Website of the brand of artificial stone products Kamea
1. Client and Task:
Kamea Store — a Ukrainian brand that creates kitchen boards, stands, and accessories from durable artificial stone.
Main challenge: To sell the feeling of "weight" and quality of the material through the screen. The visitor must understand why this board costs more than a regular wooden or plastic one.
2. Solution from Duky-Ducky (UX/UI):
We moved away from the standard "store" template in favor of an image-based presentation.
Design code: Use of deep contrasting colors and a "clean" background to highlight the unique textures of the stone (collections Space Galaxy, Dirty Sand, Arctic Ice). Product photos serve as the main visual anchor.
Customization functionality: Variability of products has been implemented. The client can choose not only the size but also the specific texture of the stone and the option for individual engraving directly in the product card.
Catalog structure: An intuitive division into categories ("For the kitchen," "For the bathroom," "For pets") allows for quick finding of the needed items, and cross-sell blocks ("People also buy") increase the average check by offering sets instead of single items.
3. Technical part (WordPress + WooCommerce):
Speed: Optimization of high-quality images (High-Res) so that the site runs smoothly even on mobile internet.
SEO foundation: The site has been developed with SEO requirements in mind (clean code, proper heading hierarchy, meta tags), allowing the brand to grow organically on Google for queries like "stone kitchen boards."
Integrations: Connected CRM for order processing and delivery modules (Nova Poshta).
Result:
The site conveys the brand's values: reliability, aesthetics, durability. The conversion to purchase has increased due to the understandable interface for selecting textures and a convenient checkout.
Kamea Store — a Ukrainian brand that creates kitchen boards, stands, and accessories from durable artificial stone.
Main challenge: To sell the feeling of "weight" and quality of the material through the screen. The visitor must understand why this board costs more than a regular wooden or plastic one.
2. Solution from Duky-Ducky (UX/UI):
We moved away from the standard "store" template in favor of an image-based presentation.
Design code: Use of deep contrasting colors and a "clean" background to highlight the unique textures of the stone (collections Space Galaxy, Dirty Sand, Arctic Ice). Product photos serve as the main visual anchor.
Customization functionality: Variability of products has been implemented. The client can choose not only the size but also the specific texture of the stone and the option for individual engraving directly in the product card.
Catalog structure: An intuitive division into categories ("For the kitchen," "For the bathroom," "For pets") allows for quick finding of the needed items, and cross-sell blocks ("People also buy") increase the average check by offering sets instead of single items.
3. Technical part (WordPress + WooCommerce):
Speed: Optimization of high-quality images (High-Res) so that the site runs smoothly even on mobile internet.
SEO foundation: The site has been developed with SEO requirements in mind (clean code, proper heading hierarchy, meta tags), allowing the brand to grow organically on Google for queries like "stone kitchen boards."
Integrations: Connected CRM for order processing and delivery modules (Nova Poshta).
Result:
The site conveys the brand's values: reliability, aesthetics, durability. The conversion to purchase has increased due to the understandable interface for selecting textures and a convenient checkout.
Khmelnitskyi 
Available for hire