Quality Analysis Before Creating a Website
80 USDThe template of document structure
Key Elements of Quality Analysis Before Creating a Website
1. Target Audience Analysis (TA)
Goal: To understand who the website is being created for, what their needs are, and how they behave online.
Steps:
Divide the audience into segments based on demographics, geography, behavior, and interests.
Identify the main pain points and needs of users.
Create detailed user portraits (personas).
Result:
Detailed description of segments, including:
Age, gender, place of residence.
Their goals and motivations.
Problems that the website should solve.
Devices and channels used (mobile, desktop, social networks).
2. Competitor Analysis
Goal: To find out what competitors are doing, what works well for them, and where there are opportunities for improvement.
Steps:
Gather a list of direct and indirect competitors.
Analyze their websites:
Design and structure.
Unique selling proposition (USP).
Functionality (shopping cart, filters, personal account).
SEO (keywords, content, site structure).
Identify their strengths and weaknesses.
Result:
Competitor comparison table.
List of ideas for creating a unique and effective website.
3. Business Goals Analysis
Goal: To ensure that the website will meet the objectives and strategy of the business.
Steps:
Clarify goals: increase sales, automate processes, inform customers.
Evaluate current processes that the website can improve.
Determine key performance indicators (KPIs): conversions, traffic, sales volume.
Result:
List of website tasks and goals.
Ideas for improving business processes.
4. Technical Analysis and Functional Requirements
Goal: To understand what functionality and site structure are needed.
Steps:
Determine the necessary elements and pages:
Homepage.
Catalog of goods or services.
Personal account.
Feedback form.
Choose suitable technologies and platforms.
Plan integrations (CRM, payment systems, analytics).
Result:
Detailed list of requirements.
Complete technical specification (TS).
5. User Experience (UX) Analysis
Goal: To understand how users interact with similar websites, what causes difficulties, and what can be improved.
Methods:
Analysis of the user journey on competitors' websites.
Identifying difficulties in navigation and using functionality.
Result: Recommendations for improving UX during the design phase.
6. SEO Analysis
Goal: To lay the foundation for successful website promotion.
Steps:
Conduct keyword research.
Develop a site structure that is optimal for SEO.
Plan the creation of content (articles, product/service descriptions).
Compare the loading speed of competitors' websites.
Result:
List of keywords.
Recommendations for creating content.
Final Report
1. Introduction
Purpose of the analysis.
Methods and tools.
2. Target Audience
Description of segments.
Detailed user portraits.
3. Competitive Analysis
Comparison table.
Strengths and weaknesses of competitors.
4. Business Goals and Strategy
Main tasks of the website.
Key business goals and KPIs.
5. Technical Requirements
List of pages and blocks.
Website functionality.
6. User Experience (UX) Analysis
Recommendations for improving UX during the design phase.
7. SEO Foundation
Keywords.
Recommendations for structure and content.
https://docs.google.com/document/d/1-X8yVNVFbV2n2KPcuMb4MqzF5FJQyBBaYbsXk4jscvE/edit?usp=sharing
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3 days100 USD3 days100 USD
Good day, I have experience and will complete this project quickly and efficiently. We will agree on the details privately.
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2 days88 USD
87 2 days88 USDHi There)
I’d love to help you analyze the key elements before building your website. With my experience in SEO, UX, and business strategy, I can break down your target audience, check out competitors, and align the site with your goals.
I’ll provide clear insights on what works, what doesn’t, and how to create a site that’s user-friendly, effective, and optimized for growth. Let’s chat)
Best,
Owie
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3 days100 USD
1449 24 3 3 days100 USDHello, I am ready to quickly and efficiently complete the task. I suggest discussing the details in private messages.
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deleted by moderator
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