Oleksandr Samodied
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🚀 LeadExpert | Full-Service Email Marketing for Ecommerce and Service Businesses
Email marketing should not exist just “for the sake of it.”
It should generate sales, bring customers back, increase repeat purchases, and work as a manageable profit channel.
I have been working in email marketing since 2016, and during this time I have completed 285+ projects.
Today I lead LeadExpert, a team that includes strategists, email managers, designers, copywriters, automation specialists, and an email developer.
💡 We do not join projects as simple task executors. We work as a team that deeply dives into the client’s business, product, audience, and sales logic to build a strong email channel around specific business goals.
📈 What we do
Develop an email strategy tailored to your business.
Launch and manage regular email campaigns.
Create welcome series, abandoned cart flows, reactivation sequences, and other automations.
Build emails end to end: structure, copy, design, coding, testing, and setup.
Segment your audience and personalize communication.
Set up domains, DNS records, warm-up, and core email infrastructure.
Connect email platforms, CRM, website forms, and the integrations your project needs.
Improve deliverability, fix technical issues, and help recover emails from spam.
Analyze performance, run A/B tests, and systematically improve your email channel metrics.
🎯 What the client gets
Not just emails or a random set of actions, but a clear and effective email marketing system that helps:
increase sales,
bring customers back,
improve LTV and repeat purchases,
unlock the potential of your subscriber base,
make the email channel manageable and predictable.
💰 One example of results
One Black Friday campaign we created for an ecommerce client generated $67,000 in revenue.
This result was not accidental. Before launch, we analyzed the audience, segmented the database, prepared offers for different customer groups, planned a warm-up email sequence, and built a strong sales email with the right offer presentation.
That is exactly how we work: we do not just send emails, we build systems that drive financial results.
🌍 Industries we have worked with
Ecommerce, professional services, online education, consulting, retail, beauty, food, travel, digital projects, startups, and more.
🛠 Tools we work with
Mailchimp, Klaviyo, MailerLite, Omnisend, Customer.io, GetResponse, ExpertSender, SendPulse, UniSender, PopMechanic, Google Analytics, Google Tag Manager, Figma, Stripo, N8N, Make, Zapier, and other tools required for a high-performing email channel.
✅ When we are especially useful
When email marketing is already in place but is not delivering enough results.
When you need to build the channel from scratch.
When you need a strong team under one roof instead of hiring in-house specialists.
When you need more than an executor, and want a partner who can dive deep into your project and turn email marketing into a real business asset.
🤝 If you want to discuss your project, send me a message. I will quickly review your task, point out the weak spots, and suggest a practical format of cooperation without unnecessary fluff.
Skills and abilities
Portfolio
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Development of chatbots and AI assistants for business
Bot DevelopmentI develop chatbots, AI assistants, and automation that help businesses process requests faster, consult clients, qualify leads, transfer data to CRM, and reduce the manual workload on the team.
My task is not just to "build a bot," but to create a working system: from the first message from the client to transferring the request to the manager, recording in CRM, sending notifications, follow-up communication, and further nurturing. This approach is especially useful for businesses where it is important not to lose inquiries, respond quickly to clients, and establish a clear communication funnel.
… I work with chatbots and automations for Telegram, WhatsApp, Instagram, websites, CRM, and internal business processes. Depending on the task, I can use ManyChat, Make, n8n, API, webhooks, Google Sheets, CRM systems, and AI models. I select not a "favorite service," but the appropriate architecture for a specific task, budget, and the client's current tools.
What I can implement for businesses:
a chatbot for receiving and qualifying requests;
an AI assistant for consultations, sales, and support;
a bot for Telegram, WhatsApp, or Instagram;
automatic client scheduling for services;
mini-briefs, questionnaires, and surveys within the bot;
transfer of requests to CRM, Google Sheets, managers, or contractors;
notifications for the team about new requests and important client actions;
automatic follow-up messages after a request, consultation, or purchase;
provision of materials based on a keyword;
automation of comments and Direct messages in Instagram;
integrations through Make, n8n, API, and webhooks;
client segmentation scenarios and personalized communication;
an AI bot that asks clarifying questions, collects data, and transmits it in a structured format.
The strength of my approach lies in the combination of marketing, automation, and technical logic. I have experience in email marketing, sales funnels, and client communications, so I understand how the client journey should work: where to ask a question, where to qualify a lead, where to transfer to a manager, where to send a follow-up, and where not to overload the user with unnecessary steps.
When creating a solution, I think through the structure of the scenario, the logic of the dialogue, data collection points, integrations, error handling, notifications, data transfer, and further system improvement. As a result, the business receives not just a chatbot, but a working tool for sales, service, and process automation.
My competencies are confirmed by completing a specialized program in Automation with AI-Bots. During the training, scenarios for chatbots, AI assistants, ManyChat, Make, webhooks, API, CRM integrations, WhatsApp Business, Telegram bots, Instagram automation, request automation, orders, surveys, notifications, and business processes were developed.
A certificate of completion of the training is attached to the work.
#chatbots #ai #automation #telegrambot #whatsappbot #manychat #make #crm #integrations #aiassistant
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Abandoned Cart Emails for an Online Seafood Store
Email MarketingFor the online store of meat and seafood from Odessa https://kupi-rakushku.od.ua/, I created a series of "Abandoned Cart" emails from scratch: texts, email design in a unified template, assembly in the mailing service Sendpulse, implementation of dynamic content, setup and testing of sending for the "Abandoned Cart" event. Additionally, I identified errors in the data transmission setup from the store's website and provided instructions for improvements.
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Key trigger chains for a vitamin manufacturer from the USA
Email MarketingFor the vitamin manufacturer https://www.elicorelabs.com/, several key trigger scenarios were implemented: a Welcome series was launched from scratch and a Post Purchase email was created, and the Abandoned Cart and Checkout emails were improved.
1. For the Welcome series, templates for three emails were developed "turnkey": texts in English, unique design for each email, responsive layout, testing on real devices, including adaptation to dark mode.
2. A two-step popup was created and launched to collect emails and phone numbers.
… 3. Automatic sending of Welcome series emails was set up after the form was filled out, depending on the presence or absence of a phone number in the user profile.
4. An automatic sending of a Post Purchase email with product recommendations was developed and launched 30 days after purchase: texts, unique design, assembly in the Klaviyo mailing service, testing of dynamic content output.
5. The text and design of the Abandoned Cart and Checkout emails were improved, and the sending of these emails was transferred from Shopify to Klaviyo.
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Серия автоматических Upsell-писем для онлайн-школы гибкости
Email MarketingДля онлайн-школы гибкости и растяжки Карины Зубаленок https://beginnermobility.online/ создали и запустили серию из 10 писем по продаже дорогого флагманского продукта и подписки тем, кто уже приобрел начальный недорогой продукт.
1. Согласно логике и смыслам, предоставленным заказчиком, подготовили шаблоны писем «под ключ»: тексты на английской языке, уникальный дизайн каждого письма, адаптивная верстка.
2. Все шаблоны были протестированы на реальных устройствах под разными операционными системами.
3. Подготовили ТЗ для разработчика по передаче данных из CRM и платежной системы заказчика в сервис рассылки Sendpulse.
… 4. Настроили и протестировали отправку писем по событию с выводом динамического контента.
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Flovy fitness training app for the USA
Email MarketingSelection and configuration of the mailing service infrastructure.
Support for the integration of the Tilda website and the Brevo mailing service. Setting up the transfer of contacts with additional data.
Support for the launch for 1 month. Monitoring statistics, spam, adjusting sending conditions. Consultations, answering questions, technical support, making improvements, testing hypotheses.
Development of the email template: text, design, layout. Testing display on different devices, setting up the subject line and preheader, personalization, and segmentation.
… Setting up automatic email sending based on events. Debugging instant sending.
Setting up the sender's domain/email. Testing via Mail-tester, checking if the domain/IP is on blacklists. Connecting Google Postmaster to monitor sender reputation.
Connecting the automatic warming service. Setting up rules for automatic processing of warming emails.
Conducting database validation, importing verified addresses with additional fields.
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Letters for the detailing service
Email MarketingCreated beautiful emails for the detailing service https://carrectly.com/, for which we previously developed a strategy. The emails are done "turnkey": text, unique design, responsive layout, import into mailing service, testing.
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Layout of the email in Stripo
In the Stripo email builder, a master email template has been created for the mailing in exact accordance with the design layout and the client's request.
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Development of an email marketing strategy for a detailing service
Email MarketingAs part of the email marketing implementation project for the auto repair and detailing service (USA) https://carrectly.com/, a strategy and map of automated (trigger) mailings have been developed. It includes more than 10 sequences, approximately 45 emails. Some sequences are presented in the figure.
For each sequence, the logic, starting event, number and frequency of emails, and stopping condition have been defined. The subjects and key meanings have been outlined for all emails.
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Mailing to the client database for a cleaning service (Canada)
Email MarketingFor the cleaning service (Canada, website https://nickswindowcleaning.ca/), seasonal newsletters with promotions for regular clients have been implemented. Design layouts have been created based on the client's texts, client databases have been cleaned of outdated addresses and re-segmented. Emails have been formatted and sent in batches to prevent overload for the company's managers. Thanks to the regularity and preliminary work with the database, high mailing performance has been achieved: OR 50-63%, CR 2.5-4.7%.
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Multilingual trigger email series for a dating project
Email MarketingFor a dating project (18+) operating in several European countries, multilingual trigger email series based on user events have been fully implemented: registration, login, reading messages, payment, etc. An example of one of the project sites is https://www.klubb6.se/ (Sweden). A large volume of work has been completed on preparing and launching automated scenarios that send emails based on events and schedules:
1. Setting up the mailing service account in collaboration with the service's technical support.
2. Supporting the integration of the mailing service and project sites, configuring the transfer of events and user data.
3. Creating "turnkey" emails: texts (translation into European languages done by the client), design, assembly in the mailing service editor, implementation, and testing of dynamic content.
… 4. Segmentation and validation of the original user database of the sites (up to 300,000 addresses).
5. Manual "warming up" of the account and sender addresses.
6. Configuring and adjusting the sending of emails based on events and schedules depending on user actions.
7. Compiling a report on all created scenarios and triggers (about 14 scenarios, more than 40 emails).
All scenarios have been handed over to the client's team and can be further refined.
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Lead generation from email newsletters for a cleaning service
Email MarketingFor a cleaning service in Europe, mailings have been prepared and conducted for a database of European hotels. The following list of tasks has been completed: (the texts of the letters were provided by the client):
1. The mailing service and postmaster services have been set up.
2. The original email address databases have been cleaned and segmented.
3. A text layout for the letter has been created.
… 4. The sending of letters to the prepared databases has been configured.
5. Statistics have been collected and recommendations for improving mailings have been provided.
Thanks to thorough validation and a relevant database, excellent mailing metrics have been achieved: OR 27-49%, CR 1.5-4.7%
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Lead generation from email newsletters for a video editing service
Email MarketingFor the service https://eveditor.net/, which provides wedding film editing services, a series of "cold" mailings has been carried out to databases of videographers from English-speaking countries: USA, Canada, Australia, and New Zealand, as well as European countries. A nearly complete cycle of email marketing work has been conducted: (the texts of the emails were provided by the client):
1. The mailing service and postmaster services have been set up.
2. The original email address databases have been cleaned and segmented.
3. Unique design templates have been created for each email.
… 4. Responsive layout of the emails has been completed.
5. The sending of emails to the prepared databases has been configured.
6. Statistics have been collected and recommendations for improving the mailings have been provided.
The open rate of the emails is 10-35%, ClickRate - 0.5-1.5%, and a sufficient number of inquiries have been received as a result of the mailings.
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Auto series of letters in Shopify&MailerLite integration
Email MarketingFor the online store of functional drinks https://rutesuperfoods.com/, three email sequences have been set up, with 15-17 emails in each.
1. The mailing service has been selected and configured.
2. Integration between the online store and the mailing service has been completed.
3. About 40 email templates have been created based on the client's texts.
… 4. Three email sequences have been configured and fine-tuned: Welcome, Abandoned Cart, PostPurchase.
The sequences show good results: open rates up to 67%, click-through rates up to 11%.
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Automatic series of emails for a multilingual online store
Email MarketingFor a multilingual niche perfume online store, I have created automatic series of emails: welcoming new subscribers, motivation after the first order, reminder of abandoned cart.
In the list of tasks:
Texts for 14 emails.
Unique design.
… Assembly of email templates.
User segmentation by events and language localization.
Setting up automatic email sending based on events.
In just the first three months of work, the sales chains from these emails generated several hundred thousand euros!
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Series of emails inviting to the NFT art exhibition-sale
Email MarketingIn a tight timeframe (less than 2 weeks), the entire range of work on preparing and sending 7 letters in English (texts provided by the client) was completed: design, responsive layout, testing, setting up sending, reporting.
The average email open rate is 52%, click-through rate - 3.2%, which is significantly higher than the market average.
Reviews and compliments on completed projects 40
11 May
49 USD
Email marketing consultation
Professional and detailed consultation with the prospect of future collaboration.
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17 April
94 USD
Make corrections to the mailing lists.
Everything was done clearly according to the specifications! I am satisfied with the work.
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30 January
50 USD
Consultation on creating a loyalty system
Thank you, I am waiting for the next stage to continue working on the project!
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26 January
291 USD
Setting up trigger email campaign for abandoned cart in SendPulse
Quick communication! Everything was done clearly according to the specifications, I am satisfied with the work! I recommend the performer.
16 December 2025
140 USD
Рассылка
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29 September 2025
11 USD
Consultation
Everything is fine, everything was liked!
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28 August 2025
132 USD
Filler Lux Email Marketing (Klaviyo)
In general, an analysis of the current settings was conducted, drawbacks were identified, and documentation on adjustments was obtained. The result is an increase in deliverability from 85% to 99%.
But there is still a lot of work ahead, we hope for joint efforts and achieving results.
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21 August 2025
147 USD
Launching the outreach process in the company
I recommend, they set up the mailing turnkey.
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6 August 2025
132 USD
One-time mailing, to a cold database.
Available. Clear. Informative.
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14 July 2025
92 USD
Getresponse Audit
Everything is completed on time. Best recommendations!
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7 July 2025
157 USD
Mailing of letters
Everything is great as always. I recommend
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| Personal | Response review
27 June 2025
400 USD
We are looking for an email marketer who knows how to sell through emails!
We continue working
The familiarization is done, now I hope the numbers will grow
16 June 2025
140 USD
Email funnel automation
It's very comfortable to work with Oleksandr! You always get the desired result.
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30 April 2025
47 USD
Stage 1. Emails
Overall, the work was done qualitatively and on time. Communication, unfortunately, did not quite meet my expectations, but this is rather an individual aspect that can be perceived differently by different people.
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24 April 2025
159 USD
Newsletter
Pleasant and easy collaboration, professional approach. I recommend Oleksandr for e-mail marketing matters.
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1 April 2025
96 USD
Mailing
Project completed. Everything is fine.
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26 March 2025
406 USD
Cold Email Outreach
Systematic approach, creative solutions. I recommend!
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13 March 2025
115 USD
E-mail newsletter through SendPulse
Thank you. Everything is done.
Thank you. Everything is done.
13 February 2025
50 USD
Creating an e-mail template in one of the e-marketing platforms.
Excellent and reliable Partner! The person completed the task to the end! I recommend to everyone!!!
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16 January 2025
58 USD
Mailing of letters
A specialist in their field. We will continue the collaboration.
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| Personal | Response review
9 December 2024
113 USD
Search for an Email Marketing specialist for the company Carrectly (USA)
Oleksandr is a wonderful email marketing specialist! He helped make our newsletters more effective, attracted clients, and improved campaign results. Working with him was easy and pleasant. I recommend him!
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25 November 2024
259 USD
Setting up e-mail newsletters for a product brand
The work was completed in the required volumes and at the expected quality. Oleksandr is always in touch and promptly resolves necessary issues.
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24 September 2024
146 USD
Email newsletter setup
everything is fine, I was always in touch
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16 September 2024
83 USD
Template Creation
The project was completed, and the templates turned out to be decent, but the quality of the images leaves much to be desired — I had to redo them myself. The photos in the templates turned out to be stock images and did not match the brand, although it was initially stated that they should harmonize with the website, which, unfortunately, was not achieved.
When I requested revisions (since the stock templates are not suitable) - the freelancer requested an additional payment. We agreed on a deadline of 3 days, however, after this period, I had to write myself and only then received a response: 'choose one of the two templates, and I will finalize it in 3 hours,' which does not convey a sense of professionalism.
In the end, the specialist was not suitable for me. Although the final result is not bad, it is not worth the money. Thank you for the work!
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5 September 2024
55 USD
Consultation regarding the further management of the project
Thank you! Great job! I highly recommend, because a good specialist: knows their stuff! It's a pleasure to deal with a pro!
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2 September 2024
80 USD
Mailchimp account setup
I really liked Oleksandr's work, it was easy and clear. He knows what he is doing. I will continue to collaborate!
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28 May 2024
87 USD
Email marketing
Oleksandr is a true master at cold database mailing. He knows his job perfectly. Without a doubt, we will turn to him again. Thank you very much!
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| Personal | Response review
23 April 2024
92 USD
Newsletter Klaviyo
We want to express our great gratitude to Alexander and his team for the work done. He was always in touch, at the beginning he collected all the materials and discussed the terms of reference, during the process he quickly made all the changes (and there were quite a few of them:) and helped with advice.
We will cooperate further in the future!
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26 January 2024
302 USD
We are looking for a specialist who will set up easy email marketing.
The project is executed. Everything is well.
25 December 2023
233 USD
E-mail settings for the price aggregator
Thank you very much Alexander for organizing and setting the email campaign on our aggregator. I recommend the executive to everyone!
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15 November 2023
56 USD
Posts to Getsemani
Everything is done normally in time, you can use the services by email. We worked on getresponse.
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30 August 2023
525 USD
Configuration of email address
Work done in time and in accordance with the contract
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3 August 2023
465 USD
Email Marketing Strategy for the Internet Store
I recommend cooperation. All tasks are done in advance, with high quality. I also have a comfortable communication.
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9 February 2023
45 USD
E-mail Marketing Consulting
Everyone quickly explained and explained. Do you have distorted recommendations on the proper management of the company, which need to be corrected and added.
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6 February 2023
223 USD
Email Marketing
The work was done, some misunderstandings arose, but they were able to find a compromise with Alexander and complete the project. satisfied with the work done
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25 December 2022
41 USD
Email Marketing
Everything is fine, the task is done.
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25 November 2022
317 USD
Automatization of e-mail marketing
All superb, excellent communication and professionally and quickly
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21 November 2022
561 USD
Set the service for mailing, send the email address
The task "to send a mail and not get into spam on problematic domains" is done perfectly! The technical base was well prepared for sending, and during the entire project recommendations were given to improve the general system and sending strategy. Alexander explains everything very in detail, always in contact, all terms and conditions are met. We will definitely go to the future! Thank you !
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28 October 2022
1613 USD
Developing a Strategy in Email Marketing
The work is done quality and quickly.
Excellent communication .
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19 October 2022
41 USD
The GWM Platform
Very satisfied with the quality of the work done.
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Activity
| Projects underway 2 | Budget | Added | Deadlines | Proposal | |
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Mailing letters
175 USD
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It is necessary to analyze and increase the open rates and clicks from the emails.
56 USD
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| Latest proposals 10 | Budget | Added | Deadlines | Proposal | |
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Mailing letters
175 USD
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It is necessary to analyze and increase the open rates and clicks from the emails.
56 USD
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Email marketing consultation
49 USD
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Make corrections to the mailing lists.
94 USD
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Email newsletters
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Launching and managing email newsletters for a logistics business
338 USD
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Consultation on creating a loyalty system
50 USD
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Email marketing
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Promotion of a YouTube channel
113 USD
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Email marketing
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