TeaFEST in Kyiv - how we achieved a full house
## What is the client's goal?
To tell as much as possible about the Tea Festival
## Point A
- There is no publicity about the festival
- No advertising was launched on the page
## Point B
Every day the number of tickets sold grew exponentially
In one day + 9 tickets, In one day + 15 tickets, In one day + 23 tickets
Reach increased to 71,048, and 210,036 impressions
- Clicks: 5,440, Cost per click: $0.1
## Results
Spent: $596.60
Total number sold: 461
Ticket price: $1.2
Additions to cart: 446
Cost per addition to cart: $1.3
## Client feedback
The festival had an unreal turnout of people, it was very cool,
The people who came were from the advertising and turned out to be tea enthusiasts. We plan to hold another event in the fall.
To tell as much as possible about the Tea Festival
## Point A
- There is no publicity about the festival
- No advertising was launched on the page
## Point B
Every day the number of tickets sold grew exponentially
In one day + 9 tickets, In one day + 15 tickets, In one day + 23 tickets
Reach increased to 71,048, and 210,036 impressions
- Clicks: 5,440, Cost per click: $0.1
## Results
Spent: $596.60
Total number sold: 461
Ticket price: $1.2
Additions to cart: 446
Cost per addition to cart: $1.3
## Client feedback
The festival had an unreal turnout of people, it was very cool,
The people who came were from the advertising and turned out to be tea enthusiasts. We plan to hold another event in the fall.