Work with Anzhelika Panchenko | PM Lviv
Client: Permanent Makeup Master
Client's request:
Significantly increase the number of appointments for procedures. At the beginning of the collaboration, the price for one area was approximately $120, which required working with a premium audience.
What we did:
Collected all information about the target audience and competitors.
Developed several dozen ad campaigns with different offers covering key services, including the removal of old tattoos.
Wrote a promotion strategy focused on working with a premium audience and "hot" traffic.
Worked with interval launches lasting 2 weeks to achieve high efficiency.
Optimized the average cost per lead to $2.2 even in the most competitive city in Ukraine.
Results:
Budget: $1,400
Number of leads: 620+
ROAS: 860%
Number of appointments: 110 (including +84 corrections)
#target #targetedadvertising #SMMpromotion #Instagram #Advertising #socialmediaadvertising
Client's request:
Significantly increase the number of appointments for procedures. At the beginning of the collaboration, the price for one area was approximately $120, which required working with a premium audience.
What we did:
Collected all information about the target audience and competitors.
Developed several dozen ad campaigns with different offers covering key services, including the removal of old tattoos.
Wrote a promotion strategy focused on working with a premium audience and "hot" traffic.
Worked with interval launches lasting 2 weeks to achieve high efficiency.
Optimized the average cost per lead to $2.2 even in the most competitive city in Ukraine.
Results:
Budget: $1,400
Number of leads: 620+
ROAS: 860%
Number of appointments: 110 (including +84 corrections)
#target #targetedadvertising #SMMpromotion #Instagram #Advertising #socialmediaadvertising
Irpen 
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