Creation of premium commercial content for the brand
Role: AI Digital Artist / Product Retouching Specialist
Category: E-commerce, Product Photography, AI Generation, Marketplaces
Project Task
Transform amateur photographs of soft cookie packaging (doypacks), taken in home conditions on a metal surface, into high-quality commercial content for websites, social media, and marketplaces.
Main Requirements:
Align the geometry and perspective of the packaging.
Clean textures from creases, dents, and glare from the film.
Create cards for each of the 4 types of cookies from both sides (front + back with readable text).
Create a main image photo (Hero Shot) for the entire product line in a unified aesthetic composition.
Alternative Solution: Integration of original digital templates (design mockups) was proposed instead of the logistics of physical goods, completely eliminating the client's costs for delivery and studio shooting.
Stages and Technological Process
1. Pre-processing and geometry alignment (Photoshop / Photopea)
Working with perspective: Using distortion tools (Distort / Perspective Crop), the original angles of the packaging were transformed into ideal frontal objects (face-on), parallel to the edges of the frame.
Contour plasticity: Silhouettes and edges of the packs were aligned to form clear geometry for further work with neural networks.
Retouching defects: Using the Patch Tool and Spot Healing Brush, large dents and creases in the soft packaging were smoothed out, and dirty light glares from glossy elements were removed.
2. Concept development and AI-generated environment (Flair.ai)
To emphasize the naturalness and premium quality of the product, a style of modern stone minimalism was chosen. A series of optimized English prompts were written for scene generation:
...standing on a smooth, modern matte stone podium, clean minimalist concrete background, soft natural sunlight from the side, subtle elegant shadows...
The neural network generated a textured environment (matte stone, light plaster, organic elements of eucalyptus and ingredients), perfectly calculating the fall of soft shadows and reflections for each packaging.
3. Composition and finalization of content
Product grid: 8 separate equal images were formed for four flavors (Rice, Buckwheat, Corn, Corn-Sorghum) — each showcasing the front side and back with clear, readable descriptions and QR codes.
Hero Shot: The final group composition was assembled. All 4 packs were displayed on multi-level stone podiums in a unified light-airy space, creating a holistic perception of the brand line.
Project Result
The client received a complete package of graphic materials ready for publication, without actual shooting.
Budget Savings: 100% (zero costs for product logistics, studio rental, photographer's work, and lighting operator).
Time Savings: The project was completed in a few hours instead of several days of standard shooting process.
Visual Effect: Perfect cleanliness of the packs without physical defects, soft luxurious light, and a unified style that increases conversion to sales on online platforms.
Category: E-commerce, Product Photography, AI Generation, Marketplaces
Project Task
Transform amateur photographs of soft cookie packaging (doypacks), taken in home conditions on a metal surface, into high-quality commercial content for websites, social media, and marketplaces.
Main Requirements:
Align the geometry and perspective of the packaging.
Clean textures from creases, dents, and glare from the film.
Create cards for each of the 4 types of cookies from both sides (front + back with readable text).
Create a main image photo (Hero Shot) for the entire product line in a unified aesthetic composition.
Alternative Solution: Integration of original digital templates (design mockups) was proposed instead of the logistics of physical goods, completely eliminating the client's costs for delivery and studio shooting.
Stages and Technological Process
1. Pre-processing and geometry alignment (Photoshop / Photopea)
Working with perspective: Using distortion tools (Distort / Perspective Crop), the original angles of the packaging were transformed into ideal frontal objects (face-on), parallel to the edges of the frame.
Contour plasticity: Silhouettes and edges of the packs were aligned to form clear geometry for further work with neural networks.
Retouching defects: Using the Patch Tool and Spot Healing Brush, large dents and creases in the soft packaging were smoothed out, and dirty light glares from glossy elements were removed.
2. Concept development and AI-generated environment (Flair.ai)
To emphasize the naturalness and premium quality of the product, a style of modern stone minimalism was chosen. A series of optimized English prompts were written for scene generation:
...standing on a smooth, modern matte stone podium, clean minimalist concrete background, soft natural sunlight from the side, subtle elegant shadows...
The neural network generated a textured environment (matte stone, light plaster, organic elements of eucalyptus and ingredients), perfectly calculating the fall of soft shadows and reflections for each packaging.
3. Composition and finalization of content
Product grid: 8 separate equal images were formed for four flavors (Rice, Buckwheat, Corn, Corn-Sorghum) — each showcasing the front side and back with clear, readable descriptions and QR codes.
Hero Shot: The final group composition was assembled. All 4 packs were displayed on multi-level stone podiums in a unified light-airy space, creating a holistic perception of the brand line.
Project Result
The client received a complete package of graphic materials ready for publication, without actual shooting.
Budget Savings: 100% (zero costs for product logistics, studio rental, photographer's work, and lighting operator).
Time Savings: The project was completed in a few hours instead of several days of standard shooting process.
Visual Effect: Perfect cleanliness of the packs without physical defects, soft luxurious light, and a unified style that increases conversion to sales on online platforms.
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Svitlana Zhuravel
 Kropivnitskiy 2 0
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Available for hire
2 Safes completed
On the service 3 months 4 days
Offer work