Revitalization of contextual advertising for car service in Dnipro
Contextual Advertising
The client, an auto service station in Dnipro, approached us after an unsuccessful experience with previous contractors. In 5 months, we transformed their contextual advertising in Google Ads, significantly improving key metrics:
Increased the number of clicks by 100% (from 7,544 to 15,089)
Raised CTR by 80.5% (from 2.31% to 4.17%)
Improved conversion rate by 105.5% (from 2.18% to 4.48%)
Reduced cost per lead from 244 UAH to 97 UAH
We optimized campaigns for various services of the auto service station, implemented advanced strategies, and trained the client's team. This case demonstrates how the right approach to contextual advertising can transform a business and ensure a steady flow of clients.
Increased the number of clicks by 100% (from 7,544 to 15,089)
Raised CTR by 80.5% (from 2.31% to 4.17%)
Improved conversion rate by 105.5% (from 2.18% to 4.48%)
Reduced cost per lead from 244 UAH to 97 UAH
We optimized campaigns for various services of the auto service station, implemented advanced strategies, and trained the client's team. This case demonstrates how the right approach to contextual advertising can transform a business and ensure a steady flow of clients.