Competition for the creation of a logo for Educational Center No. 1 for TikTok "TIKTATOR".
Task:
Create a logo for the new brand TIKTATOR, that will distinguish the brand among all possible competitors, occupying a place in the consumer's mind: "Educational Center No. 1 for TikTok".
Specifications for logo creation:
1. General information:
The TIKTATOR Educational Center is not a course, it is something completely different! It is a place where you will achieve your goal and become a "Tiktator".
"The main place where TikTok is taught." "The center where you can learn to make money on TikTok best." And so on.
2. Decoding the name:
TIKTATOR: We teach you to become "dictators" on TikTok - to become cool and dictate your own terms.
At the same time, we are revolutionaries of education, helping others - Tiktators - to develop.
3. Logo shape:
Mandatory: A shape that fits into a circle (for avatars on social networks).
Desirable: A shape that fits into a horizontal rectangle.
4. Color solutions:
Combination of "military" and "golden".
5. Main symbol:
An inviting throne with money. Educational Center TIKTATOR No. 1 for making money on TikTok.
6. Expected communications for logo usage:
Internet (landing page, website, YouTube, FB, Insta), printed materials (brochures, posters, etc.), souvenir products, including textiles, outdoor advertising, media.
The main requirement is the UNIVERSALITY OF THE SIGN.
7. Mandatory components of the logo:
Graphic element (sign) + verbal writing.
Possible layout options:
- sign as part of the verbal writing,
- sign separate from the verbal writing.
8. Main requirements for the logo:
The sign must be self-sufficient, i.e., it should be possible to use it without graphic writing.
The logo as a whole should be easy to read and remember.
The logo should lead to people remembering the TIKTATOR brand more often (seeing and hearing advertising across different channels).
The logo should evoke positive emotions towards our brand among a large part of the target audience.
The logo should not contain very small text.
More details about the company and ideas for graphic references and style can be found at the link: Specifications for the logo
