Corporate style

Enterprise style of farming, store networks and farming products delivery

The client:
Three co-owners of the farm

The problem:
Developed farming, planning to go on the market, necessary logo, firm style and packaging design.Neyming exists – “The Wide of the Cums.”The Decision:
1 .Working meeting was held:
Concept of business model to understand the scope of business style
- a brief on the development of the firm style with a list of elements of the firm style in directions:
Production - labels
b) the network of stores
c) Service for the delivery of products
2) Concepts of the logo are developed and agreed
3) The slogan "Shōjno z farmi" has been developed, which formulates for the consumer the value of the brand, in order to level the lack of direct reading of the brand in the "Wid Kumov" neyming.
4) Developed the concept of interior and zone in retail stores - TZ for designer
5) Developed concept of design of facades - the basis for the development of hangs and other elements
6) Design elements developed according to the brief
7) The final document

The result:
Customers received the brand’s comprehensive processing in the firm style from the logo, the slogan, to the interior design and the delivery service, which allowed to have parameters of work in other directions – the selection of rooms, the development of the interior design and so on.
Customer has a comprehensive firm style in the form of ready-made models of elements