A competition has been organized for naming what?
Company's area of activity: Confectionery products
Description of products/services: naming for the sub-brand of grain cookies TM "BoniSano". The line includes 2 types of cookies — grain cookies and grain cookies with cocoa. Premium segment cookies.
Distribution channels and sales geography: Ukraine
Closest competitors: Belvita, Gullon
What should be reflected in the name?
- prestige
- modernity
- uniqueness
Is it allowed or welcomed to tie the name to the surname, first name of the owner, geographical location, area of activity, or another keyword (please specify)? No
Can the name be a neologism (new form)? Yes
Which words and phrases should be avoided? Do not use the letter Z
In which language is the name needed? Latin script
How many words should/can the name consist of? 1 word, short
Is trademark registration planned? This is the name of the sub-brand, registration is planned
Will a domain registration be conducted with the chosen name? no
Should the domain name exactly match the name in English letters? no
In which zones is registration planned?
Please provide any additional information you consider important.
It is necessary to develop naming for the sub-brand of grain cookies TM "BoniSano". The line includes 2 types of cookies — grain cookies and grain cookies with cocoa. Premium segment cookies. Visual packaging and the cookies themselves are in the attached files.
The name must be in Latin script. The use of the letter "Z" is prohibited. It is important that the name is easy to read and pronounce for the Ukrainian consumer. The name should be short — one word. Do not use AI.
