Promotion of the beauty salon Fortup Beauty

Organization of the work of the beauty salon "Fortup Beauty"
Working period: 12 months

Project description:
I organized the work of the beauty salon "Fortup Beauty" from scratch, including the development of a marketing strategy, creation of a corporate identity, establishment of SMM promotion, and launch of targeted advertising. Thanks to a comprehensive approach and active work on promoting the salon, there was a monthly profit growth of 10-15%. As a result, the total sales volume reached over 500 thousand hryvnias per month.

Completed tasks:

Development of a marketing strategy: Market analysis, identification of the target audience, formation of a unique selling proposition.
Creation of a corporate identity: Development of a logo, visual concept, and materials for the brand.
SMM promotion: Managing social media, creating a content plan, interacting with subscribers, conducting contests and promotions.
Targeted advertising: Setting up and optimizing advertising campaigns on social media, analyzing and adjusting strategies for maximum effectiveness.
Results: Monthly profit growth of 10-15%, achieving sales volume of over 500 thousand hryvnias per month.