Switch to English?
Yes
Переключитись на українську?
Так
Переключиться на русскую?
Да
Przełączyć się na polską?
Tak
Link to https://cukorka.com.ua/

Primary objectives

Starting collaboration with various projects, including in the e-commerce sector, we first focus on setting goals and formulating a strategic plan for their achievement.In this specific scenario, the customer’s desire was significant: to reach 150 daily sales in the online store with a further trajectory of continuous expansion.Individual objectives were to keep the value of one sale below $6, scale operations without a noticeable CPA splash and increase brand awareness.The cooperation is scheduled for 7 months, and we continue to report our efforts to develop this partnership.Results

More than 8,500 applications
- $ 3-4 loyalty for sale
$40,000 + total budget

Decision

We split the tasks into different stages.Phase 1 - Product Research: Goods in this online store belong to the category of food products of daily demand (FMCG).Stage 2 - Audience Research: The target audience is broad enough, but it is mainly made up of women aged 25-50 who are interested in cooking and care for the well-being of their family.Step 3 – Competition Analysis: A thorough study of competitors’ websites, offers and creativity has enabled us to identify the areas in which we could overcome them.Stage 4 - Determination of key categories and products: Determination of the main categories and products that form the foundation of the project.Stage 5 – Creation of proposals and communication strategy: Developing proposals and comprehensive communication strategy, etc.The advantage of the business model is in encouraging repeated orders over time, which means high vital value (LTV) of customers.Step 6 - Creative Training: We have chosen a videocreative to effectively demonstrate and explain the product’s advantages to potential customers.Our choice turned out to be successful as the video exceeded static photographs.Step 7 – Combating technical aspects, including the setting and evaluation of analytics and CRM services.These include Facebook Ads account settings, Facebook Pixel and site events settings, domain checking and strategic priority of online events.Step 8*- Predicts the launch of advertising campaigns to verify the hypotheses and determine the most effective.Stage 9 - It covers the improvement and expansion of successful advertising initiatives.It is important to understand that advertising campaign management is an uninterrupted process.The success of the project can be explained by several factors.First of all, the real demand for a product in combination with its availability and the ability to buy sets significantly increased the average transaction cost.Also an important role has been played by a simple, fast and conversion-oriented website.Find out more detailed and detailed details from the cabinet following this case.
Work details
Budget 356 USD
Added 15 February 2024
243 views
Freelancer
Denys Ivanchenko
Ukraine Kharkiv  4  0

Available for hire Available for hire
4 Safes completed
On the service 7 years