SEO Enhancement for Luxury Real Estate Agency
Search Engine Optimization (SEO)
Project Description
SEO Enhancement for Luxury Real Estate Agency.Works period: August 2023 - present
At the start of work: ~ 100 visits per month.Currently: ~ 1500+ visits per month
The Strategies:
Technical SEO Audit:
I conducted a comprehensive audit for a luxury real estate agency's new website launch.Unveiling and rectifying issues the audit aimed to optimize the site's appeal to search engine result pages (SERPs) for heightened online visibility.Strategic Content Optimization:
By optimizing existing content with new, targeted key terms and introducing fresh, compelling content, the goal was not only to attract more website traffic but to specifically target qualified leads.This content-centric approach aimed to position the agency as an authoritative voice in luxury real estate.The landing page:
I embarked on a complete redesign and optimization of landing pages.Recognizing the pivotal role of these pages play, I addressed design elements that hindered visitor engagement.A dynamic, engaging landing page coupled with a more efficient lead form resulted in an immediate rise in lead volume.The new design catapulted the lead generation process, achieving a remarkable x5 increase compared to the original landing page.The Results:
Increase organic traffic by 1500%;
A 934% increase in net organic keyword portfolio.A 130% increase in organic keywords, with many securing prominent positions in the top 1-3 search results.A notable 80% increase in Google Analytics goal completions.
SEO Enhancement for Luxury Real Estate Agency.Works period: August 2023 - present
At the start of work: ~ 100 visits per month.Currently: ~ 1500+ visits per month
The Strategies:
Technical SEO Audit:
I conducted a comprehensive audit for a luxury real estate agency's new website launch.Unveiling and rectifying issues the audit aimed to optimize the site's appeal to search engine result pages (SERPs) for heightened online visibility.Strategic Content Optimization:
By optimizing existing content with new, targeted key terms and introducing fresh, compelling content, the goal was not only to attract more website traffic but to specifically target qualified leads.This content-centric approach aimed to position the agency as an authoritative voice in luxury real estate.The landing page:
I embarked on a complete redesign and optimization of landing pages.Recognizing the pivotal role of these pages play, I addressed design elements that hindered visitor engagement.A dynamic, engaging landing page coupled with a more efficient lead form resulted in an immediate rise in lead volume.The new design catapulted the lead generation process, achieving a remarkable x5 increase compared to the original landing page.The Results:
Increase organic traffic by 1500%;
A 934% increase in net organic keyword portfolio.A 130% increase in organic keywords, with many securing prominent positions in the top 1-3 search results.A notable 80% increase in Google Analytics goal completions.