Настроить расширенный e-commerce
Кратко: Необходимо настроить расширенный код e-commerce GA.
https://developers.google.com/analytics/devguides/collection/analyticsjs/enhanced-ecommerce?hl=ru
Описание: Нужно отслеживать взаимодействие посетителя с корзиной на сайте в разрезе каждого товара (добавление, удаление, отношение просмотров карточки товара к числу купленных и т.п.);
о процессе покупки товаров, настроив шаги, по которым проходит пользователь до фактического приобретения;
общую картину о процессе покупки на нашем сайте в виде следующих этапов:
все посещения сайта;
посещения, при которых посетители посмотрели карточку товара;
посещения, при которых посетители положили товар в корзину;
посещения, при которых посетители начали процесс оформления покупки;
посещения, при которых посетители совершили покупку.
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Какая ЦМС?
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Modx
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Kyiv