Sales department on the outsource for infoprodukts
The situation:
The customer wanted to protest the Meta-reklam as a source of traffic for the sales department that specializes in selling courses through telephone calls.The complexity lies in the fact that CA is a narrow segment of specialists who are prepared to launch their infoprodukt but do not have the skills/wish to sell.It was necessary to remove non-target applications already at the stage of the advertising display.The task:
Get a confirmed application
Budget – $150
Protests of Meta-reklam as a source of traffic
The Decision:
Preparation for the launch
We have thoroughly analyzed the strengths of the service as well as the needs of the customers who have to close our service.In accordance with this, we created banner creatives that would fully transmit the value of the customer team.Also, a lot of work has been done for the optimization of the landing page, so that the advertising client is even more encouraged to leave the application.
The 2ndPromotion
The work began with setting up advertising campaigns that directed the customer to the landing page.Later, a campaign was added, in the framework of which a potential customer left the application just on Facebook.Specific auditories were immediately disabled, thanks to which we have reduced the reliability of false applications to the maximum.We also used the sounding auditories to make the people we need.3 .Optimization
They performed the optimization of advertising creativity, as well as targeting auditories.They also edited ads to protest a new way of communicating with a potential customer.The Results:
Spending: 4 013,43 or 106,45$
We received 2 confirmed ice for the main service, as well as 1 ice for the additional.The price of the ice is 1337,81 or 35,48$.
The total number of ice: 11
Price per ice: 364,86
The customer wanted to protest the Meta-reklam as a source of traffic for the sales department that specializes in selling courses through telephone calls.The complexity lies in the fact that CA is a narrow segment of specialists who are prepared to launch their infoprodukt but do not have the skills/wish to sell.It was necessary to remove non-target applications already at the stage of the advertising display.The task:
Get a confirmed application
Budget – $150
Protests of Meta-reklam as a source of traffic
The Decision:
Preparation for the launch
We have thoroughly analyzed the strengths of the service as well as the needs of the customers who have to close our service.In accordance with this, we created banner creatives that would fully transmit the value of the customer team.Also, a lot of work has been done for the optimization of the landing page, so that the advertising client is even more encouraged to leave the application.
The 2ndPromotion
The work began with setting up advertising campaigns that directed the customer to the landing page.Later, a campaign was added, in the framework of which a potential customer left the application just on Facebook.Specific auditories were immediately disabled, thanks to which we have reduced the reliability of false applications to the maximum.We also used the sounding auditories to make the people we need.3 .Optimization
They performed the optimization of advertising creativity, as well as targeting auditories.They also edited ads to protest a new way of communicating with a potential customer.The Results:
Spending: 4 013,43 or 106,45$
We received 2 confirmed ice for the main service, as well as 1 ice for the additional.The price of the ice is 1337,81 or 35,48$.
The total number of ice: 11
Price per ice: 364,86