Budget: 700 UAH Deadline: 1 day
Hello. I have reviewed the technical specifications and am ready to take the order.
I understand the specifics of vertical videos for targeting: we have 2-3 seconds to grab attention, followed by a clear benefit and a call to action. No "fluff," only scripts that convert into applications.
I initially see three working approaches for advertising:
Rational (Money).
Essence: Show simple math. How much a family spends on water delivery per year vs. the cost of a filter.
Visual: Water receipts or a calculator.
Household (Comfort).
Essence: The problem of running out of water at inconvenient times (at night, in the morning) and heavy bottles.
Visual: An empty bottle, heavy bags vs. a light turn of the tap.
Expert (Quality/Health).
Essence: Limescale in the kettle and yellow sediment. Explanation that boiling does not remove impurities.
Visual: Macro shot of limescale and perfectly clean water from the filter.
I will submit the scripts in a table format: frame (visual) + voiceover text/subtitles + timing.
I have experience in writing scripts for product businesses. Please let me know if you have any recorded raw materials (product video), or if I need to write the technical specifications for shooting from scratch?
I look forward to your response.