breakdown of it into different segments and under each of them prepared offers, creativity.
- Set individual auditories on Facebook and Yandex, as well as auditories for retarget and LaL auditories.
They set up advertising campaigns.
We performed weekly optimization to improve the results and update the audience segments.

Results in 2 months:
Budget: $2687
Number of Applications: 237
Number of sales: 178
Price of sale: $15
ROAS: 713%

We overturned the plan from the cumulative in particular due to the fact that we periodically changed the creatives, and also used the retarget a week before the launch with the offer "Augment of Prices". He worked very well because he attracted 30% of all sales in the last week.
Property Agency and Builder in Turkey

Contextual Advertising

Nishah: Property
Customer: Guzel Invest - Real Estate and Construction Agency in Turkey

Which task the customer has taken:
… The previous subordinates were unable to provide a constant and large flow of ice.The quality of the ice is also great.We had to focus on two directions.The price for ice is up to $45

What was done:
They conducted an audit of what was already launched, and found weak and strong sides.The strong sides left and began to scale gradually.- They noted that the advertising Perfromance Max was not tested before, so they also prepared it with new creatives.- To increase the conversion to ice, they made the A/B test between the two bandings that were in the client.By fact, they chose the one that converted the best.- After they realized that the number of ice is in place, but the quality is not, they conducted a cleaning of the fields, the GE and the offshore to unlock that audience that was not closed for sale.- According to Yandex initially tested the campaigns through master-release, but in fact the cost of the ice was very high, so they moved them to the RSY and continued to work only from the RSY campaign, with a breakdown on different types of auditories with autotarging.We performed daily optimization.Results for Google:
Budget: $1104
Number of ice: 39
The price of the ice: $28

Results for the month Yandex:
Budget: $851
Number of ice: 44
The price of the ice: $19
Property Agency and Builder in Dubai

Contextual Advertising

Nishah: Property
Customer: Famproperties - Property and Construction Agency in Dubai

Which task the customer has taken:
… The previous subordinates were unable to provide a constant and large flow of ice.The quality of the ice is also great.We had to focus on two directions.The price for ice is up to $75

What we did:
They conducted an audit of what was already launched, and found weak and strong sides.The strong sides left and began to scale gradually.- They noted that the advertising Perfromance Max was not tested before, so they also prepared it with new creatives.- To increase the conversion to ice, they made the A/B/C test between the three bandings that were in the client.By fact, they chose the one that converted the best.- They also conducted tests of English and Russian speaking audiences to get out to the most efficient in terms of sales.This is a Russian-speaking audience.- They conducted the disconnections of different GEOs, fields and creatives that attracted non-target ice.We performed daily optimization.Results for 2 months:
Budget: $10408
Number of aircraft: 172
The price of the ice: $60
Property Agency in Bali

Contextual Advertising

Nishah: Property
Customer: Magnumestate - the real estate agency in Bali

Which task the customer has taken:
… Reduce the cost and improve the quality of ice.
The price for ice is up to 1000 rubles.

What was done:
They conducted an audit of what was already launched and found the weak and strong sides. The strong sides left and began to scale gradually.
- Instead of search campaigns launched advertising through the master campaigns to simultaneously rotating it into the RSI and Search.
They reviewed the creatives and updated them.
They have turned off the ineffective countries, from which the non-targeted ice came.
There are recommendations for improving lending.
I launched advertising to the whole world.

Results in 2 months Yandex:
Budget: 294 931 rubles.
Number of ice: 420
The price of the ice is 702 rubles.
Workout for Winners

Social Media Advertising

Nisha: Teaching
Customer: Roman Chemichenko, a building man who decided to launch his own workshop on how to start building, attract investments and partners.

The task:
… Make the launch of the first two master classes, on which it was necessary, at least, to collect the contribution to the advertising.

What was done:
1 . They conducted an analysis of the customer’s audience, its product and competing products on the market.
The 2nd They prepared landing pages for the webinar and the workshop.
3 Set up a send in SendPulse for registration, heating and reminding about the webinar.
3 . They set up the SMS a few times before the beginning of the webinar.
and 4. They prepared a few videos from the client with an invitation to visit the webinar. We used them in advertising.
and 5. They set up advertising campaigns on Facebook.

Results of launch of the second webinar:
Budget for 7 days of launch: $229.64
Number of Applications: 360
Cost per application: 0.64$
Sales of: 4
Selling amount: $488
Number of people: 212%
Beauty Studies in the USA

Social Media Advertising

Nisha: services of bite, permanent makeup and growth of wars
The Beauty Salon in the United States

Which task the customer has taken:
… You need to launch advertising for the saloon services.The cost of the reservation should not exceed $35.First of all, the priority was to develop permanent makeup, and then cultivation, as the second service with a greater LTV, but with a smaller average check.Which tools are used:
Facebook & Instagram Advertising
- Facebook & Instagram ads on Direct Instagram/Facebook Messenger

What they did:
- Analyze the creativity of competitors and the offers on which they launch advertising.In their creatives they made an emphasis on the photographs Before/After and collages with examples of the master's works.The text was used short and long, as they worked with different efficiency.- They protested traffic to the site, but unfortunately, the site had problems with the too uncomfortable form of registration for the procedure, so after a few attempts they turned off the advertising of the site.- After the advertising of the site was prepared for the launch of the advertising on the message: they created templates of answers, added a discount to the complex procedure.The result was to get the first appeal, but the number of records was small.- After that, the audiences were updated, the masters and owners of the beauty salons were excluded, the creatives were updated and the offer was added.This resulted in the target price for the armor.The Results:
Budget: $520
Number of posts: 103
The cost: $5
Customer cost: $33
Culinary Courses and Culinary Courses

Contextual Advertising

Nisha: Teaching
Customer: Courses of Coal and Cooking

Which task the customer has taken:
… Previously, the customer used Google ads to promote, but then for a long time it didn’t work, and it had to start everything from the beginning as the company’s brand changed and a lot of new courses appeared.With the help of advertising we sold courses and master classes.What was done:
During the work on the project we managed to reduce the cost of the application from 70 to 30 UAH, as well as to set a stable flow of applications from Google, which could not even increase the budget, because there were enough records on the courses.Like in the case of another Riznoriz project, the advertising worked so stable that we decided to break our cooperation and only regularly check the settings and carry out the “TO plans” of the advertising.Areas of Responsibility:
- Google Ads Settings: Search, CMS
Creating creativity for advertising
Weekly results and plans for the day
Audit of the site and recommendations for increasing its conversion
- Introduction to the site

Budget for the month:
Online Courses of Coffee

Social Media Advertising

Nisha: Teaching
Customer: Home Conditioner

Which task the customer has taken:
… Start promoting a free webinar with YouTube ads.

What was done:
- Prepared TZ for recording video in YouTube ads.
I launched an advertisement on YouTube.
- Implement optimization on the basis of sales and collection reports.

Number of Applications: 4387
Cost of the application: $1.1
Budget: $4825
Approach for IT companies to improve the employer’s brand

Contextual Advertising

Name: SaaS
Customer: Additional for IT companies that helps to boost the employer's brand "Perkset"

Which task the customer has taken:
… A new product is now launched on the market, to which you need to attract the first customers and get a feedback on the product from them.

Areas of Responsibility:
- Set up Facebook and Google ads under key: creative, text, ad settings.
- Analyze the site and send recommendations on how to increase its conversion.

Results for 1 month of work:
Budget: $1433
Number of posts: 144
Cost of the application: $4.6
Services of lawyer and lawyer

Contextual Advertising

Nishah: Law
Client: Lawyer Jan Ahramovich

Which task the customer has taken:
… You need to attract customers with Google ads for legal and lawyer services. The budget is 500 UAH. A minimum of 1 sales.

Areas of Responsibility:
Google Search Advertising
Installation of Google Analytics
- Create a website for the services of a lawyer and lawyer.

The Results:
Budget: $736
Monthly Registration: 66
The cost: $11.1
Goods for Animals

Contextual Advertising

Nisha: Internet Trading
Customer: Online store of animal products Mikopet

Which task the customer has taken:
… Improve the total traffic to 300% ROAS, as the previous results were 230%, and the store had a small net profit.

What we did:
Optimize existing advertising campaigns.
Check the Pixel settings to track purchases
Create new creatives for advertising.
Set up remarketing.
Advertising of Catalog Sales

Results in 3 months:
Budget: $21,856
Number of purchases: 521
Revenue: $8808
ROAS: 370%
Online Psychology Training Course

Contextual Advertising

Nisha: Teaching
Customer: OIPP is an online course for the training of psychologists.

Which task the customer has taken:
… Start the Yandex.Direct channel (RSS, Search, Video) to engage registrations for the online psychology training course for beginners-psychologists.

The desired price of the ice is up to 1500 rubles.
The desired amount of ice per day is from 10 to 20.

Results for the entire period of work:
Budget: 1 166 545 rubles.
Number of people: 797
The price of the ice is 1463 rubles.
Spaghetti and flexibility courses

Social Media Advertising

Nisha: Teaching
Customer: Natalia Tatarinceva - Spaghetti and flexibility courses

Areas of Responsibility:
… Traffic from YouTube

Number of applications per week: 142
Price of application: $2
Online Yoga Course

Contextual Advertising

Nisha: Teaching
Customer: Academy of Change - Online Yoga Course

Areas of Responsibility:
… Traffic from Yandex.Direct
Traffic from Yandex.Jen

Number of applications per month: 4538
The price of the application: $1.51
Online Course of the Assessment

Contextual Advertising

Nisha: Teaching
Customer: Academy of Change - Online Course

Areas of Responsibility:
… Traffic from Yandex.Direct
Traffic from Yandex.Jen

Number of applications per month: 5506
The price of the application: 1.74$
Property Agency in Kiev

Contextual Advertising

Nishah: Property
Customer: Real Estate Agency Remax

Which task the customer has taken:
… Only recently Denis and Love Sukhivan opened their office under the Remax franchise, so it was necessary to start promoting and attracting customers to sell apartments and houses, as well as to attract owners who are ready to sell their real estate.

Areas of Responsibility:
Facebook and Google Ads
Creating a website for the agency
Implementation of AMOCRM

Budget: $4016
Number of posts: 1007
Cost of application: $4
The Natural Cosmetics Online Shop

Contextual Advertising

Nisha: Natural Cosmetics Online Shop
Customer: SUE made

Which task the customer has:
… - Increase the sales of the online store using Google Ads with ROMI above 161%.

What we did:
The Merchant Center.
Advertising Google Shopping.
A dynamic remarketing.
Set up the usual search advertising.

Results for a month:
Budget: $790
Income: 3660
Number of purchases: 142
Romans: 363%
The Beauty Salon of Krakow

Contextual Advertising

Nisha: Beauty Services: Manicure, Pedicure, Cosmetology
Customer: Beauty Salon Instytut Sakura
Location: Cracow

… Which task the customer has:
- You need to increase the number of customers and the saloon’s income, as more employees and a few new services have appeared.

Purpose: Attract more customers to the services of manicure, massage and other services.

What tools are used:
Facebook & Instagram Advertising
Applications to the Beauty Salon Booksy

What he did:
He protested the advertising on the lead-form on Facebook, which unfortunately didn’t work.
- Set up advertising for several services with the purpose of traffic on the page of the beauty salon in Booksy.
- Tested a month for 5 creatives for each service, unlocking what brings more expensive traffic.

During the time of cooperation, the number of visited in the salon was increased by 2 times. There were an average of 331 visits per month to cooperation, and 492 visits in the process of cooperation.

Budget: $150
Number of Requested: 113
Cost of recording: $1.32
Delivery of food

Contextual Advertising

Nisha: Food Delivery
Customer: Delivery of pizza and in the following burger "Yajak"

Which task the customer has:
… - With the help of Google Ads it is necessary to attract orders for the only opening delivery of food at a price of no more than 100 UAH. by order.

Zone of Responsibility:
Google Ads: Search and CMS.
Install Google Analytics.
Create creativity under Google advertising.
- A/B testing of advertising campaigns, creatives, launch of shares.

Results for 2 years of work:
Budget: 67,885 UAH
Number of orders: 3221
Cost of order: 21 UAH.
Construction of summer houses and conversations from Minibrus

Contextual Advertising

Nisha: Construction of summer houses and conversations from Minibrus
Author of: Litewood

Which task the customer has:
… - Start under the key to attract customers to the construction of summer houses and conversations from minibrus.

What tools are used:
- Yandex.Direct
The Yandex.Metrics
Landing at Tilda

What we did:
- They made a detailed analysis of the audience and the product, identified the main advantages before the competitors, the features of technology, its advantages.
They made an analysis of the competitors and determined the ideal structure of the landing.
Created the Lending.
Advertising in Yandex.Direct.

Budget: $ 350
Total number of leads: 91
Number of hot leads: 76
The price of the leather: $3.8
SaaS service

Contextual Advertising

Tagged: SaaS
Customer: App for IT-company, which helps to raise the employer’s brand

Which task the customer has:
… On the market only a new product is launched, to which you need to attract the first customers and get from them a feedback about the product.

Zone of Responsibility:
- Set up Facebook and Google ads under key: creative, text, ad settings.
- Analysis of the site and sending recommendations on how to increase its conversion.

Results for 1 month of work:
Budget: $1433
Number of Applications: 144
The cost of the application: $4.6
Sale and installation of air conditioners in Lviv

Contextual Advertising

Nisha: Sales and installation of air conditioners in Lviv
Author of: Sclima

Which task the customer has:
… All the existing sales are Sarafanka. We will develop a digital channel of customer attraction, first of all Google advertising.

What tools are used:
The Google Ads
by Google Analytics
Lending on Weblium
Visit to Hoversignal

What they did:
- They made a detailed analysis of the audience and the product, identified the main advantages before the competitors, the features of technology, its advantages.
- They conducted an analysis of competitors and determined the ideal structure of the landing.
Created the Lending.
- Set the analytics to track calls and requests.
Advertising in Google Ads.

Budget: $330
Total number of requests: 27
Number of sales: 7
Customer cost: $47
ROME: 325%
Laser epilation salon in Kiev

Contextual Advertising

Nizhny Novgorod: Laser epilation salon in Kiev
Category: Quantum Studio

Which task the customer has:
… - With the help of Google Ads you need to promote the salon and attract customers to the services of laser epilation at the cost of not more than $10.

Zone of Responsibility:
Google Ads: Search and CMS.
Install Google Analytics.
Create creativity under Google advertising.
- Optimization of the site conversion, creation of separate pages under each service, creation of new text and illustrations.
- A/B testing different new solutions, starting with chat bots and ending with push notifications

Results for 2 years of work:
Budget: $4402
Number of Applications: 2211
Cost of application: $1.99
Admins Online Schools

Contextual Advertising

Nisha: online education, online school courses

Which task the customer has:
- Start the promotion of a free webinar through YouTube and RSI advertising, receiving ROAS not less than 250%.
…
What I did:
He has done an analysis of the audience and identified the basic values that need to be brought in advertising.
- Prepared TZ for recording video on YouTube ads.
Create for RSI Advertising.
I launched an advertisement on YouTube and RSI.
- Implemented optimization based on the sales and purchasability report.

Results for May:
Number of pages: 1475
The price of the leather: $3.14
Budget: $4636
Roas: 261 %
Courses in Psychology and Attention “Make a Note”

Contextual Advertising

Nisha: Online education, psychology courses, attention and relations with children
Customer: Hope Asanov

Which task the customer has:
… - Start the promotion of free products on relations with children and female psychology with the help of advertising Yandex.Direct, while receiving the price of the leather not more than 150 rubles.

What I did:
- He made an analysis of the audience and identified the basic values that need to be brought in advertising.
Create for RSI Advertising.
Advertising on each product.
- Started remarketing on the main products and Trip-wire.
- Implemented optimization based on the sales and purchasability report.

Results in the first two months:
Number of pages: 1373
The price of the leather: 156 rubles.
Budget: $3260
Online education, hypnosis and slidering courses

Contextual Advertising

Nisha: Online Education, Courses of Hypnosis and Slipperness
Customer: Nikita Burlakov

Which task the customer has:
… - Start the promotion of a free webinar through YouTube and RSI advertising, receiving ROAS not less than 250%.

What I did:
He has done an analysis of the audience and identified the basic values that need to be brought in advertising.
- Prepared TZ for recording video on YouTube ads.
Create for RSI Advertising.
I launched an advertisement on YouTube and RSI.
- optimization based on the sales and purchasability report.

Results in the first two months:
Number of pages: 3965
The price of the leather: $3.4
Budget: $13786
by Rome: 376 %
Online sports glasses store

Contextual Advertising

Nisha: Internet store of sports glasses
Customer : Torege
Location: United States

… Which task the customer has:
- Optimize the cost of advertising on Facebook and the amount of sales of the online store using Facebook.

What we did:
Improve dynamic advertising
Advertising for a Cold Audience
Advertising of Catalog Sales
Advertising with dynamic creativity.
Preparing new creatives.

Results for 4 months:
Number of purchases: 271 (+594%)
Sales volume: $13069 (+505%)
Internet store for children's books

Contextual Advertising

Nisha: Internet store of children's books
The Customer: Kazka

Which task the customer has:
… Increase the number of sales of the online store using Google Ads.

What we did:
Adjust Google Analytics
Set the search advertising.
Improve dynamic search advertising
The Google Shopping
The Merchant Center.
- They analyzed the store and made the guidelines for increasing its conversion and correcting errors in the content

Results for 1 week of work:
Budget: $369
Sales volume: $3604 (+280%)
ROAS: 976%
Online store of healthy foods

Contextual Advertising

Nisha: Healthy Food Online Shop
Customer: The Smell of Life

Which task the customer has:
… Increase the number of sales of the online store using Google Ads.

What we did:
The Merchant Center
Google Shopping Advertising
Dynamic remarketing.
Advertise the usual search advertising.

Budget: 737$
Number of purchases: 7296
ROAS: 2117%
Online store of peanut butter and peanut butter

Contextual Advertising

Nisha: Internet store of peanut butter and arachis pasta
Customer : Vivo

Which task the customer has:
… Increase the number of sales of the online store using Google Ads.

What we did:
The Merchant Center
Set up remarketing.
Search and CMS Advertising

Budget: $8285
Number of purchases: 1108
Cost of purchase: $7.5
Internet shop for children's parents

Contextual Advertising

Nisha: Internet store of goods for children's parents
Number of customers: 4moms

Which task the customer has:
… Increase the number of sales of the online store using Google Ads.

What we did:
Adjust Google Analytics
Search and CMS Advertising

Budget: $3757
Selling volume: $16326
ROAS: 334 %
Business Cut Materials

Contextual Advertising

Nisha: Local Business Cutting Materials
Customer: Company for the freezer and laser cutting materials, as well as the creation of unique products from them at the request of the customer.

Which task the customer has:
… - The customer among the acquaintances and on the Sarafan radio is not enough, purchased new machines, which need to be charged with new orders. Therefore, they decided to choose Google, because this is the easiest way to get orders, as people are already searching for these services in search.

Zone of Responsibility:
- Google Ads Settings: Search, CMS
Settings for Google Analytics
Create creativity under Google Ads
Creating separate pages on the site under different services
Optimize the conversion of the site, create new blocks and write new text on the site.

Budget for the month:
Water Analysis Services in Kiev

Contextual Advertising

Nisha: Water Analysis Services in Kiev
Customer: UkrHimAnalysis

Which task the customer has:
… - Starting under key attracting customers for water analysis services through Facebook advertising.

What we did:
Lending with Water Analysis
- Settings of analytics for filing applications
Advertising in Facebook Ads

Budget: $1232
Number of Lieds: 111
The price of the leather: $11
SaaS service

Contextual Advertising

Name: SaaS Service
Customer: Financial Accounting Service for Business Finmap

Which task the customer has:
… - You need to attract customers from Google ads for a free trial period. It was desirable to attract the registration not more than $10.

Zone of Responsibility:
- Google Ads Settings: Search, CMS, Discovery, YouTube
Settings for Google Analytics
Create creativity for advertising in Google
Audit of the site and plan to increase its conversion
- Creation of a separate office page for financial audit services

Monthly budget: $720
Registration per month: 65
Cost of application: $7.7

We work on the project over a year, constantly conducting an analysis of the efficiency of advertising in terms of final sales. On average, for every ten free registration, there is 1 sale of a paid package. If you consider the common LTV client, which uses the service of a minimum of a half year when purchasing a profitable package, advertising itself occupe and brings permanent customers.
SaaS service and chat bots development services

Contextual Advertising

Nisha: SaaS service and chat bots development services
Customer: A company for creating chat bots for messengers, as well as a service company for the independent development of such chat bots.

Which task the customer has:
… - On the market began to popularise the chat-bots and methods of automation, so the client decided to connect Google ads to promote its service and services on the development of the chat-bots under key.

Zone of Responsibility:
- Google Ads Settings: Search, CMS
Settings for Google Analytics
Create creativity under Google Ads
- Creating a banding for chat-bot development services
Courses of Self-Development

Contextual Advertising

Nisha & Client: Self-Development Courses
Customer: Ovitta Business Education Company, where the author and founder is Nikolai Sapsan.

Which task the customer has:
… - The customer has already worked on attracting applications for courses through Facebook advertising, but there was no hand to scale.

Zone of Responsibility:
Facebook Advertising
Creating creativity for advertising
Daily reporting of results and plans for the day

Monthly budget: $2500
Number of applications per month: 3289
The cost of the application: $0.76
Promotion of Emotional Intelligence Course

Contextual Advertising

Nisha: Emotional Intelligence Courses

Which task the customer has:
- The customer is constantly conducting the launch of their courses, so needed was help with complex advancement, creation of the brick attraction to the webinar, settings of the webinar room and creation of landings under advertising.
…
Zone of Responsibility:
Facebook Advertising
Create a mail in email and messengers
- Creating landings to promote the webinar and separate course
Setup of Webinar Rooms

Budget for 4 months: $3984
Number of applications for the webinar: 4579
The price of the application: 0.87$
Online training, cooking courses

Contextual Advertising

Nisha: Online education, cooking courses

Which task the customer has:
- Start the promotion of a free webinar with YouTube advertising.
…
What we did:
- Prepared TZ for recording videos in YouTube ads.
I launched an advertisement on YouTube.
- Implemented optimization based on sales and purchasability reports.

Number of Applications: 4387
Cost of purchase: $1.1
Budget: $4825
The Catering Services

Contextual Advertising

Nisha: Catering Services
Customer: Rosemary

Which task the customer has:
… - Increase the number of orders for catering services using Google Ads.

What we did:
- Set the analytics for filing applications
- A Lending audit and recommendations for increasing the conversion of the site
- Set the search and CMS Google Ads
Set up remarketing.

Budget: $467
Number of leads: 22
The price: 21$
Courses of cooking and cooking

Contextual Advertising

Nisha: Courses of Catering and Culinary

Which task the customer has:
Previously the client used Google advertising to promote, but then a long time it didn’t work and it was necessary to start everything from the beginning, as the brand of the company changed and a lot of new courses appeared. With the help of advertising we sold courses and master classes.
…
Zone of Responsibility:
- Google Ads Settings: Search, CMS
Creating creativity for advertising
Weekly results and plans for the day
- Audit of the site and recommendations for increasing its conversion
- Introduction to the site
Services of Wedding Organization

Contextual Advertising

Nisha: Wedding Organization Services
Customer: Mopis

Which task the customer has:
… - launch under the key of the promotion of the services of the organization of weddings in Western Ukraine

What we did:
- Sites with separate pages under each service in the banding format.
- Setup analytics for fixation of leads
Advertising in Google Ads

Budget: $234
Number of leads: 51
The price of the leather: $4.5
Untold transportation

Contextual Advertising

Nishah: Negabaritny Transportation
Customer: TransWayLogistic

Which task the customer has:
… Starting under the key of promoting the services of negbaritic transport.

What we did:
- Sites with separate pages under each service in the banding format.
- Settings analytics and calltracking for fixing applications and calls
Set up the CRM system.
Advertising in Google Ads and Yandex.

Budget: $1710
Number of leads: 38
Selling volume: $45866
ROAS: 2582%
Course for Remote Workers with Employment

Contextual Advertising

Nisha: Courses for long-range workers with employment
Customer Code – 95

Which task the customer has:
… - Starting under key courses for Ukrainian long-right workers with employment in Poland

What we did:
Lending with the course
- Settings of analytics for filing applications
Advertising in Facebook Ads

Budget: $237
Number of leads: 74
The price of the leather: $3.2
Service Partner for Taxi Order

Contextual Advertising

Nisha: Service Partner on Taxi Order
by: Bolt

Which task the customer has:
… - Increase the number of connected drivers through the Bolt partner.

What we did:
- Set the analytics for filing applications
- A Lending audit and recommendations for increasing the conversion of the site
- Set the search and CMS Google Ads
Set up remarketing.

Budget: $8493
Number of Lieds: 1847
The price of the leather: $4.6
Repair of windows and doors

Contextual Advertising

Nisha: Repair services for windows and doors

Which task the customer has:
The customer has launched an advertisement on Google on the service of window and door repair.He confronted the problem that the price for the application is too high and he has not so much time to do this.Therefore I took on myself the role of advertising and also banding, as I almost always work in a pair with banding and optimize its conversion.Zone of Responsibility:
… - Google and Yandex Advertising Settings: Search, KMS, RSI
- Settings of Google Analytics and Yandex.Metrics
Creation of landings under separate types of services
- Continuous optimization of the site and testing of different blocks and submission of information

Monthly budget: $800
Applications and calls per month: 324
The cost: $2.5

During the work on the project, the average number of applications from the site per day reached 13 pieces, and the cost of the application we lowered in 2 times from the initial $5 to $2.5.The customer also received about five calls, which, unfortunately, were not registered, as at that moment the company did not connect calltracking.
Repair of windows and rollers

Contextual Advertising

Nisha: Repair of windows and rollets

Which task the customer has:
- Starting under the key of the promotion of windows and rollers repair services in Kiev.
…
What we did:
- Sites with separate pages under each service in the banding format.
- Settings analytics and calltracking for fixing applications and calls
Advertising in Google Ads

Budget: $3225
Number of pages: 896
The price of the leather: $5.6
Fire Safety Services

Contextual Advertising

Nisa: Fire Safety Services

Which task the customer has:
- Start attracting customers to fire safety facility services via the internet.
…
What we did:
Analysis of markets, competitors, customer product and target audience. As a result, we have defined the strengths and methods of sale.
Create a conversion banding for direct sales through advertising.
Start the search and CMS of Google Ads advertising.

Budget: $1229
Number of purchases: 351
Cost of purchase: $3.5
Firefighting Drinks

Contextual Advertising

Nishah: Fireproofs

Which task the customer has:
- It was necessary to bring a new product to the market in a niche of anti-fire drinks, which according to its characteristics is better competitive, but at the same time more expensive and new.
…
What we did:
Analysis of markets, competitors, customer product and target audience. As a result, we have defined the strengths and methods of selling products.
Create a conversion banding for direct sales through advertising.
Start the search and CMS of Google Ads advertising.

Budget: $3166
Number of purchases: 245
Cost of purchase: $13
Promotion of the residential complex in Boryspol

Contextual Advertising

Nisa: Property
Customer: Residential Complex in Boryspol

Which task the customer has:
… - The construction of the residential complex began, so the client needed help in the complex promotion of his object from creation of the site and the CRM settings to the promotion in Facebook. They decided to start with Facebook advertising and parallelly search Google.

Zone of Responsibility:
Facebook and Google Ads
Create a website for JC
Configuration of AMOCRM
Creating a branding for JC

Budget: $1433
Number of Applications: 144
The cost of the application: $4.6
203 USD
Residential complex in Lviv

Contextual Advertising

Nisa: Living Complex
Customer: Residential R2 Residence Comfort Class in Lviv

Which task the customer has:
… The same situation is with the brother of this resident hall. The sales of apartments have already begun, but so far there was little information on the internet and without the promotion to sell all apartments would be difficult. They engaged in a comprehensive work: Google, Facebook advertising and the creation of a website for the Internet.

Zone of Responsibility:
- Google Ads Settings: Search, CMS, Discovery, YouTube
Facebook Advertising
Settings for Google Analytics
Create creativity for advertising on Facebook and Google
Create a website for JC
Creating Weekly Reports

Monthly budget: $900
Applications and calls per month: 210
Cost of application: $4.3

In the first 2 months of work we fully sell one section of the JC.
203 USD
Residential complex in Lviv

Contextual Advertising

Nisa: Living Complex
Customer: Resident Hall Comfort Class in Lviv

Which task the customer has:
… - The apartment was already on the start of construction, the sales of apartments began, but so far the apartment was little information on the internet and without the promotion to sell all the apartments would be difficult. Therefore, we have engaged in a comprehensive work on the project: Google, Facebook advertising and the creation of a website for residential services. There were no targets for the price of the application and their number in the beginning, so we looked at the intermediate results and from them we pulled out.

Zone of Responsibility:
- Google Ads Settings: Search, CMS, Discovery, YouTube
Facebook Advertising
Settings for Google Analytics
Creation of banner for KMS advertising
Create a website for JC
Creating Weekly Reports

Monthly budget: $700
Applications and calls per month: 162
Cost of application: $4.2

During the work time we sell for 70% apartments in two sections of the residential district.
169 USD
Promotion of the building in Odessa

Contextual Advertising

Nisha: Residential Complex
Customer: Grand Builder in Odessa "Aquarella"

Which task the customer has:
… - Attracting customers to sell an apartment in residential complexes. Started with Google Ads. The task was to receive applications at a price of no more than $10.

Zone of Responsibility:
- Google Ads Settings: Search, CMS, Discovery, YouTube
Settings for Google Analytics
Connecting the Coltreking
- Create a new website for the creator and templates of pages under each of the GC
Creating Monthly Reports

Monthly budget: $2450
Applications and calls per month: 550
Cost of application: $4.5

During the work we the company fully sell apartments in two railways, and also launch for sale four new railways and one railways.
169 USD
Construction in Lviv

Contextual Advertising

Nisha: Residential Complex
Customer: Growth builders in Lviv "Globus"

Which task the customer has:
… - Attracting customers to sell an apartment in residential complexes. They started cooperation with Google advertising, as the customer there did not advance at all. The task was to receive the maximum number of entering applications which the sales department will receive for sale. After successful work on Google Ads, we switched to Facebook Ads.

Zone of Responsibility:
- Google Ads Settings: Search, CMS, Discovery, YouTube
Facebook Advertising
- Google Analytics and contact with calltracking
Creation of banner for KMS advertising
Creating a new site for the build and optimizing its downloads speed
Create daily and monthly reports

Monthly budget: $2800
Applications and calls per month: 784
Cost of application: $3.6

During the work we companies fully sell apartments in three railways, as well as four railways for 80-90%
169 USD
Courses of Testers

Contextual Advertising

Nisha: IT Courses

Which task the customer has:
- Attracting customers to the courses of testers. The client has a webinar gateway, and our task was to attract the most targeted visitors to the webinar. The desired price for a leather is not more than $1.5.
…
Zone of Responsibility:
Search and CMS Advertising
Settings for Google Analytics
Creation of banner for KMS advertising
- Analysis of competitors and the site to increase its conversion
Scale results every month.
Creating Weekly Reports

Monthly budget: $2800
Application in the month: 1953
The cost of the application: $1.36
ROAS Search Advertising: 1677%
ROAS KMS Advertising: 796%
169 USD
Portal of Real Estate

Contextual Advertising

Nisa: Real Estate Portal

Which task the customer has:
- The company is addressed by builders, to whom it is necessary to promote their residential services, but adjusting advertising to the audience of the visitors of the portal site. Therefore, it was the task of attracting leaders, which will be cheaper than it would cost the creator to adjust advertising on its own.
…
Zone of Responsibility:
Search and CMS Advertising
Google Analytics and Google My Business

Monthly budget: $1400
Number of applications per month: 761
The price of the application: $1.83
192 USD
Selling clothes with unique printing for teenagers

Contextual Advertising

Nisha: Selling clothes with unique printing for teenagers

Which task the customer has:
- The client has already launched traffic on Facebook with good results, so it was necessary to be scalable. They decided to connect advertising to Google. The main goal is to get as much sales as possible with ROAS >3 and unlimited budget.
…
Zone of Responsibility:
Search, SMS and Google Shipping Ads
- Set Google Analytics and Google Merchant Center to transfer goods data to Google Shopping
Formation of goods
Creation of banner for KMS advertising
Analysis of competitors, creation of new hypotheses what creatives, stocks and goods launch in advertising
Creating Weekly Reports

Budget per month: $3381
Purchases per month: 299
Monthly turnover: $24953
Roas: 737
192 USD
Car Delivery to Ukraine from the United States

Contextual Advertising

Nisha: Delivery of cars to Ukraine from the United States and re-sales them.

Which task the customer has:
- Attracting customers to car service through Google advertising. The price for the leather should not exceed $5. ROAS (Rentability of Advertising Costs) should be higher than 4.
…
What they did:
Search and CMS Advertising
Settings for Google Analytics
Creation of banner for KMS advertising
- Analysis of competitors, creation of new hypotheses what creatives launch and what to test

Monthly budget: $3600
Number of customers per month: 67
Monthly turnover: $33,500
Roas: 9.3
Internet shop advertising

Contextual Advertising

The total number of applications received is 205.

From them:
64 applications from Google AdWords
… 141 Applications from Yandex.Direct

Total advertising costs are 7995 UAH.
The average price of the leather is 39 UAH.

Of the received applications by buyers becomes 83%.

With an average cheque of 1247 UAH for this time we received customers
of 211 990 UAH.

ROMI = (211 990-7 995-107 440)/7 995*100%=1207%

Place of Landing. Conversion of 2 – 4 %
Traffic sources: Yandex Advertising Network (RSI), Yandex Search Network, Google Search Network.

KPI: increases the number of applications and reduces the final value of the client, which must not exceed 100 UAH.
Healthy food shop “Smack of life”

Contextual Advertising

Results of work within two weeks.
Total number of transactions: 40

The average duration of the session is 2:45
…
Advertising costs: 1358 UAH

KPI: Increases brand recognition and target traffic to the site. Traffic is targeted at an average session duration of 1:30 minutes. To count ROMI in this case has no sense as a very big role in this niche plays LTV (Life time value), that is, how much person will pay you in the course of all the use of the store. And how statistics show 50% of the income comes precisely to "(direct) / (none)", which means transitions to the site from the browsers' deposits or the address of the site in the address line.

Source of traffic: Yandex Advertising Network (RSS), Yandex Search Network.
Location: The Internet Store.
200 applications in 2 weeks for $1.5 in niche

Contextual Advertising

In 2 weeks of work on the projects we managed to generate 200 applications at an average price of $1.5$.

Of these applications by customers in 2 weeks became 12 people and yet 40% of applications continue to be processed and the work with customers continues.

… With an average check of $900 and the advertising cost of $300, the profitability of investments was (900*12-300)/300=3500%

I say, the daily budget was limited to $12 because the customer simply failed to process all applications.
Application for business applications for 20 rubles

Contextual Advertising

Number of Applications: 10
Price of the click: 1.5 rubles.
Cost of application: 20 rubles.
Advertising time: 3 days
24 applications for the wholesale purchase of black icrus for 35 rubles

Contextual Advertising

Price of the click: 3 rubles.
The price of the application: 35 rubles.
Number of Applications: 24
Advertising time: 3 weeks

Show more 164 jobs

Reviews and compliments on completed projects 90

Real expert
Craft master
Quick answers
First-class quality
Nice communication
High responsibility
Great price
Lightning fast

25 May 338 USD
Google Ads Analysis

Quality

Professionalism

Cost

Contactability

Deadlines

We were happy to work with Alexander, an excellent person and a professional in his field. He helped us set up many things like conversion tracking, Google Tag setup, etc., many things whose absence did not unlock the full potential of the advertising. These are very valuable things in our opinion, they helped with the budget and effect at the beginning of the advertising campaign. 8/10 for the quality of work because we feel that the advertising started to drain the budget again after narrowing the region and search contest. But we are 100% continuing to work together and looking forward to improvements.

Alina Krivchenko | Safe

| Response review

22 May 500 USD
SEO audit + development of structure (IA) for the website Charleston Photo Art

Quality

Professionalism

Cost

Contactability

Deadlines

All work was completed in full. We will definitely work together again.

Dennis Aleaksandrou | Personal | Response review

7 May 90 USD
Audit and optimization of Google Ads for an online programming school for children

Quality

Professionalism

Cost

Contactability

Deadlines

Everything is fine, thank you. I would like it to be a little faster, but overall I am satisfied.

Andrii Shemchuk | Safe

| Response review

11 February 244 USD
SEO for a comprehensive audit of an e-commerce site

Quality

Professionalism

Cost

Contactability

Deadlines

The task was completed on time and with quality. I recommend for collaboration.

Evgen Gluzov | Safe

| Response review

11 December 2025 189 USD
Google Ads — audit and launch of the campaign

Quality

Professionalism

Cost

Contactability

Deadlines

They explained very clearly what mistakes were made during the advertising launch, corrected everything, and also launched a trial advertisement. The result was pleasing.

Irina Sherstiuk | Personal | Response review

13 November 2025 116 USD
Website and advertising cabinet audit

Quality

Professionalism

Cost

Contactability

Deadlines

Thank you for the work done!

Olena Churikanova | Personal | Response review

11 November 2025 95 USD
Comprehensive SEO analysis of the website

Quality

Professionalism

Cost

Contactability

Deadlines

The work was done with quality and the appropriate level of detail. The specialist prepared a complete SEO audit of the site with technical, content, and competitive analysis, as well as detailed recommendations for further development. After revision, the report became as complete and practical as possible. Thank you for the responsible attitude and timely execution!

Dmitro Send | Safe

| Response review

10 October 2025 192 USD
Development of strategy and launch of advertising campaigns for the project derichgallery.com - 1ST MONTH

Quality

Professionalism

Cost

Contactability

Deadlines

Alexander and his team worked on promoting my project (art objects within) with the target audience in the USA for a month.

At the beginning, there were moments when I didn't fully understand the strategy, but after discussion, this process was streamlined. Now I receive weekly reports and plans, and this completely satisfies me.

The team is actively testing different tactics and approaches to determine the most effective strategy. Currently, the cost of conversion is still high, but this is understandable since the first month was dedicated to testing. I hope that soon we will find a stable solution that will yield better results.

We plan to connect additional channels, including TikTok. If the results are positive, next month we will expand promotion to other platforms and continue our collaboration.

Denis Nka | Personal | Response review

9 October 2025 94 USD
Extended SEO audit of the website

Quality

Professionalism

Cost

Contactability

Deadlines

Thank you for the work, professional and useful analysis. There is much to work on together 🙂

Mihail Vertepa | Personal | Response review

9 October 2025 34 USD
Development of SMM strategy, etc.

Quality

Professionalism

Cost

Contactability

Deadlines

Everything is great! On time and of high quality. I recommend for collaboration.

Andrii Manuylenko | Personal | Response review

2 October 2025 180 USD
Google Ads: launch of the campaign

Quality

Professionalism

Cost

Contactability

Deadlines

Everything was done according to the specifications, quickly and professionally. I recommend.

Mike Epic | Personal | Response review

25 September 2025 165 USD
Implementation of SEO edits according to the list

Quality

Professionalism

Cost

Contactability

Deadlines

Overall, the project is finished. There were some problems.

Leonid Lipkin | Personal | Response review

15 September 2025 34 USD
Development of advertising strategy, etc.

Quality

Professionalism

Cost

Contactability

Deadlines

Everything is great. Let's keep working))

Andrii Manuylenko | Personal | Response review

5 September 2025 110 USD
Extended SEO audit of the restaurant's website

Quality

Professionalism

Cost

Contactability

Deadlines

Great SEO audit. Now it's clear what to work on. Everything is professional. We will continue.

Leonid Lipkin | Personal | Response review

14 April 2025 135 USD
Audit of Google Ads and Facebook Ads Manager accounts for the retail project

Quality

Professionalism

Cost

Contactability

Deadlines

A responsible person, a specialist with experience and maximum immersion in their work and the client's needs. I recommend!

Vitaly Maygur | Safe

| Response review

7 April 2025 372 USD
Advertising on Facebook and Instagram for Poland

Quality

Professionalism

Cost

Contactability

Deadlines

Everything is beautiful. Everything works, money is trickling in little by little.

Volodimir Zavada | Safe

| Response review

17 March 2025 110 USD
Setting up Google Business Profile for Exclusive A&M

Quality

Professionalism

Cost

Contactability

Deadlines

Always in touch, pleasant cooperation, I recommend!

Mykola Shevchuk | Personal | Response review

14 March 2025 198 USD
Google Ad Feb 2025

Quality

Professionalism

Cost

Contactability

Deadlines

I thank Alexander and his team, everything we agreed upon was completed on time!

Mihails Bonbenkovs | Personal | Response review

13 January 2025 142 USD
Targeted advertising

Quality

Professionalism

Cost

Contactability

Deadlines

Everything is very good, I have been working with Oleksandr for a year. He is a very responsible person.

Aleksandr Koverza | Personal | Response review

18 December 2024 582 USD
Continuation - 4 month

Quality

Professionalism

Cost

Contactability

Deadlines

Everything is good as always. I recommend it once again! )

Dmitry P. | Personal | Response review

5 December 2024 198 USD
Continuation of the contextual advertising project

Quality

Professionalism

Cost

Contactability

Deadlines

quality, excellent communication, I recommend

Lyudmila Kolomatsky | Personal | Response review

19 November 2024 200 USD
Контекстная реклама

Quality

Professionalism

Cost

Contactability

Deadlines

The project is completed. A good specialist, I am satisfied with the result.

Lyudmila Kolomatsky | Safe

| Response review

19 November 2024 186 USD
B2B Marketer

Quality

Professionalism

Cost

Contactability

Deadlines

Thank you for your cooperation, we are considering a continuation.

Serhii Prokopovych | Business Safe

| Response review

15 November 2024 561 USD
Continuation - 3 month

Quality

Professionalism

Cost

Contactability

Deadlines

Everything is great, let's keep working.

Dmitry P. | Personal | Response review

15 November 2024 92 USD
GoogleAds: 3lines.tech

Quality

Professionalism

Cost

Contactability

Deadlines

Everything is great, thank you for the cooperation.

Mykyta Merzlov | Personal | Response review

18 October 2024 478 USD
Advertising on fb+inst. Continuation

Quality

Professionalism

Cost

Contactability

Deadlines

Very experienced specialist. We have worked together for two months and this is just the beginning!

Dmitry P. | Personal | Response review

16 October 2024 324 USD
Google Ads advertising setup

Quality

Professionalism

Cost

Contactability

Deadlines

I recommend. The project was completed on time. All agreements were fulfilled!

Mykolya Kyselov | Safe

| Response review

14 October 2024 113 USD
Setting up and optimizing the Google Ads account to receive 5-7 applications per day

Quality

Professionalism

Cost

Contactability

Deadlines

Everything is great, projects have started, systematic reporting took place, proposals were provided, ease of communication.

Roman Pidruchniak | Safe

| Response review

20 September 2024 328 USD
Launch advertising on Google Ads for a private school and kindergarten

Quality

Professionalism

Cost

Contactability

Deadlines

Everything is great. We achieved the desired result!

Yaroslav Boguk | Safe

| Response review

20 September 2024 277 USD
Setting up targeted advertising on Facebook/Instagram

Quality

Professionalism

Cost

Contactability

Deadlines

Thank you for the work. Let's continue.

Dmitriy T | Safe

| Response review

18 September 2024 277 USD
Google Ads

Quality

Professionalism

Cost

Contactability

Deadlines

Normal, not ideal, not really bad

Vitaly Alekseyev | Personal | Response review

12 September 2024 478 USD
Advertising on fb+inst

Quality

Professionalism

Cost

Contactability

Deadlines

Very high-quality work., definitely a 10 out of 10. There is something to compare with.

Dmitry P. | Personal | Response review

9 September 2024 238 USD
Advertising campaign for a promotion -15% for the end of summer (02.09-08.09)

Quality

Professionalism

Cost

Contactability

Deadlines

Good collaboration as always! I recommend.

Yevhenii Petrenko | Personal | Response review

27 August 2024 139 USD
Set up Facebook Shopping and analytics for an online store

Quality

Professionalism

Cost

Contactability

Deadlines

The task was completed with quality, I recommend the performer.

Maksim Mihno | Safe

| Response review

31 July 2024 220 USD
Advertising on Google

Quality

Professionalism

Cost

Contactability

Deadlines

The second project has been successfully completed, we will probably continue working.
I recommend!

Yevhenii Petrenko | Personal | Response review

25 July 2024 135 USD
Setting up contextual advertising on the website.

Quality

Professionalism

Cost

Contactability

Deadlines

The performer did an excellent job with the task. I especially liked the clear and quick communication.

Nazar Hlan | Personal | Response review

16 July 2024 180 USD
Setting up and managing advertising campaigns in Google Ads

Quality

Professionalism

Cost

Contactability

Deadlines

The work was done well. The first 2 weeks received non-targeted leads due to incorrect keywords. Then the company was optimized. The strategy also changed slightly. Overall, the impression of the specialist is positive.

Olga Zvereva | Personal | Response review

15 July 2024 139 USD
Target

Quality

Professionalism

Cost

Contactability

Deadlines

All great, as always! 10 out of 10!

Vlad Vlad | Personal | Response review

27 June 2024 248 USD
Targeted advertising on Instagram

Quality

Professionalism

Cost

Contactability

Deadlines

It's very pleasant to work with Alexander, always in touch, lots of interesting initiatives!

Yevhenii Petrenko | Safe

| Response review

26 June 2024 113 USD
Targeting for a medical rehabilitation center in Kyiv

Quality

Professionalism

Cost

Contactability

Deadlines

Alexander always responds quickly, reacts to comments, does everything within the promised deadline

Polina Samsii | Personal | Response review

17 June 2024 139 USD
Targeting

Quality

Professionalism

Cost

Contactability

Deadlines

Efficiently and professionally. Big like to the performer. Let's continue our cooperation.

Vlad Vlad | Personal | Response review

31 May 2024 135 USD
Setting up contextual advertising on the website

Quality

Professionalism

Cost

Contactability

Deadlines

We conducted an audit, set up advertising well, our company was very satisfied, guys thank you!

Dmitry Magonya | Safe

| Response review

14 May 2024 116 USD
Ziedu Guru GOOGLE marketing

Quality

Professionalism

Cost

Contactability

Deadlines

Thank you, the project was completed on time and with high quality!

Mihails Bonbenkovs | Personal | Response review

13 May 2024 150 USD
Run targeted advertising on Facebook and Instagram

Quality

Professionalism

Cost

Contactability

Deadlines

Everything went well. The performer is always in touch.

Bahrom Sadiyev | Safe

| Response review

5 April 2024 297 USD
Advertising of legal services on Facebook and Instagram

Quality

Professionalism

Cost

Contactability

Deadlines

The work is done well, excellent feedback. I recommend.

Tatyana Oleynichenko | Safe

| Response review

21 March 2024 132 USD
Analysis of goods on the UAE market

Quality

Professionalism

Cost

Contactability

Deadlines

Well, I got the data for further work.
thank you

Nikita Bidenko | Personal | Response review

13 March 2024 408 USD
Google Ads Feb 2024

Quality

Professionalism

Cost

Contactability

Deadlines

It was done in the extent and in the time agreed.

Mihails Bonbenkovs | Personal | Response review

29 February 2024 297 USD
Configuration of contextual advertising

Quality

Professionalism

Cost

Contactability

Deadlines

Thank you for cooperation

Mihail M. | Personal | Response review

23 February 2024 94 USD
Targeted advertising

Quality

Professionalism

Cost

Contactability

Deadlines

Great work, all as agreed, as well as all very responsible and always on contact)

Aleksandr Koverza | Personal | Response review

13 February 2024 289 USD
PMax Advertising Company Settings for Certain Groups of Products

Quality

Professionalism

Cost

Contactability

Deadlines

in connection. in time. and professionally.

Vitalii Duzhak | Personal | Response review

23 January 2024 172 USD
Targeted advertising

Quality

Professionalism

Cost

Contactability

Deadlines

Everything at the height. The results were more than I expected. Very responsible, everything is right.

Aleksandr Koverza | Personal | Response review

3 January 2024 165 USD
Advertising in Google Ads on the U.S. market, category women's underwear

Quality

Professionalism

Cost

Contactability

Deadlines

Great work, I recommend it!

Dmitry Rudenko | Safe

| Response review

25 December 2023 175 USD
Tested RK

Quality

Professionalism

Cost

Contactability

Deadlines

It’s not the first time we work with Alexander and we get a great result! The work is done quality, in time. And I am sure that Alexander always responds quickly.

Aydar Baltabayev | Personal | Response review

19 December 2023 81 USD
by Google EDS

Quality

Professionalism

Cost

Contactability

Deadlines

Alexander Professional, we advise for cooperation

Halyna Orudzheva | Personal | Response review

10 November 2023 147 USD
Target in Sochi. The networks

Quality

Professionalism

Cost

Contactability

Deadlines

Thank you for your advice and targeting. A quick feedback!

Anton S | Personal | Response review

26 October 2023 124 USD
Continuing the project for the optimization of advertising campaigns

Quality

Professionalism

Cost

Contactability

Deadlines

Work on the project was carried out, this is already the continuation of the work (for this work was 2 weeks and now ended another 2 weeks). It was necessary to raise the number of sales by 30% from the previous level. It all remained on the same level. Consequently, the result is not achieved.

Vladislav Nesterenko | Personal | Response review

26 October 2023 68 USD
Set up Google Ads

Quality

Professionalism

Cost

Contactability

Deadlines

The project was successfully completed. Alexander is aware of his work.
I recommend it to everyone to collaborate.

Vitalii Bilostotskyi | Safe

| Response review

19 October 2023 83 USD
Google Advertising for Furniture Shop

Quality

Professionalism

Cost

Contactability

Deadlines

The order was completed in time until all in the test stage. There were small freezes, but it’s more a matter of the engine of the site. We will continue cooperation. I hope it is productive)

Yury Pechersky | Safe

| Response review

10 October 2023 165 USD
You need a targetologist to run a FB and Instagram page.

Quality

Professionalism

Cost

Contactability

Deadlines

The project has started. It takes continuation to evaluate whether the result will be achieved. Until the result is not achieved. In the next review I will describe whether you have achieved the set goal and a full feedback.

Vladislav Nesterenko | Safe

| Response review

9 October 2023 162 USD
Set up targeted advertising

Quality

Professionalism

Cost

Contactability

Deadlines

Well, thanks for the work done.

Maria Atanova | Personal | Response review

25 September 2023 83 USD
Instagram Advertising and Creativity Development

Quality

Professionalism

Cost

Contactability

Deadlines

Advertising is optimized, we continue to work together.

Valentin Vo | Safe

| Response review

20 September 2023 165 USD
Advertising in Facebook Ads

Quality

Professionalism

Cost

Contactability

Deadlines

They made a 2 week advertising test, showed some results. A couple of creo/auditors protested.
The only attention that so has not been able to confirm whether the order was from the FB ADS because it was launched in parallel with GUGL advertising.

Kostya Zubarik | Personal | Response review

20 September 2023 83 USD
Increasing the efficiency of the advertising company

Quality

Professionalism

Cost

Contactability

Deadlines

Everything is well. I recommend cooperation.

Yaroslav Stepanchuk | Safe

| Response review

23 August 2023 289 USD
Garminsport

Quality

Professionalism

Cost

Contactability

Deadlines

Work is satisfied, there are results, there is constant work, daily analysis of results. Initiative and proposals are present, I recommend

Yevgeny A. | Personal | Response review

21 July 2023 83 USD
Target Advertising in Google

Quality

Professionalism

Cost

Contactability

Deadlines

Alexander is a great specialist with whom it is pleasant to collaborate. I highly recommend!

Maksim Kulyayev | Safe

| Response review

14 July 2023 83 USD
Advertising on Instagram

Quality

Professionalism

Cost

Contactability

Deadlines

Very clearly set the work algorithm, communication is very understandable and convenient.A pleasant personal communication by video.I recommend

Oleg Krasilov | Safe

| Response review

12 July 2023 215 USD
Settings of Google ADS

Quality

Professionalism

Cost

Contactability

Deadlines

It’s all good – professionally from the sender!

Mihails Bonbenkovs | Personal | Response review

4 July 2023 200 USD
Promotion of the online store to Google Merchant

Quality

Professionalism

Cost

Contactability

Deadlines

Analysis was carried out and forecasts for the campaign were made. Very fast and RK. Alexander is almost always in contact, responds quickly and makes constructive proposals throughout the project.
I recommend cooperation.

Aydar Baltabayev | Safe

| Response review

1 July 2023 83 USD
The Summer Children's Camp

Quality

Professionalism

Cost

Contactability

Deadlines

The work was done normally, unfortunately somewhat late started and had not enough content to launch a full-time advertising. We will try again next year.

Petro Samulyak | Personal | Response review

27 April 2023 83 USD
Advertising in Google Ads.

Quality

Professionalism

Cost

Contactability

Deadlines

The work is done professionally, with additional clarifications.

Ivan Bugera | Safe

| Response review

2 March 2023 124 USD
Targetologist

Quality

Professionalism

Cost

Contactability

Deadlines

Everything is good, a good team, always gets out of contact quickly.
They help with ideas and creativity.

Rusans Hamidulins | Safe

| Response review

15 February 2023 228 USD
Advertising in Google

Quality

Professionalism

Cost

Contactability

Deadlines

Everything is good. Continuing cooperation

Evgeniya Kristal | Personal | Response review

31 January 2023 428 USD
Реклама в ФБ и Гугл

Quality

Professionalism

Cost

Contactability

Deadlines

Alexander and his team are always in contact, seeking new creative solutions, feeling interested in the final result. pleasant to collaborate.

Evgeniya Kristal | Personal | Response review

9 January 2023 147 USD
Content Advertising, Google Ads

Quality

Professionalism

Cost

Contactability

Deadlines

The process itself is great, the approach and the explanation too. We are testing different options. Thank you !

Andriy Chornyy | Safe

| Response review

9 January 2023 248 USD
Targeted advertising

Quality

Professionalism

Cost

Contactability

Deadlines

Easy collaboration and fast feedback!

Lina Dmitruk | Personal | Response review

27 December 2022 165 USD
Creating and managing a advertising company in ads.google

Quality

Professionalism

Cost

Contactability

Deadlines

They worked well. He responds to questions. Every day I send reports of the work done.

Konstantin Sklyarsky | Safe

| Response review

19 December 2022 167 USD
Advertising company Google & Facebook

Quality

Professionalism

Cost

Contactability

Deadlines

A very careful approach to customers. Immersion in business at a fairly good level, the study of the field of business is quite thorough. Very cautious and compulsory guys in part of fulfilling their obligations. Recommended

Vladimir Realwer | Personal | Response review

7 November 2022 166 USD
Set the retargeting by the Facebook Ads Pixel audience

Quality

Professionalism

Cost

Contactability

Deadlines

I really liked the customer experience, but unfortunately the sensitive results were not able to get. I may return later after a re-order.

Valerii P | Safe

| Response review

4 November 2022 90 USD
Advertising of Google

Quality

Professionalism

Cost

Contactability

Deadlines

Projects closed due to both parties

Yevhenii Zhuravel | Safe

| Response review

28 October 2022 95 USD
Promote the group on Instagram (Eng). Targeted advertising.

Quality

Professionalism

Cost

Contactability

Deadlines

The project has passed a test period. We make changes and continue to work.

Yurii Yatsyk | Safe

| Response review

27 October 2022 82 USD
Attracting customers to the B2B segment, lead generation

Quality

Professionalism

Cost

Contactability

Deadlines

Alexander is a good specialist, careful to the details, tries to bring the result, tries different theories. I hope our project with him will end successfully, until it is early to make conclusions, we have a project for a narrow audience, and expensive, which makes it more complicated at times. In general,
I am pleased with communication and cooperation.

Nikolay Melnik | Personal | Response review

14 September 2022 28 USD
Google Search Advertising

Quality

Professionalism

Cost

Contactability

Deadlines

The work was done at 10 out of 10, we didn’t have the easiest project in terms of launch, all our wishes and conditions were taken into account and performed with full compliance with the TZ. I recommend this executive to cooperate and I will call for more!

Aleksey Rozumnyj | Safe

| Response review

25 August 2022 101 USD
Context Advertisement at FB + Copiering

Quality

Professionalism

Cost

Contactability

Deadlines

satisfied with work. Alexander is well understood in FB advertising. The result is clearly there, but due to the serious requirements for FB to advertising were not able to continue. Thank you for work.

Eugene Tor | Safe

| Response review

1 July 2022 68 USD
Configure and management the G. Ads and G. Dropping popup ads

Quality

Professionalism

Cost

Contactability

Deadlines

I thank you for the work done and hope for the beginning of a debt, productive and mutually beneficial cooperation!

Kirill Kazakov | Safe

| Response review

28 June 2022 101 USD
Checking and setting Google Ads for the project

Quality

Professionalism

Cost

Contactability

Deadlines

Thank you very much for the audit and the initial setting. I recommend !

Alexander O. | Safe

| Response review

14 June 2022 68 USD
Advertisement plate

Quality

Professionalism

Cost

Contactability

Deadlines

For technical/financial problems, the project had to be stopped before the deadline.

Mihail O. | Safe

| Response review

21 April 2022 17 USD
Таргетолог — персональный проект для Олександра Христича

Quality

Professionalism

Cost

Contactability

Deadlines

Started advertising on Facebook, there are results.
I recommend a very good specialist, easy to work and communicate with him.

Tamara Lutsuk | Personal | Response review

28 March 2022 113 USD
Professional setting and conducting Google Ads

Quality

Professionalism

Cost

Contactability

Deadlines

Thank you Alexandra for the help in setting up the advertising. Everything passed super, responds quickly, listenes to the right, performs its work quality. I recommend it!

Yuliia Shuliar | Safe

| Response review

25 March 2022 59 USD
Google Ads to Food Supply Services

Quality

Professionalism

Cost

Contactability

Deadlines

I am very happy to work with Alexander. I assumed that the launch lasted longer, but they managed to do everything quickly and quality. I recommend cooperation!

Aleksandr O. | Safe

| Response review

17 June 2021 14 USD
Создание Фида Товаров xls с товаров сайта Wix

Quality

Professionalism

Cost

Contactability

Deadlines

Отлично выполненная работа в поставленный срок. Приятный в общение человек. Спасибо за сотрудничество!

Ivan Dudka | Personal | Response review

Activity

	Projects underway 1	Budget	Added	Deadlines	Proposal
	Freelance project 338 USD	338 USD	27 Mar		concealed

Latest proposals 10	Budget	Added	Proposal
Freelance project		3 Jun	concealed
Freelance project		3 Jun	concealed
Freelance project		3 Jun	concealed
Freelance project		3 Jun	concealed
Freelance project		3 Jun	concealed
Freelance project 451 USD	451 USD	3 Jun	concealed
Freelance project		2 Jun	concealed
Freelance project 271 USD	271 USD	2 Jun	concealed
Freelance project		2 Jun	concealed
Freelance project 113 USD	113 USD	2 Jun	concealed