Applications for the franchise sale website

The client is a franchisor who sells a franchise for the provision of video surveillance services in kindergartens and primary schools.Parents install an app on their computer or smartphone and have the ability to watch their child while he is in the kindergarten or school.The task is to receive applications from potential franchisors.What have they done?Advertising was adjusted to a newly created site, and initially as a advertising channel was selected Yandex.Direct: Advertising on thematic sites (rsi).Everything went well until Yandex mixed the types of targeting, that is, the possibility in advertising campaign settings disappeared to divide targeting into behavioral and thematic - he simply united them.After this innovation, the entering traffic has drastically deteriorated, the cost of the leads has increased and the applications themselves have begun to come of lower quality.It was decided to try the search advertising in Yandex.Direct, however, due to high competition and the round cost of the transition in the special location.It also failed to get out to the required indicators of the amount and value of the leather.We later set the search ad in Google Ads and it showed a good result.The advertising was conducted on several Google accounts, consistently, in connection with the change of jury.What in the end?The required indicators are made in terms of the quantity and cost of the request.Statistics for one of the accounts: http://joxi.ru/nAyxK9NfgjjJJ2
Statistics for applications: http://joxi.ru/Dr8yMNJfozzBem

The customer is satisfied.We continue cooperation.#AdWords #ppc #GoogleAdwords #knowledge #google #Edwards #Edwards #Edwards #Google #Google #Context Advertising #Context Advertising #Yandex #Yandex Direct #Context #Google Adwords #Context Advertising #Yandex Settings Specialist #Advertising in Google #Yandex Advertising Network #Yandex Advertising Direct #Google Advertising #Context Advertising