Freelance projects

Freelance projects

Competitor analysis and contextual advertising

Contextual Advertising, Marketing Research — incorrectly specified categories?

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Conduct an analysis of competitors and contextual advertising to identify effective promotion strategies, the most popular search queries, and an understanding of competitors' positions in the market.

Update #1 from 1 October 2024

What is needed is an analysis of contextual advertising, without advertising, the product is just being launched, the website is in the process of being refined.

Update #2 from 1 October 2024

Main tasks:

1. Analysis of the number of queries in Google:

- Collect statistics on the number of queries related to reverse osmosis water filters of the direct flow system.

- Identify the most popular key queries in the niche (for example, "water filter", "reverse osmosis filter for apartment", "direct flow filter", etc.).

- Determine seasonal fluctuations in queries.

2. Analysis of popular queries:

- Identify popular and most conversion-oriented keywords used by competitors in advertising.

- Identify queries with high and low competition levels.

3. Analysis of visits to competitors' websites:

- Evaluate the number of visitors to the websites of key competitors.

- Determine the average visit duration, bounce rate, traffic sources (organic, contextual, direct traffic).

- Analyze the conversion paths of competitors' users (CTA, purchase stages, landing page structure).

4. Analysis of competitors' contextual advertising:

- Study competitors' advertisements in Google Ads (text, placement, cost per click).

- Determine the bidding strategies and budgets used by competitors.

- Identify the most popular advertising formats (search ads, banners, videos).

- Evaluate the quantity and quality of advertising campaigns active among competitors.

- Research the pages to which contextual advertising leads, their structure and effectiveness.

Proposals 4 Rejected 13 Discussions 2

Anna B.

18 0

Budget: 7000 UAH Deadline: 5 days

Good day! I have extensive experience in setting up advertising and analytics. Feel free to reach out!

Olya Tadeush

17 0

Projects 17
Rating -
Rating 1 657

Budget: 6000 UAH Deadline: 5 days

Hello. I can perform the analysis based on your request. I have experience in the following niches: agricultural products, motorcycles and cars, food products, real estate, textile goods.

Viktoriia Osadcha

2 0

Projects -
Rating -
Rating 405

Budget: 3000 UAH Deadline: 5 days

Good day. My name is Victoria, I am a PPC specialist with 2 years of experience working with various e-commerce and lead projects, from small shops to large projects with small and medium businesses.

You can view my portfolio on my personal page Freelancehunt.

I am ready to conduct a website audit and develop an advertising project plan after discussing the details. I will help achieve a good return on advertising investment and cost per conversion, and properly set up ad display for the target audience.

Account management is also part of my services.

Feel free to reach out!

I have experience in the following niches:
🔸 E-commerce: Clothing | Health and Sports Products | Footwear | Beauty | Home Goods | Flowers | Lingerie | Decor | Food and Beverages | Household Appliances | Sports | Agriculture | Pet Products | Means of Transportation (bicycles) | Lighting | Car Accessories | Used Equipment (laptops) | Children's Products | Toys | Military Clothing and Accessories | Industrial Goods | Construction and Repair.

Ruslan G.

66 0

Budget: 3000 UAH Deadline: 3 days

Hello, Lyudmila
What is the theme of the project?
✅I can send more examples of my work in private.
✅7 years of experience with contextual advertising.
✅5 years of experience with targeted advertising.
✅More than 1000 successfully set up advertising campaigns.

Sincerely, Marketer Ruslan

Illia Maksymchuk

52 0

Budget: 2500 UAH Deadline: 30 days

Good day! My name is Ilya, my professional focus is on developing brands and businesses online, as well as using advertising platforms such as Google Ads, Facebook Ads, and Bing Ads. I have thoroughly familiarized myself with the task and want to implement it. I am waiting for feedback.

Ihor L.

157 0

Budget: 2500 UAH Deadline: 1 day

Hello, Lyudmyla. I am ready to provide a competitor analysis based on key queries with segmentation by device type. I will also provide examples of how this will look. I have feedback on data collection and competitiveness analysis. We can discuss the details in private messages.

Volodimir Yablinsky

1 0

Projects -
Rating -
Rating 374

Budget: 8000 UAH Deadline: 11 days

Hello Lyudmyla! I am interested in helping you with competitor analysis and contextual advertising.

We will discuss all the details in private messages. You can check out my portfolio here: bravo-digital.com.ua.

Oleksandr Yaremchuk

0 0

Projects -
Rating -
Rating 505

Budget: 12000 UAH Deadline: 30 days

Hello!

We are an officially registered Web Studio specializing in "turnkey" website development, graphic design, and digital marketing. Our professional services will help you reach new heights in the online space.

We are ready to take orders and execute according to your wishes.
Write to us in private messages — we will provide you with a brief and discuss the project in more detail.
The budget and deadlines are discussed individually.

Have a nice day :)

Anatolii Yehorov

16 2

Budget: 4000 UAH Deadline: 7 days

Good day! I can conduct a detailed analysis of competitors and contextual advertising to help you understand which strategies yield the best results. This includes researching effective keywords, analyzing competitors' ads and their market positions. Based on this, it will be possible to identify the most popular search queries and suggest strategies that will help distinguish your business from others.