Advertising of scooters, bicycles, and hoverboards in Google Ads

In May, an advertising campaign was implemented for an electric transport store specializing in the sale of scooters, hoverboards, and bicycles. A mix of campaigns was used: Performance Max, shopping, and search. The main goal is to generate targeted conversions with maximum efficiency during the peak demand season.

The campaigns reached over 2.3 million impressions and attracted over 19,000 clicks, with an average cost per click of 7.53 UAH. Performance Max delivered the best results.