I am a results-driven digital marketing specialist with over 10 years of experience. I help companies make full use of digital channels - from SEO and SEA to affiliate and content marketing - delivering measurable outcomes.
I manage projects from concept to successful scaling: building websites and online stores, technical and content optimization, data-driven campaign management, and targeted traffic acquisition via search engines, social media, price comparison platforms, and affiliate networks.
Core competencies:
Strategic & technical SEO (including entity and keyword strategy, link building)
Managing high-budget ad campaigns (Google Ads, Facebook Ads, Microsoft Ads, Pinterest Ads, TikTok Ads, retargeting)
Affiliate and content marketing in the e-commerce space
CMS expertise (JTL, WordPress, Shopify, OpenCart, Shopware, etc.) + HTML/CSS knowledge
Tracking, analytics & reporting (GA4, Ahrefs, Looker Studio, SEMrush)
Marketplaces: Amazon, Ebay, Kaufland, Otto, Check24
I work with a data-driven, entrepreneurial, and efficient approach — goal-oriented, hands-on, and with a broad technical understanding.
SEO & Tools
Technical & content SEO, link building
SEMrush, Ahrefs, Screaming Frog, Google Search Console, Sistrix
Keyword research, structured data, Core Web Vitals
Web Analytics & Tracking
• Google Analytics 4 (GA4), Google Tag Manager, Looker Studio
• Conversion tracking, event tracking, KPI dashboards
• Hotjar, Clarity
Performance Marketing & Strategy
• Google Ads, Microsoft Ads, Meta Ads, Bing, Pinterest
• ROAS optimization, sales funnels, A/B testing
• Affiliate marketing, price comparison platforms (Idealo, Billiger, etc.)
• Email marketing - Klavio, Mailchimp, Espytnik, Sendpulse
CMS & Web Technologies
• WordPress, JTL, Shopify, OpenCart
• Basic HTML, CSS, theme customization
• UX-oriented content structure
