US Mobile Operator | Google Ads
Contextual Advertising
This project was not the easiest, because there are already giants in the mobile communication sector in the USA that take most of the market.
-Conducted niche analysis, competitor analysis, developed a marketing strategy.
-Collected keywords within the client's budget.
-Compiled a list of 110+ names of other brands and made them negative keywords to prevent the budget from being spent on competitor queries.
-Created ad groups for both individual mobile plans and family/group plans.
-Wrote unique ads.
-Agreed with the client and launched.
After the launch, we actively manage and optimize the campaign.
Summary:
92 conversions in 54 days.
The campaign is gaining momentum.
We continue management.
-Conducted niche analysis, competitor analysis, developed a marketing strategy.
-Collected keywords within the client's budget.
-Compiled a list of 110+ names of other brands and made them negative keywords to prevent the budget from being spent on competitor queries.
-Created ad groups for both individual mobile plans and family/group plans.
-Wrote unique ads.
-Agreed with the client and launched.
After the launch, we actively manage and optimize the campaign.
Summary:
92 conversions in 54 days.
The campaign is gaining momentum.
We continue management.