Budget: 200 EUR Deadline: 30 days
Hello!
I specialize in promoting local businesses on Google Business Profile (USA, Europe, Ukraine) with a focus on technical data accuracy and deep analytics.
Currently, local Google ranking is based on a clear formula: Relevance + Distance + Prominence + Engagement. Getting a listing into the TOP-3 depends on these factors. This usually takes from 3 months to 1 year, and the result directly depends on continuous work on the profile. Achieving such results in one month is not possible. However, in a month of work, I can prepare a strong foundation.
During the process, I will:
• Conduct a technical audit and NAP validation. This includes checking your company's data in the business profile, on the website, on social media, and on external resources. If necessary, I will make adjustments to ensure the data is identical everywhere.
• Create a semantic core and optimize the profile. This includes selecting commercial queries in Czech (and other target languages), optimizing categories, descriptions, services, price lists, profile metadata, setting up the booking function, and more. I will also set up links with UTM tags for end-to-end analytics.
• Form a list of authoritative local directories for placing information about your business (Firmy.cz, ZlatéStránky, etc.) to enhance trust from the search engine. After agreement, we can place the information.
• Develop a content plan and schedule for updating content. We will determine what exactly to write, what photos/videos to add, and how often.
• Create a reputation management strategy. I will establish a system for collecting reviews from your real patients. I will set up the mechanics and prepare scripts/QR codes, while the collection and motivation of clients will be your responsibility, as this is an internal process of the clinic.
Timeline and work format: The plan is designed for 30 days of work. The first 5 days are spent on the audit and plan creation, with the remaining time dedicated to its implementation.
The work will definitely be done in collaboration with you: I will not be able to take photos, record videos, and physically collect reviews from patients remotely. All other technical and strategic parts will be my responsibility.
In any case, I recommend simultaneously launching a local advertising campaign in Google Ads. For local businesses, this will be inexpensive but will bring quick clients. I can conduct an analysis (assess demand, create a monthly advertising budget) and provide an expert evaluation of the relevance of launching ads. I can also fully set up and launch campaigns, with costs discussed separately. Payment format: after the work is completed.