Instashop men's clothing | GENTLEMEN
Lowered the bid price TWICE
#FacebookAds #instashop
Results:
Bid cost: $1.20
Sales cost: $10.62
Average check: 2099 UAH
About the project:
Gentelmen - this is an instashop, with a range of: men's suits, and men's clothing At one time, we received a lot of free traffic due to the store name
Main tasks:
✓ Reduce the cost of a lead
✓ KPI $2 per lead
What was done:
1. Full funnel analysis
1. improved scripts
2. Change in advertising communication strategy
3. Reduced the cost of a lead by half
Strategy:
Worked with layouts and Instagram without a price, accordingly it was important for us to provide good volumes in the sales department in order to generate turnover
Tested several connections and different advertising communications - narrow, wide, as a gift
We managed to achieve the KPI, as we have enough experience in this niche and were able to find a working connection faster
Bid cost for cooperation - 90 UAH 50 kop Bid cost in cooperation - 45 UAH 16 kop
#FacebookAds #instashop
Results:
Bid cost: $1.20
Sales cost: $10.62
Average check: 2099 UAH
About the project:
Gentelmen - this is an instashop, with a range of: men's suits, and men's clothing At one time, we received a lot of free traffic due to the store name
Main tasks:
✓ Reduce the cost of a lead
✓ KPI $2 per lead
What was done:
1. Full funnel analysis
1. improved scripts
2. Change in advertising communication strategy
3. Reduced the cost of a lead by half
Strategy:
Worked with layouts and Instagram without a price, accordingly it was important for us to provide good volumes in the sales department in order to generate turnover
Tested several connections and different advertising communications - narrow, wide, as a gift
We managed to achieve the KPI, as we have enough experience in this niche and were able to find a working connection faster
Bid cost for cooperation - 90 UAH 50 kop Bid cost in cooperation - 45 UAH 16 kop