Marketing for Cult Comedy Hall in Lviv

Comedy Hall in Lviv has approached with the task of attracting audiences to regular stand-up comedy events. The main promotion channels chosen were social networks — Facebook and Instagram, where the audience is highly engaged with entertainment content and city events.

A promotion strategy was developed with an emphasis on visual creatives: photos and videos from performances, posters for upcoming events, as well as short clips featuring stand-up fragments. Targeting utilized geolocation (Lviv and surrounding areas), interests (humor, stand-up, comedy shows, evening entertainment), and retargeting of website visitors and social media followers.