Promotion of visa services
The client had no prior promotion and was receiving leads solely through word of mouth.
A strategy was developed, within which 3 variants of landing pages were thoroughly tested:
- Lead form
- Message
- Quiz site
It was determined that the lead form provided the best performance, and I began to scale the campaigns that had previously been launched on the quiz. We obtained results: $0.83 for the more common visual and $2.02 for the less widespread visual.
Overall, we worked with this client for 6 months and achieved the predefined KPIs.
A strategy was developed, within which 3 variants of landing pages were thoroughly tested:
- Lead form
- Message
- Quiz site
It was determined that the lead form provided the best performance, and I began to scale the campaigns that had previously been launched on the quiz. We obtained results: $0.83 for the more common visual and $2.02 for the less widespread visual.
Overall, we worked with this client for 6 months and achieved the predefined KPIs.
Lvov 
Available for hire