Unique Brand of Children's Products
Purpose of Advertising:
1) Connecting potential customers to the site
2) Obtaining ice (request) at the best prices.3) It is also necessary to increase, promote and promote your unique brand.4) It is also necessary to analyze CA for its cloning in social networks.5) It is also necessary to return visitors from social networks back to the site.Strategy and tools:
Given the fact that we need to get as much cheap ice as possible, the following types of advertisements have been set up:
1) Advertising of goods
2) Dynamic marketing
3) To support brand requests and brand popularization among the target audience were launched on a small budget - search advertising campaigns brand and on the most popular niche keys
4) Banner advertising is launched to increase the brand’s presence on the Internet.What is made:
1) Installed 2 goods ads - ordinary and smart - later 1 we disconnected because they competed with themselves and efficiency was worse.2) 2 ads of dynamic remarketing - 1 on the checked goods, 1 on the thrown basket.3) 6 search advertising campaigns are placed on a minimum budget.The Results:
Period of work: 6 months
The average price of the visitor: 1,01 UAH
The average price of the ice: 10 UAH
Traffic per month: 28700 clicks
Conversion rate: 9.47%
1) Connecting potential customers to the site
2) Obtaining ice (request) at the best prices.3) It is also necessary to increase, promote and promote your unique brand.4) It is also necessary to analyze CA for its cloning in social networks.5) It is also necessary to return visitors from social networks back to the site.Strategy and tools:
Given the fact that we need to get as much cheap ice as possible, the following types of advertisements have been set up:
1) Advertising of goods
2) Dynamic marketing
3) To support brand requests and brand popularization among the target audience were launched on a small budget - search advertising campaigns brand and on the most popular niche keys
4) Banner advertising is launched to increase the brand’s presence on the Internet.What is made:
1) Installed 2 goods ads - ordinary and smart - later 1 we disconnected because they competed with themselves and efficiency was worse.2) 2 ads of dynamic remarketing - 1 on the checked goods, 1 on the thrown basket.3) 6 search advertising campaigns are placed on a minimum budget.The Results:
Period of work: 6 months
The average price of the visitor: 1,01 UAH
The average price of the ice: 10 UAH
Traffic per month: 28700 clicks
Conversion rate: 9.47%