Fire sushi - food delivery

#FacebookAds #targeting #delivery
Results:
Number of sales: 1718
Cost of sale: 1.21
Average check: 413 UAH
Profit: 709,534 UAH
Advertising budget: $2,153.07
ROAS - 823%

About the project:
Fire sushi is a sushi delivery service in Khmelnytskyi. They approached us for our services based on a recommendation, even before the delivery service was opened.
That's why we built everything from scratch. It's challenging, but we love it.
Main tasks:
✓ Attract primary sales from the target audience
✓ Encourage repeat purchases
✓ Build brand loyalty

Challenges:
After analyzing the market, we saw that Khmelnytskyi is very saturated with various sushi delivery services.
So, we differentiated ourselves with very attractive offers for new customers.

Strategy:
After conducting all possible analyses (market, competitors, product, website, etc.), we identified key advantages that we turned into triggers for the end consumer.

To achieve the tasks, we worked with 2 advertising campaigns (mainly). Advertising campaigns targeted cold audiences and engaged with those who had interacted with us or ordered before.

What was done:
Launched 30 advertising campaigns
Tested 117 advertising layouts and communications
Implemented unique marketing solutions