Training and Certification: Google Ads
In 2025, I trained with practicing specialist Elena Chernovets, during which I:
Mastered the setup of all types of advertising campaigns:
Search advertising
Display Network (GDN)
Video ads on YouTube
Shopping campaigns
Performance Max
Mobile app advertising
What I did during the practice:
Set up campaigns from scratch for real business niches
Conducted keyword analysis and competitor audits
Wrote ad texts and selected creatives
Worked with analytics, goal setting, and remarketing
Learned to manage clients: from briefing to regular reports
Google Certification:
Received the official Google Ads Search Certification
Completed through the Google Skillshop platform, confirming knowledge of search advertising
Mastered the setup of all types of advertising campaigns:
Search advertising
Display Network (GDN)
Video ads on YouTube
Shopping campaigns
Performance Max
Mobile app advertising
What I did during the practice:
Set up campaigns from scratch for real business niches
Conducted keyword analysis and competitor audits
Wrote ad texts and selected creatives
Worked with analytics, goal setting, and remarketing
Learned to manage clients: from briefing to regular reports
Google Certification:
Received the official Google Ads Search Certification
Completed through the Google Skillshop platform, confirming knowledge of search advertising