From zero to 3000 orders for the furniture store

The client had a negative experience launching Google ads with several contractors, resulting in no sales at all.
Task: to launch a store from scratch, keeping the purchase price up to 450 UAH.

What was done?
- Made adjustments to the website, optimized speed.
- Created Google Merchant, set up the product feed.
- Set up Google Analytics and conversion tracking through Google Tag Manager.
- Divided advertising campaigns by product demand.
- Tested over 80 advertising materials and 8 campaigns.

Invested – 996,345 UAH
Number of orders – 3,106
Order price – 321 UAH
Revenue and profitability under NDA.

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