Comprehensive promotion of Beauty Prof store

Client: Professional cosmetics store Beauty Prof.
Task: reduce marketing expenses to 20% of total revenue.
Target audience: women aged 18 to 65 living in Ukraine.

Targeted advertising on Facebook and Instagram:

327 conversions on the website, cost per conversion - $2.91

Google Ads contextual advertising:
As a result of analysis and optimization of advertising campaigns, costs were reduced by 64.4% with a revenue increase of 15.5%.