New product launch
Setting up #Amazon advertising campaigns for new product.
The Goals:
To get the first sale within 3 days.
2) To get at least 50 orders per month.
3) ACoS < 20%
Be on the first page in organic search for the main keywords (the list has been defined).
My actions:
Check the ASIN for retail readiness and make edits.
Analyze competitors, other resources and make a list of keywords.
Develop a promotion strategy.
Create and run advertising campaigns with automatic and manual targeting.
At the first stage, optimize existing companies every day and keep abreast.
The Results:
We've got first orders within 3 days.
We sold over 100 units in a month.
An average ACoS is 8.43%.
We've reached 60% first pages and 40% second pages in organic search (from our keyword list).
by amazonppc
The Goals:
To get the first sale within 3 days.
2) To get at least 50 orders per month.
3) ACoS < 20%
Be on the first page in organic search for the main keywords (the list has been defined).
My actions:
Check the ASIN for retail readiness and make edits.
Analyze competitors, other resources and make a list of keywords.
Develop a promotion strategy.
Create and run advertising campaigns with automatic and manual targeting.
At the first stage, optimize existing companies every day and keep abreast.
The Results:
We've got first orders within 3 days.
We sold over 100 units in a month.
An average ACoS is 8.43%.
We've reached 60% first pages and 40% second pages in organic search (from our keyword list).
by amazonppc