+122,58% to sell with Google AdWords
+122,58% for sale - for account of optimization and expansion of the Google AdWords account
About the project and tasks
The owner of the online store addressed us with the following task: to increase the volume of sales of the online store.By conducting traffic channels analysis, we identified the growth point that can be obtained by optimizing and expanding the Google Adwords account.Until the implementation of the project, several specialists worked with the project.We conducted an audit and took decisive measures to improve the account.What was done
Preparation
They changed the account structure: before there was a separate campaign for each subgroup of goods, and the total number of campaigns was so huge that it made it difficult to manage and optimize them.All subgroups have been united into groups according to the structure of the catalogue.They expanded the keywords list: they added about 60,000 keywords, after which traffic increased significantly, and the cost of a click increased slightly.The lists of minus words have been thoroughly elaborated.Started dynamic remarketing.Results
Transactions at 83.79%
Revenue of 163.25%
At the same time, the advertising costs did not rise proportionally and it managed to reduce the cost of a click in the account.
About the project and tasks
The owner of the online store addressed us with the following task: to increase the volume of sales of the online store.By conducting traffic channels analysis, we identified the growth point that can be obtained by optimizing and expanding the Google Adwords account.Until the implementation of the project, several specialists worked with the project.We conducted an audit and took decisive measures to improve the account.What was done
Preparation
They changed the account structure: before there was a separate campaign for each subgroup of goods, and the total number of campaigns was so huge that it made it difficult to manage and optimize them.All subgroups have been united into groups according to the structure of the catalogue.They expanded the keywords list: they added about 60,000 keywords, after which traffic increased significantly, and the cost of a click increased slightly.The lists of minus words have been thoroughly elaborated.Started dynamic remarketing.Results
Transactions at 83.79%
Revenue of 163.25%
At the same time, the advertising costs did not rise proportionally and it managed to reduce the cost of a click in the account.
Kharkiv 
Available for hire