The client's main problem was that he did not have his marketing department; all advertising activities were outsourced.
NPBFX company provides access to trading on the financial market and works with clients from Lithuania, Latvia, Estonia, Germany, Great Britain.
I started preparing everything from scratch. I did it:
- Analysis and determination of the current state of the company on the market
- Was prepared and agreed
promotional strategy
- The first A/B tests were ready and launched
- Creating a funnel to the chatbot in such messengers: Viber, Telegram, and Messenger.
- The prominent creatives, audiences, platforms, and sites for advertising are defined
Results:
- CPC - $0.08
- 50-100 leads/day at $5-$6.
- CR - 2-3%
In general, the client is satisfied, now we continue to work on the sales funnel, in particular LTV and Retention client.
NPBFX company provides access to trading on the financial market and works with clients from Lithuania, Latvia, Estonia, Germany, Great Britain.
I started preparing everything from scratch. I did it:
- Analysis and determination of the current state of the company on the market
- Was prepared and agreed
promotional strategy
- The first A/B tests were ready and launched
- Creating a funnel to the chatbot in such messengers: Viber, Telegram, and Messenger.
- The prominent creatives, audiences, platforms, and sites for advertising are defined
Results:
- CPC - $0.08
- 50-100 leads/day at $5-$6.
- CR - 2-3%
In general, the client is satisfied, now we continue to work on the sales funnel, in particular LTV and Retention client.