Concept: Development of a single character (New Year Bunny) and its adaptation for 7 different age categories, business tasks, and packaging formats. The project demonstrates stylistic flexibility, the ability to work with diverse target audiences, and commercial design skills.
Case Composition (Compositional Formats):
Children's Illustration-Alphabet (up to 5 years): Integration of the character with a three-dimensional letter "Z". Minimalism, large color spots, and simple shapes adapted for the youngest.
Narrative Illustration (up to 10 years): Classic fairy tale style. A cozy winter scene of the Bunny interacting with other forest inhabitants.
Teen Illustration (Fantasy): Complex graphics and deep atmosphere. The character reimagined as a detailed traveling bunny.
Scientific-Informational Illustration: Realistic anatomical infographic poster in Ukrainian describing the features of the brown hare (structure, fur change, tracks in the snow).
Functional Packaging: Stylish eco-design for a craft box using a concise two-color pattern.
Gift Packaging (Limited Edition): Premium commercial design of a box in deep New Year tones with gold embossing.
New Year Card: Final festive art with original lettering and the atmosphere of winter coziness.
Skills and Tools: Character Design, Commercial Illustration, Graphic Design, Packaging Design, Infographics, Adobe Photoshop / Illustrator / Midjourney Pro.
Case Composition (Compositional Formats):
Children's Illustration-Alphabet (up to 5 years): Integration of the character with a three-dimensional letter "Z". Minimalism, large color spots, and simple shapes adapted for the youngest.
Narrative Illustration (up to 10 years): Classic fairy tale style. A cozy winter scene of the Bunny interacting with other forest inhabitants.
Teen Illustration (Fantasy): Complex graphics and deep atmosphere. The character reimagined as a detailed traveling bunny.
Scientific-Informational Illustration: Realistic anatomical infographic poster in Ukrainian describing the features of the brown hare (structure, fur change, tracks in the snow).
Functional Packaging: Stylish eco-design for a craft box using a concise two-color pattern.
Gift Packaging (Limited Edition): Premium commercial design of a box in deep New Year tones with gold embossing.
New Year Card: Final festive art with original lettering and the atmosphere of winter coziness.
Skills and Tools: Character Design, Commercial Illustration, Graphic Design, Packaging Design, Infographics, Adobe Photoshop / Illustrator / Midjourney Pro.