Development of an email marketing strategy for a detailing service
As part of the email marketing implementation project for the auto repair and detailing service (USA) https://carrectly.com/, a strategy and map of automated (trigger) mailings have been developed. It includes more than 10 sequences, approximately 45 emails. Some sequences are presented in the figure.
For each sequence, the logic, starting event, number and frequency of emails, and stopping condition have been defined. The subjects and key meanings have been outlined for all emails.
For each sequence, the logic, starting event, number and frequency of emails, and stopping condition have been defined. The subjects and key meanings have been outlined for all emails.