Landing page for an online graphic design course for teenagers

I developed this project for an online school that is launching a graphic design course for teenagers. The key task was to create a bright, modern, and informative landing page that looks good both on desktop and mobile devices.

Goal: to create a responsive landing page that inspires trust in parents, interest in teenagers, and encourages them to leave an application for a free trial lesson.

What I did:
1. Developed a warm, friendly visual style with illustrations close to the children's and teenagers' audience.

2. Organized content into logical blocks:
• Introduction + Unique Selling Proposition
• Course advantages
• Description of the learning format
• Information about career prospects
• Course program
• Calls to action

3. Created a responsive grid that ensures easy navigation on both smartphones and large screens.

4. Used contrasting CTA buttons, repeated in key areas of the page to increase conversion.

5. Added accordions for convenient expansion of program details and a table with topics that looks neat and structured.

Result:
The website was implemented and began actively being used in advertising campaigns. Thanks to its visual appeal, clear structure, and emotional style, the landing page effectively worked with both parents and teenagers. The number of applications for the trial lesson significantly exceeded expectations in the first week after launch.