Land market and real estate auctions: "Galcontract"

Social Media Advertising
Job 12 of 53
Real estate is one of the areas where we have the most experience. Thanks to active advertising on Meta and Google, we have already received over 520 micro- and macro-conversions in the first month: registrations, auction visits, and calls. We attracted attention, introduced ourselves, talked about the advantages, interested potential clients, and found new ones today.

In this project, we needed not only to prepare a plan for attracting potential auction participants. We also developed a promotion strategy for lots, added new audiences. After testing dozens of ads on 6 types of potential clients, we agreed on the most successful ones and allocated the budget to them. This allowed us to accumulate more funds for advertising while maintaining efficiency.

Results on Meta:

↑ growth in subscribers
129 events at a cost of 109 UAH
CPC - 14 UAH
CTR - 1.63%