Target for car detailing salon

A detailing studio specializing in professional car care: body polishing, application of protective coatings, and restoration of the vehicle's appearance.

The main task was to increase the studio's recognition, attract a new audience to Instagram, and draw the attention of potential clients to premium detailing services.

To attract new clients, an advertising campaign was launched with a special offer: free rain repellent with the order of a polishing and nano-ceramic application package.

The advertising campaign was built on demonstrating the results of the work and the special promotional offer, which allowed for an increase in profile visits and generated interest among potential clients.

Campaign goal:

To attract a new audience to the detailing studio's profile, increase brand recognition, and draw attention to polishing and nano-ceramic application services through a special promotional offer.

Solutions:

• Conducted an analysis of the local audience and interests of car owners;
• Developed a promotional offer: free rain repellent with the polishing and nano-ceramic package;
• Created advertising creatives focusing on the results of the work and benefits for the client;
• Launched a campaign to increase visits to the Instagram profile;
• Optimized the advertising to increase the number of clicks and reduce their cost.

Results:

Thanks to the special offer and well-chosen offer, it was possible to attract a new audience and increase interest in premium detailing services.

The price is indicated for a trial period of 10 days.

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