Chemopt
Online store of household chemicals Khimopt has been successfully operating in the Ukrainian market for over 7 years.
Tasks
Before developing the project, we identified the main objectives, such as:
- Conduct a comprehensive niche analysis to determine competitive advantages and development pathways.
- Highlight the company's priorities and develop an online launch plan.
- Develop a UI/UX prototype of the website to ensure the most user-friendly interaction with the online store.
- Create a technical specification for the website, considering SEO requirements and the company's loyalty program.
- Design the website, including the brandbook.
- Develop the online store, including the front-end project and integration with 1C.
Process
The Promodex team decided to carry out the project in the following order:
- Perform comprehensive audits (target audience analysis, competitors) to create a website development and growth plan.
- Create the website structure considering the semantic core.
- Develop a UI/UX project based on the conducted analytics.
- Design the website in accordance with the brandbook and modern web design trends.
- Integrate the website with 1C for maximum convenience in managing online and offline business.
- Test the project, including load testing, usability, performance, and security.
Result
We delivered a ready product in 32 days, from the client's initial contact to the website being indexed. Currently, we are implementing the website promotion plan and increasing organic traffic.
- First and foremost, the client received a fully functional sales tool. Not just a tool, but a ready business.
- The website is in the green zone of PageSpeed Insights, which was an important parameter for SEO optimization.
- The client received the desired product and quality service, as well as the opportunity to grow their business during the quarantine period.
Audience
The company's target audience is quite broad: all users who purchase household goods.
Team
The project involved a team of 9 specialists: project manager, business analyst, marketer, UI/UX specialist, SEO specialist, front-end developer, back-end developer, QA specialist, PPC specialist.
Tasks
Before developing the project, we identified the main objectives, such as:
- Conduct a comprehensive niche analysis to determine competitive advantages and development pathways.
- Highlight the company's priorities and develop an online launch plan.
- Develop a UI/UX prototype of the website to ensure the most user-friendly interaction with the online store.
- Create a technical specification for the website, considering SEO requirements and the company's loyalty program.
- Design the website, including the brandbook.
- Develop the online store, including the front-end project and integration with 1C.
Process
The Promodex team decided to carry out the project in the following order:
- Perform comprehensive audits (target audience analysis, competitors) to create a website development and growth plan.
- Create the website structure considering the semantic core.
- Develop a UI/UX project based on the conducted analytics.
- Design the website in accordance with the brandbook and modern web design trends.
- Integrate the website with 1C for maximum convenience in managing online and offline business.
- Test the project, including load testing, usability, performance, and security.
Result
We delivered a ready product in 32 days, from the client's initial contact to the website being indexed. Currently, we are implementing the website promotion plan and increasing organic traffic.
- First and foremost, the client received a fully functional sales tool. Not just a tool, but a ready business.
- The website is in the green zone of PageSpeed Insights, which was an important parameter for SEO optimization.
- The client received the desired product and quality service, as well as the opportunity to grow their business during the quarantine period.
Audience
The company's target audience is quite broad: all users who purchase household goods.
Team
The project involved a team of 9 specialists: project manager, business analyst, marketer, UI/UX specialist, SEO specialist, front-end developer, back-end developer, QA specialist, PPC specialist.
Kharkiv 
Available for hire