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What is the competition for naming about? 

  • company


Company's area of activity:  

- sale of live plants 

- sale of flowers and floristry

- landscaping and interior decoration 


Description of product/service categories: 

Orchids of various varieties and species - the main product at the moment. We also work with various decorative plants 


Distribution channels and sales geography:  

Instagram, Facebook, OLX, Viber

Ukraine

Target audience portrait:  

Women

Existing or proposed positioning:  


Closest competitors:  

https://paeonia.com.ua/ru/

https://instagram.com/florinda_garden


Main competitive advantages of the company:  

- Direct supply of plants 

- Wholesale sales 

- Price and assortment 


Is there a creative concept (what should the name mean)?  

No 


What should be reflected in the name? 

  • prestige
  • modernity
  • stability
  • uniqueness

Is it allowed/welcome to tie the name to the owner's surname/name, geographical location, area of activity, or another key word (please specify)?  

It is allowed, and more precisely, it is even welcomed to tie it to the name Vita (Vitalina) and to the main product - orchid. 

Can the name be a neologism (new form)?  

Yes 


Which words and phrases are better not to use?  

VIP, luxury, and similar 


Language of writing:  

Ukrainian and Russian

Number of words in the name:  

No more than 2


Is trademark registration planned?  

No, but this is not certain 


Will a domain registration with the chosen name be conducted?  

Yes 


Should the domain name exactly match the name in English letters?  

Highly desirable 


In which domain zones is registration planned? 

  • .com
  • .com.ua


Are you considering the possibility of purchasing a premium domain? (A domain that already has an owner who wants to sell it. The price is usually higher than registering a new domain.) If "Yes", please specify the maximum budget for purchase.  

No 


Please provide any additional information you consider important.  
Updates
Update #1

Slogan - not mandatory at all, but of course, it would be very appropriate. The main task is naming

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4 January 2021, 0:05
Update #2

You can also use the surname del Rosario. Again, it's not critical, but it might be nice in the end

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4 January 2021, 0:08