E-commerce account manager for the Polish representation of the Ukrainian company Sirion
For the development of the Polish direction, we are looking for support - an E-commerce account manager who will be responsible for the operational management of the e-commerce channel and support the development of online sales in close interaction with the Head Office in Ukraine.
Main tasks:
• Management and development of sales through our own online store www.probioday.eu, as well as connecting and supporting additional sales channels (Allegro, Empik Marketplace, Erli, and others).
• Creation, optimization, and scaling of product listings.
• CRO+SEO optimization of content (meta tags, keywords, page structure, resolving technical issues that hinder conversion, etc.).
• Working with content: product descriptions, photos, banners, A+ content.
• Analysis of competitors, pricing policy, and assortment, etc.
• Management of advertising campaigns on Allegro Ads (ideally).
• Monitoring key performance indicators: turnover, conversion, ROAS, ACOS, CPA, margin.
• Analysis of user behavior, effectiveness of product pages, and conversion.
• Keeping records of sales, promotions, promo codes, inventory, and effectiveness of the e-commerce channel.
• Preparation of regular reporting and analytics for the Head Office.
• Preparation of recommendations for sales growth and development of the e-commerce channel in Poland.
I want to immediately outline an important point so that we have a mutual understanding of tasks and expectations.
For us, the priority right now is not just SEO or CRO as separate processes or a set of tasks. For us, the key is the commercial result from their synergistic action and effective monetization of the existing traffic.
Currently, we already have a separate Google Ads team working, a separate SMM team working, which brings traffic to the site.
Our main task now is to ensure that this traffic converts better, cheaper, and more consistently.
And for this, we first need to:
— reduce the cost of conversion
— decrease the number of abandoned carts
— identify points of loss in the funnel and fix them
— align listings with actual search queries and the logic of advertising campaigns
— create relevant titles, meta tags, H1, and description structures
— strengthen categories and product cards for commercial queries
— improve the logic of internal linking
— eliminate technical errors that affect indexing and speed
— optimize the mobile version if necessary
— check the cart, checkout, and the entire user journey to purchase
— enhance upselling, bundles, cross-sell, and upsell
— increase the average check
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Good day!
Are you looking for a specialist who will take on SMM and really deliver results?
A brief about me:
✅ I am in the TOP-3 on Freelancehunt in the SMM category
✅ Over 10 years of experience — I understand well how social media algorithms work
✅ 300+ successfully completed projects — from small businesses to large brands
… ✅ I work without delays and the format of "let's try and see"
Portfolio and reviews:
🔗Freelancehunt
I suggest we discuss how I can help you achieve your goals. Contact me by clicking the message button next to my profile.
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2577 15 0 Hello, please clarify Allegro, Empik what other marketplaces? Is the site on Shopify?
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374 Good day!
I have practical experience in setting up, managing, and optimizing advertising campaigns in Google Ads, as well as in building systematic marketing and sales development. I have worked with projects of various scales - from local businesses to large online stores, helping companies achieve measurable marketing and business results.
Currently, I am professionally engaged in contextual advertising and responsible for the marketing direction of a digital printing house. As part of my work, I developed and implemented an advertising strategy that achieved the following results:
• an increase in targeted traffic volume by more than 2 times;
• a growth in average check by 28%;
• an increase in the overall turnover of the company by 18% compared to the same period last year.
…
These indicators were achieved through a comprehensive approach: scaling search advertising campaigns, launching Performance Max for the most profitable areas, setting up and developing Google Merchant Center, optimizing shopping campaigns, as well as systematic analysis of effectiveness and reallocation of the advertising budget.
I pay special attention to analytics and the effectiveness of advertising investments. After optimizing advertising campaigns and budget structures, I was able to ensure a stable ROI indicator at around 75%.
I would be happy to tell you more about the implemented cases, my approach to work, and discuss how my experience can be beneficial for the development of your project.
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