Oleksandra Zub
Offer Oleksandra work on your next project.
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Offer work
Dnepr,
Ukraine
2 hours 39 minutes back
available for hire
12 proposals made
age 23 years
on the service 1 year
Rating
Successful projects
Average rating
Language proficiency level
Українська: fluent
Русский: fluent
English: upper-intermediate
CV
Hello!
I’m a specialist in targeted advertising on Facebook and Instagram (Meta Ads).
I help businesses attract new customers and increase the number of enquiries, followers and sales through effective advertising.
I work across various sectors: beauty, healthcare, restaurants, personal brands, educational projects and local businesses.
I handle the full cycle of launching ad campaigns:
• analysing the target audience and competitors;
• developing an advertising strategy;
• writing ad texts;
• creating or refining ad creatives;
• setting up and launching ad campaigns;
• testing audiences, creative assets and ad combinations;
• optimising and scaling results;
• reporting and performance analysis.
For me, it’s not just about launching an ad campaign, but about finding a working combination that will deliver results for the business.
I’m open to long-term collaboration and new projects. I also offer consultancy services.
Skills and abilities
Portfolio
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178 USD Advertisement for a scientific lecture for women
Social Media Advertising
"Second Spring" - a popular science lecture for women aged 40+, dedicated to the themes of change, self-realization, and a new stage of life.
The lecture addressed issues of happiness after 40, career changes, working with uncertainty, and finding new life orientations based on scientific research.
… The client requested to engage the target audience and sell the maximum number of tickets through a Telegram bot.
Before starting the collaboration, the client had experience launching targeted ads that did not result in any sales. Therefore, the main goal was to create a system that brings real buyers, not just generates clicks.
Campaign goal:
Engage the target audience for the popular science lecture "Second Spring," ensure the maximum number of ticket sales through the Telegram bot, and meet the participant recruitment plan for the lecture. An additional task was to build an effective advertising funnel for the event, as the previous advertising launch experience did not yield any sales.
Solution:
• Conducted an analysis of the target audience and its main needs;
• Developed an advertising strategy and created creatives for women aged 40+;
• Built a sales funnel through the Telegram bot;
• Tested audiences in Ukraine and Europe with subsequent scaling of the most effective segment.
RESULTS:
• 150+ tickets sold for the lecture;
• 100% of the plan achieved;
• from $27 cost of one ticket;
• 4.15% CTR.
The price is indicated for a trial period of 10 days.
#targeted #Advertising #Targeting #retargeting #advertisinginsocialmedia #targeted
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200 USD Target for a Distributor of Fine Wines in Switzerland
Social Media Advertising
The client is a company that specializes in the distribution of fine wines in Switzerland.
The main task was to attract participants to a private tasting of premium wines, which took place in Zurich.
… A feature of the project was the narrow target audience: it was necessary to find people who are interested in fine wines, gastronomy, and premium leisure, as well as those who live in Switzerland or can easily reach the event location from neighboring countries.
Campaign goal:
To ensure ticket sales for the fine wine tasting in Zurich by attracting a solvent audience interested in premium wines and gastronomic events.
Solution:
• Analyzed the target audience and its interests in the premium wine niche;
• Developed an advertising strategy to promote the tasting in Zurich;
• Tested two creative formats: video and carousel;
• Conducted campaign optimization to increase sales and advertising profitability.
RESULTS:
• €699 revenue from ticket sales for the event;
• €430 profit;
• €268 advertising budget;
• 160% return on advertising.
The price is indicated for a trial period of 10 days.
#targeted #Advertising #Targeting #retargeting #advertisinginsocialmedia #targeted
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400 USD Restaurant advertisement
Social Media Advertising
The client approached with the task of attracting new guests to a festive event for Valentine's Day.
The event program included live music, a DJ, signature cocktails, and gifts for visitors.
… The main goal of the advertising campaign is to ensure maximum occupancy of the restaurant before the event starts and to attract new guests.
Campaign goal:
Attract new guests to the themed event for Valentine's Day and ensure maximum occupancy of the restaurant.
Solution:
• Analyzed the target audience and competitors in the HoReCa niche;
• Developed an advertising strategy for promoting the Valentine's Day event;
• Created advertising creatives and texts for different audience segments;
• Conducted testing and optimization of the advertising campaign to achieve the maximum number of bookings within a limited budget.
Results:
• 3 days to full occupancy;
• $13.59 advertising budget;
• 110 profile visits;
• $0.12 cost per visit.
The price is indicated for monthly management.
#targeted #Advertising #Targeting #retargeting #advertisinginsocialmedia #targeted
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400 USD Target for a medical clinic
Social Media Advertising
Panacea Nova - a family medicine clinic in Kyiv that offers a wide range of medical services for adults and children.
As part of the project, the gastroscopy service was promoted with a special offer - a free Helicobacter pylori test.
… The main task was to attract new patients through advertising on Meta Ads, increase the number of appointments for gastroscopy, and draw patients to other services of the clinic.
The advertising campaign was built through messages, allowing for prompt consultations with potential patients and scheduling their appointments.
Campaign goal:
To attract the maximum number of potential patients for gastroscopy through advertising on Meta Ads and increase the number of appointments for consultations and diagnostic procedures at the clinic.
Solution:
• Analyzed the target audience and its needs;
• Developed an advertising offer with a free Helicobacter pylori test;
• Created and tested photo creatives for Facebook and Instagram;
• Launched and optimized the advertising campaign for messages.
Results:
The advertising generated inquiries not only for gastroscopy but also for comprehensive examination packages, including gastroscopy and colonoscopy.
The price is indicated for monthly management.
#targeted #Advertising #Targeting #retargeting #advertisinginsocialmedia #targeted
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334 USD Target for a medical clinic
Social Media Advertising
A medical clinic in Kyiv that provides a wide range of diagnostic and treatment services for adults and children.
As part of the project, a special offer was promoted - a free blood test for new patients. The main task was to attract the maximum number of inquiries through advertising on Meta Ads and to introduce potential clients to the clinic's services.
… The advertising campaign was built through messages, allowing for prompt consultations with patients, answering questions, and scheduling appointments.
Campaign goal:
To attract the maximum number of potential patients for a free blood test through advertising on Meta Ads and to increase the number of inquiries to the clinic.
Solution:
• Analyzed the target audience and its needs;
• Developed an advertising offer with a free blood test;
• Created and tested photo creatives for Facebook and Instagram;
• Launched and optimized the advertising campaign on messages.
Results:
The advertising provided a steady flow of inquiries and helped attract new patients thanks to the offer of a free blood test.
The price is indicated for monthly management.
#targeted #Advertising #Targeting #retargeting #advertisinginsocialmedia #targeted
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400 USD Advertising a personal brand of a targeting specialist
Social Media Advertising
Personal brand of a targeting specialist and advertising expert in Meta Ads.
The goal of the project was to attract potential clients for targeted advertising services through personal advertising campaigns. The main focus was on finding businesses and experts who need advertising setup to attract clients and scale sales.
… A funnel was used for communication with potential clients through messaging, allowing for prompt initial consultations, identifying business needs, and offering relevant solutions.
The advertising campaign not only attracted new clients for personal services but also confirmed the effectiveness of the advertising system in practice.
Campaign goal:
To attract potential clients for targeted advertising services through a personal advertising campaign and test the effectiveness of the sales funnel for digital services.
Solutions:
• Conducted analysis of the target audience and its needs;
• Developed an advertising strategy for promoting targeted advertising services;
• Created and tested advertising creatives for different placement formats;
• Launched an advertising campaign optimized for lead generation;
• Conducted results analysis and optimization to reduce cost per lead.
Results:
• 58 leads;
• $3.74 CPL;
• 11.6K+ reach;
• $216 advertising budget.
The price is indicated for monthly management.
#targeted #Advertising #Targeting #retargeting #advertisinginsocialmedia #targeted
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150 USD Target for a cosmetologist
Social Media Advertising
A cosmetologist from Dnipro, specializing in aesthetic procedures and injection cosmetology.
Within the project, the service of lip contouring was promoted. The main task was to attract new clients through advertising on Meta Ads and to obtain the maximum number of targeted inquiries from women interested in the procedure.
… The advertising campaign was built through messages, allowing for prompt consultation of potential clients, answering questions about the procedure, and scheduling appointments.
A feature of the project was the high competition in the cosmetology niche, so the main focus was on quality communication of the offer, building trust in the specialist, and attracting the most targeted audience.
Campaign goal:
To attract new clients for the lip contouring service through advertising on Meta Ads and to obtain the maximum number of targeted inquiries through messages.
Solutions:
• Conducted an analysis of the target audience in the cosmetology niche;
• Developed an advertising proposal for promoting lip contouring;
• Created and tested advertising creatives to attract new clients;
• Launched an advertising campaign aimed at obtaining messages;
• Optimized the advertising to reduce the cost per inquiry.
Results:
The advertising campaign allowed for attracting targeted inquiries from women interested in lip contouring. Some applications converted into appointments and prepayments for the procedure, confirming the quality of the attracted audience.
The price is indicated for a trial period of 10 days.
#targeted #Advertising #Targeting #retargeting #advertisinginsocialmedia #targeted
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400 USD Advertisement for a tattoo master from Chicago
Social Media Advertising
Tattoo master from Chicago, specializing in Japanese-style tattoos and original sketches.
The main task was to scale the master’s personal brand, attract new followers on Instagram, and secure new tattoo appointments.
… To achieve this, an advertising campaign was launched to attract targeted visitors to the profile and potential clients in the local US market.
The main focus was on finding people interested in tattoos, Japanese culture, and original works, who also reside in Chicago and surrounding areas.
Campaign goal:
Increase the tattoo master’s recognition in Chicago, attract new targeted followers on Instagram, and secure new tattoo appointments through advertising on Meta Ads.
Solutions:
• Conducted an analysis of the target audience and the local Chicago market;
• Developed an advertising strategy to promote the master’s personal brand;
• Created advertising creatives focusing on works in the Japanese style;
• Launched an advertising campaign to attract visitors to the Instagram profile;
• Optimized the advertising for increasing the number of followers and reducing the cost per click.
RESULTS:
The advertising campaign helped scale the master’s personal brand and significantly increase the profile’s audience. New followers regularly converted into inquiries and tattoo appointments, ensuring a steady flow of potential clients.
The price is indicated for monthly management.
#targeted #Advertising #Targeting #retargeting #advertisinginsocialmedia #targeted
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400 USD Target for a tattoo master in Lisbon
Social Media Advertising
After moving from Chicago to Lisbon, a tattoo artist specializing in Japanese-style tattoos and custom sketches faced the need to rebuild her personal brand and client base in a new market.
The goal of the project was to attract a new local audience, increase the artist's recognition in Portugal, and receive tattoo bookings through Instagram.
… The advertising campaign was built around showcasing the portfolio, work style, and expertise of the artist, which helped attract the attention of potential clients in Lisbon and secure the first inquiries and bookings in the new market.
Campaign Objective:
Increase the tattoo artist's recognition after moving to Lisbon, attract a new local audience, and receive the first tattoo bookings through Instagram.
Solutions:
• Conducted an analysis of the local market and target audience in Lisbon;
• Developed an advertising strategy to promote the personal brand in the new market;
• Created creatives focusing on the artist's work in the Japanese style;
• Launched an advertising campaign to attract profile visitors and new followers;
• Optimized the campaign to increase reach and reduce interaction costs.
Results:
Within the first week of testing, the advertising campaign attracted over 400 new followers and secured the first tattoo bookings in the new city.
The price is indicated for monthly management.
#targeted #Advertising #Targeting #retargeting #advertisinginsocialmedia #targeted
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334 USD Restaurant advertisement
Social Media Advertising
The restaurant, after renovations and a concept update, needed to re-engage its audience and restore activity on social media.
The main task was to increase the number of Instagram followers, enhance the recognition of the establishment, and attract the attention of new potential guests after the relaunch.
… The advertising campaign was aimed at attracting a local audience interested in restaurants, gastronomy, and leisure in the city. Special emphasis was placed on the updated appearance of the establishment, the atmosphere, and the new positioning after rebranding.
Campaign goal:
Increase the restaurant's recognition after renovations and rebranding, attract new followers on Instagram, and draw the attention of potential guests to the updated establishment.
Solutions:
• Conducted an analysis of the local audience and competitors in the HoReCa niche;
• Developed an advertising strategy for promoting the updated restaurant;
• Created and tested various creative formats: photos, videos, carousels, and Reels;
• Launched campaigns to attract visitors to the Instagram profile;
• Optimized advertising to increase the number of clicks at minimal cost.
RESULTS:
The advertising campaign helped draw attention to the updated restaurant after rebranding and ensured a steady flow of targeted visitors to the Instagram profile, who became acquainted with the establishment and its new concept.
The price is indicated for monthly management.
#targeted #Advertising #Targeting #retargeting #advertisinginsocialmedia #targeted
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400 USD Target for a tattoo master in Warsaw
Social Media Advertising
Tattoo artist specializing in custom tattoos and working with an international audience.
The client reached out for a recommendation from another tattoo artist with whom she had already had successful collaboration. The main task was to attract new potential clients to the guest spot in Warsaw and secure bookings for limited appointment dates.
… In the initial stage, the audience in Lisbon was also tested; however, the best results came from the campaign for the guest spot in Warsaw, so the main budget was focused on this direction.
The advertising campaign was built around showcasing the artist's work, her style, and the opportunity to book a tattoo while in Warsaw.
Campaign goal:
To attract the target audience to the tattoo artist's guest spot in Warsaw and achieve the maximum number of bookings through Instagram.
Solutions:
• Conducted an analysis of the local audience in Warsaw and the interests of potential clients;
• Created advertising creatives focusing on the artist's work and the limited dates of the guest spot;
• Launched a campaign to attract visitors to the profile and new followers;
• Optimized the ads to increase the number of targeted interactions.
Results:
The advertising campaign helped attract a new local audience in Warsaw, increase profile activity, and generate a flow of potential clients ahead of the guest spot.
The price is indicated for monthly management.
#targeted #Advertising #Targeting #retargeting #advertisinginsocialmedia #targeted
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400 USD Target for a medical clinic
Social Media Advertising
Panacea Nova - a family medicine clinic in Kyiv that offers a wide range of diagnostic and treatment services for adults and children.
Ahead of the Christmas and New Year holidays, the clinic launched a special advent calendar with daily promotional offers on medical services.
… The main task was to attract a new audience to the clinic's profile, increase brand awareness, and introduce potential patients to the services through festive communication.
The advertising campaign was built on traffic from Instagram and Facebook, focusing on the special offers of the advent calendar, which allowed for the regular attraction of new users to the clinic's profile.
Campaign goal:
Attract a new audience to the clinic's profile through advertising promotion of the advent calendar, increase brand awareness, and stimulate interest in the clinic's medical services.
Solution:
• Conducted an analysis of the target audience and seasonal demand before the holidays;
• Developed an advertising strategy for promoting the advent calendar;
• Created and tested creatives with the clinic's special offers;
• Launched advertising campaigns for traffic on Instagram and Facebook;
• Optimized the ads to increase the number of clicks and reduce their cost.
Results:
The advertising campaign successfully attracted a new audience to the clinic's profile, increased brand awareness, and drew attention to promotional medical services during the Christmas holiday period.
The price is indicated for monthly management.
#targeted #Advertising #Targeting #retargeting #advertisinginsocialmedia #targeted
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150 USD Target for car detailing salon
Social Media Advertising
A detailing studio specializing in professional car care: body polishing, application of protective coatings, and restoration of the vehicle's appearance.
The main task was to increase the studio's recognition, attract a new audience to Instagram, and draw the attention of potential clients to premium detailing services.
… To attract new clients, an advertising campaign was launched with a special offer: free rain repellent with the order of a polishing and nano-ceramic application package.
The advertising campaign was built on demonstrating the results of the work and the special promotional offer, which allowed for an increase in profile visits and generated interest among potential clients.
Campaign goal:
To attract a new audience to the detailing studio's profile, increase brand recognition, and draw attention to polishing and nano-ceramic application services through a special promotional offer.
Solutions:
• Conducted an analysis of the local audience and interests of car owners;
• Developed a promotional offer: free rain repellent with the polishing and nano-ceramic package;
• Created advertising creatives focusing on the results of the work and benefits for the client;
• Launched a campaign to increase visits to the Instagram profile;
• Optimized the advertising to increase the number of clicks and reduce their cost.
Results:
Thanks to the special offer and well-chosen offer, it was possible to attract a new audience and increase interest in premium detailing services.
The price is indicated for a trial period of 10 days.
#targeted #Advertising #Targeting #retargeting #advertisinginsocialmedia #targeted
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400 USD Advertising a personal brand of a targetologist
Social Media Advertising
Personal brand of a targeting specialist and Meta Ads expert, helping businesses attract clients through social media.
The goal of the project was to acquire the first potential clients through the personal brand, test the demand for targeted advertising services, and experiment with different audience segments.
… Communication was conducted through a funnel via messages on Instagram and Facebook, allowing direct interaction with potential clients, identifying their needs, and offering solutions for business promotion.
Campaign objective:
Attract potential clients for targeted advertising services through the personal brand and achieve the maximum number of targeted inquiries via messages.
Solutions:
• Conducted analysis of the target audience and its main needs;
• Identified separate audience segments: small businesses, entrepreneurs, and marketing specialists;
• Created advertising creatives and texts for each segment;
• Launched an advertising campaign aimed at receiving messages;
• Conducted audience testing and optimized the cost per inquiry.
Results:
The first launch of the advertising campaign allowed for targeted inquiries from entrepreneurs, representatives of small businesses, and marketing specialists at a cost of $1.28 per inquiry.
The price is indicated for monthly management.
#targeted #Advertising #Targeting #retargeting #advertisinginsocialmedia #targeted
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400 USD Target for beauty salon
Social Media Advertising
A beauty salon in Dnipro that offers a wide range of beauty services, including professional massage for recovery and relaxation.
Within the project, the massage service was promoted. The main task was to attract new clients and receive the maximum number of inquiries through messages.
… The advertising campaign was built around the benefits of massage, its impact on well-being, and a special offer for new clients.
Campaign goal:
Attract new clients for the massage service and receive the maximum number of targeted inquiries through messages on Instagram.
Solutions:
• Conducted an analysis of the target audience and its needs;
• Developed an advertising proposal for promoting the massage service;
• Created advertising creatives focusing on the benefits of the procedure and results for the client;
• Launched an advertising campaign aimed at receiving messages;
• Optimized the advertising to reduce the cost per inquiry.
Results:
The advertising campaign provided a steady flow of targeted inquiries from potential clients and helped fill appointments for the massage service at a competitive price.
The price is indicated for monthly management.
#targeted #Advertising #Targeting #retargeting #advertisinginsocialmedia #targeted
