SMM promotion + targeting Instagram, Facebook, Tik-Tok
Comprehensive SMM promotion of a law firm on Instagram, Facebook, and TikTok with the launch of targeted advertising in Meta Ads and TikTok Ads.
At the start, a deep analysis of the market, competitors, and target audience was conducted. Based on the obtained data, a marketing promotion strategy, content plan, and story plan were developed, focusing on increasing brand trust and attracting new clients.
Within the project, a content marketing system was created: writing expert materials, developing scripts for Reels, video editing, and building content funnels. At the same time, advertising campaigns were set up in Meta Ads and TikTok Ads, testing different audiences, creatives, and advertising connections to find the most effective solutions.
Result: stable growth of organic metrics, significant increase in audience engagement, rise in inquiries from potential clients, and high effectiveness of advertising campaigns. Thanks to a comprehensive approach, social networks became a full-fledged channel for lead generation for the business.
At the start, a deep analysis of the market, competitors, and target audience was conducted. Based on the obtained data, a marketing promotion strategy, content plan, and story plan were developed, focusing on increasing brand trust and attracting new clients.
Within the project, a content marketing system was created: writing expert materials, developing scripts for Reels, video editing, and building content funnels. At the same time, advertising campaigns were set up in Meta Ads and TikTok Ads, testing different audiences, creatives, and advertising connections to find the most effective solutions.
Result: stable growth of organic metrics, significant increase in audience engagement, rise in inquiries from potential clients, and high effectiveness of advertising campaigns. Thanks to a comprehensive approach, social networks became a full-fledged channel for lead generation for the business.