Targeted advertising "FB/Insta" Sushi and Pizza Delivery

FB/Insta Advertising – Sushi and Pizza Delivery

1. Preparation
Information gathering: menu, prices, promotions, delivery zone

Setup: Business Manager, Instagram,

2. Creatives
Food photos/videos

Texts: "1+1 pizza", "30% Discount", "Free delivery"

Call to action: “Order now”, “Write in Direct”

3. Audiences
Geo: 5–10 km around the establishment

Age: 18–45

Interests: sushi, pizza, delivery, Glovo, discounts

Audiences: interests, retargeting, lookalike

4. Campaigns

Messages in Direct

Traffic to website/chatbot

Promotion: “1+1” or “-30% on first order”

5. Optimization
Daily monitoring of results

Testing new creatives

Weekly report